Rumaniacs Review #107 | R-0688
Lemon Hart is known for their Navy rums and 151 overproofs, the last of which I tried while still living in Canada when it was briefly re-issued. But they did dip their toes into other waters from time to time, such as with this 73% Gluteus Maximus wannabe from Jamaica they released while the brand was still listed under the address and label of the United Rum Merchants — which, if you recall, was a 1946 combine of Lemon Hart (owned by Portal, Dingwall & Norris), Whyte-Keelings and Lamb’s. A year later, URM became part of sugar giant Bookers which had substantial interests in British Guianese plantations and distilleries, and was amalgamated into Allied-Domecq in the early 1990s.
This kind of torqued-up Jamaica rum was not particularly unusual for LH to make, since I found references to its brothers at similar strengths dating back to a decade or two earlier — but the labels from the 1950s and 1960s were much more ornate, with curlicued scrollwork and and older vibe to them which this does not have. The Golden Jamaica Rum was also released at 40% — predating Velier’s habit of releasing the same rum at multiple proofs which drives accountants into hysterics — though at no point was the source estate or plantation or age ever mentioned. We must therefore assume it was a blend, very common at that time (we occasionally forget that single cask, single estate or even single still special releases from a particular year at cask strength are relatively recent phenomena).
Colour – Dark amber
Strength 73% ABV
Nose – Original, I’ll grant it that. Hot, and very spicy. Crushed nuts and the sawdust of dried oak planks, plus a sort of dusty, mouldy room. Good thing that was just for openers. Dates, figs, olives and not-so-sweet fruits, bitter chocolate. I let it stand for a half hour while trying other rums and it became much more approachable – sweeter, darker fruits with a touch of licorice and low-level funk, bananas, spoiling mangoes and bananas, green apples, gherkins, peaches…not bad. It’s kind of snappy, preppy, crisp, especially once the hogo-like aromas take on more prominence.
Palate – Waiting for this to open up is definitely the way to go, because with some patience, the bags of funk, soda pop, nail polish, red and yellow overripe fruits, grapes and raisins just become a taste avalanche across the tongue. It’s a very solid series of tastes, firm but not sharp unless you gulp it (not recommended) and once you get used to it, it settles down well to just providing every smidgen of taste of which it is capable.
Finish – Long, sweet, fruity, briny and darkly sweet. Really quite exceptional and long lasting.
Thoughts – This reminds me more of a modern, proofed-up Appleton than anything else. It lacks the pungent pot-still estate-specific originality of the New Jamaicans, which of course is completely proper since at the time it was made, tepid blends were all the rage. For anyone who desires a different rum from “modern standard”, this one ticks all the boxes.
Too bad it’s out of production – I mean, Lamb’s and Lemon Hart and other such supermarket brands that have survived into the modern era get a bad rap for producing the same old boring blended blah these days, but when they were in their prime, issuing souped-up superrums that took no prisoners and tasted off the scale, it’s easy to see why the brands were so popular. It’s because they weren’t as timid, took their chances, and showed they knew their sh*t. As this rum proves, and their modern descendants so rarely do.