May 262024
 

I’ve made no secret of my disdain for the cheap mass produced uninteresting blah of the regular run of filtered standard strength white rums made and sold in Canada. They are mostly tasteless, cheerless, charmless and graceless, and their only purpose is to get you – as economically as possible – as high as a giraffe’s butt. Perhaps we should be grateful that they do this one thing so well. 

If you wonder at my snark, it’s because I know that it’s possible to make an economical white rum that is much better and has real flavour, a real character, and doesn’t require the whinging about Canada’s archaic rules on what can be called rum (minimum one year ageing is a much-derided requirement for any rum in the country). Just look at all the interesting rums being made in the UK by small distillers like Sugar House, J. Gow, Islay Rum Distillery, Ninefold, Retribution, Outlier and others. Or the New Wave of Australian distillers like Cabarita, JimmyRum, Tin Shed, Hoochery, Boatrocker, Killik et al. They have their issues as well but you don’t see them holding back do you? F**k no, they’re running full speed into the damned wall is what they’re doing.

Into this dronish mess of undifferentiated alcoholic rose water that constitutes the Great White North’s white rum landscape, comes a small New Brunswick outfit (founded as a hobby distilling project in 2016 and established a fucntional distillery three yeasrs later) called Carroll’s. It has a labelling aesthetic that is really quite lovely, and a single rum off to the side that channels the most atavistic, cheerfully fiendish impulses of the owner, Matthieu Carroll. With that rum, somewhat at variance with the others he makes, he leveraged a pot still shoehorned into his family’s bakery, did a nine day closed fermentation and brewed this popskull to amp up the ester count to 567 g/hlpa, and knock the pants off unsuspecting reviewers, most of whom don’t know what the hell to make of this thing.

Think I exaggerate?  Permit me to illustrate: it’s 65.1% and packs a hell of a one-two nasal wallop – both for strength and for the congeners, which have no hesitation making themselves felt. There’s candy.  Lots of  sweet sugared sour candy, sour kimchi, candy floss, icing sugar on a cake and so on. There’s aromas of strawberries, pineapples, chewing gum and citrus juice from a bottle. That’s the nice part, and indeed, it’s sweet — a bit delicate even; but the countervailing muskier and deeper undernotes are missing and this throws the balance off somewhat, as does the mouth puckering sour.

There are reservations on the nose, then, though it’s decent enough, but the initial the palate is where it comes into its own. Strawberries and wet hay, anise, some very tart pineapple notes, and again the candy – though some of the tasting crew opined it is really too much now. They may have a point. The real aspect of the taste that may discombobulate, is that an increasingly dominant thread of red licorice comes stealing out of the night. Once this thing gets going, it’s red licorice all the way and it overwhelms everything else and again, there’s no balance. A bit more restraint on this, perhaps some more darker, heavier notes and it would have rated higher, I think, and a rather disappointingly short finish demonstrates a blurt and a blast of quick intense sweet-sour flavour with a rapid drop off.

So where does this leave us? Tasted solo it might be more of a success.  Tasted with several other high ester Jamaicans in the vicinity, its lack of multi-dimensionality is more pronounced, and the crew of Rum Revelations’ 2023 face off were far more unsympathetic about it in s daiquiri (they gave it more slack on the neat pour). Yet for all that, it’s a good dram, tasty enough. Like Romero’s Cask strength rum, this one elevates the potential of Canada’s distillers and shows they can muscle into territory held by better known and more successful exporters from the islands or others from elsewhere who are dabbling in the Jamaican high ester style. Rated against them it’s not as good, now – yet Carroll’s remains on my radar as a distillery to watch because almost alone among all the local distilleries, they dare to fail in style, and that’s something deserving of more respect than others have given so far.

Because, the rum may be colourless and have its faults, but let me tell you, in spiritous tasting terms, compared to the milquetoast stuff we see from its competitors, the damn thing glows like a neon tarantula on a wedding cake. And after you take it out and kill it, you shudder at the way it made your skin crawl and your palate pucker and your tongue shrivel up and cry…yet an hour later you’ll still be saying, with equal parts disbelief and admiration, “Bai, dat ting got some really braddar badassery, nuh?” Neil C. one of the Tasting Squad in the joint the day this thing was trotted out, grudging said “It smells like sweet sh*t but damn it tastes phenomenal.” 

That’s Carroll’s for you. I really can’t put it any better than that.

(#1073)(84/100) ⭐⭐⭐


Other notes

  • The RHE mark refers to “red high ester”
  • Outturn unknown
  • Although under Canadian regulations this cannot be called a rum since it is not aged, to call it “High Ester Content” as per the label strikes me as confusing and does not represent what it truly is, so I’m calling it a rum.
  • Tried against several other high ester rums, mostly from Jamaica.
  • Six minute video synopsis is here.
Jan 192024
 

Although I tried all three standard expressions of the Romero Distilling Co. at the Rocky Mountain Food and Drink show in Calgary in 2023, I had already bought all of them before, and this came in useful when double checking my quickly scribbled notes on the “Amber.” That was the one which I had almost bypassed in favour of the “Dark” and the extraordinary full proof Sherry Cask edition — which I still think is one of the best Canadian rums I’ve had to date.

A quick recap: the Calgary-based Romero Distilling Company was founded in 2018 by Diego Romero, an engineer who opened the distillery with his son Tomas (it was the latter who was running the booth that day), with a 2000-litre hybrid copper still and three 2000-litre fermenters; they use Crosby molasses from Guatemala (by way of New Brunswick) as its base, together with a commercial yeast. The company only makes rum, and remain very little known outside Alberta…which I’m hoping will change.

This rum derives from molasses, then, and is dialled in from a pot still configuration. We have no information on the duration of the distillation date, fermentation process, or the exact age of the resulting distillate. As far as I know, it’s a couple of years old (aged in ex bourbon Woodford Reserve barrels), with a relatively short time in the ex-Oloroso sherry barrels…a few months, perhaps – neither data point is provided. I am at a loss why such information is not placed front and centre on the label or the web page, since it would seem to be an obvious selling point, but Romero has stated that they want to de-emphasize the number-counting people do when considering ageing as a factor, and focus on the blend as a whole. As before, I think this is not the right course of action in today’s more open world. But that’s Romero, so let’s move on to what it’s actually like.

The nose starts off by being rather thin and uninviting, which is not unusual for a 40% rum, and it does present as somewhat alcohol forward without much that’s redeeming…until it starts to build up a head of steam. Then we get some plastic, plasticine, iodine and licorice, which is nice, and toffee, caramel, vanilla and brown sugar, which is better. As it opens up there are additional hints of new leather shoes, some spicy notes (cinnamon, maybe, and cardamom), and a peculiar, faint combination of fresh sawdust and peaches in syrup, all very delicate.

Much of this comes back on the palate when tasted. There’s some slightly sweet alcohol, glue, fly paper (I swear!), cardboard, hay and a milk-soaked long-standing bowl of weetabix. With some effort — the rum remains faint throughout and one really has to pay attention — there are also red olives and raspberries, but not a whole lot more.  The finish, no surprise, is short and thin, but very clean and a little sweet. Not too bad.

Eschewing spices — supposedly it didn’t have any — and going for the sherry finish was probably a good idea, because really, the rum would be thin gruel without it. That finish saves it from being some kind of light 1970s throwback of the kind I’ve learned to endure (but not particularly like), and there’s enough going overall on for those with more sensitive snoots than mine to be able to sip it without undue issues. 

For my money, however, the rum is too weak and it’s too faint, and that’s in spite of the sherry finish that provides such an intriguing but hard-to-sense counterpoint to the familiar vanilla and butterscotch notes coming from the ex-bourbon barrels. There’s potential here, and one can sense a better, stronger and more assertive rum waiting to emerge. It’s just not enough, and if we really wanted to see this thing cranked up, well, I guess then we’d call it the full proof edition, wouldn’t we, and it’s already established that that is the better rum. So for those who want to play it safe, save fifteen bucks and have a decent drink, this is the rum that will do the trick. For everyone else, it’ll be slim pickings.

(#1051)(75/100) ⭐⭐½

Dec 112023
 

For a country that boasts a huge population of rum-swilling West Indians and a not inconsequential number of Maritimers out east who inhale dark rums with their Jiggs Dinner, it’s odd that rums are not more appreciated and available than they are. To some extent the paucity of decent rums from abroad is alleviated by the emerging local craft distillery movement, with tasty products coming out of Ironworks, Romero, Mandakini and Potters (among several others); too, the Newfoundland Liquor Corporation makes some really interesting blends (Cabot 100 and Young’s Old Sam remain personally appreciated mixing favourites) and there’s even an Indie bottler out in BC called Bira!, run by a friend, Karl Mudzamba which fields a cask strength South Pacific and Mhoba release, with more to come.

Against all of that you have the also-rans that clutter up the store shelves in their multitudes, and which occasionally tax my objurgatory powers and genteel vocabulary to the limit:  rums like Highwood’s Aged White Caribbean, Momento or the Merchant Shipping Co White, Minhas / Co-Op’s Caribbean White, all those cheap Lambs and Bacardis, and so on. There’s no shortage of low-cost fuel for the masses, yet an odd lack of serious attempts to go the Foursquare ECS route and produce a mid-level blended product of real class that can kickstart the premiumisation of Canadian rum.  And yet, as the Mandakini ersatz Malabari rum proved, go even a little off the reservation, take even a bit of a chance, target the right audience…and you can sell out every release you make.

The question the overlong preamble above poses for us today, then, is whether the first release of Secret Barrel Small Batch White Rum is gold or gunk, something that gives Canadian rum brownie points…or drags it down. Now admittedly, the presentation is nifty: it channels the old square shape of turn-of-the-century whisky bottles, as does the design of the label and its font.  And the narrative is amusing if nothing else: small batch, 40% and implying that maybe, possibly, it’s made in Canada (possibly in the south of Alberta, around Crowsnest Pass) by some mysterious old timer named John A. MacDonald. This is a gent who – so the back label helpfully informs us – is a cross between the Most Interesting Man in the World, and one who has exploits so off the wall that he’s obviously a relative of Chuck Norris, Pecos Bill and Paul Bunyan…all at once. On the other hand, we get nothing about a true country of origin, a true distillery, a still, source material, ageing, nothing. 

Well, tasting blind sharpens the senses, I tell myself, so knowing the rum is standard strength, I waste no time, pour a glass and move on to how it performs. Nose first: faint nail polish and the light fruitiness of pears, papaya and watermelon start things off. It’s easy smelling, and way too light and pretty much in the wheelhouse of every bartender’s filtered white mixing rum. I expect more, somehow because although it starts off well, it fades really fast and soon it becomes more like a vodka than a rum, or some kind of mildly sweetish cough syrup.  Additionally there is vanilla, some sugar water, cucumbers in rice vinegar, a bit of tinned syrup minus the fruits, and there you have it. 

That taste is somewhat of a let down, to be honest, because the nose suggested there would be something there to enthuse, a bit of tart fruitiness maybe, some sweetness and edge, maybe a lone ester or two. Alas, no. One senses some sugar water and vanilla, a bit of overripe apple, a touch of brine, cucumber slices in alcohol, not a whole lot else; and adding water doesn’t do anything, least of all tease out more.  The finish is, at best, quick and lacklustre with vague hints of acetone, alcohol and sugar water, and so clearly it’s not a taster’s rum: and while two decades ago this might have been a great mixer, these days it fails when matched against the stronger and more distinct overproof cocktail rums many other distilleries are making.

So what’s the background? I mean, it’s surprising how little information there is about the thing and in this day and age no commercially made rum should deliberately chose to be so anonymous without having a serious quality behind it. The SMWS can get away with some of this mystery, but they’re in their own zone and do a decent job of it.  Not so here. 

However, I have managed to find out that the Secret Barrel is a Guyanese rum imported from down south (but not from where you think). It’s been aged a little, about a year or two, and imported as is, then bottled by Highwood Distillery in Alberta, though they themselves had no hand in the selection process – they did so on behalf of the owners of the Secret Distilling Company (see below for more details on company background). 

The whole business about John A. MacDonald is fun to read…and a cute fabrication, perhaps based on one of the founders’ relative or ancestors. Perhaps it’s just as well it’s a fireside yarn. Because although I genuinely wanted to like this rum – surely someone who had a sense of humour and a gift for tall tales would make a rum that’s just a bit off and good for raised eyebrows and a laugh or two? – it doesn’t really come up to scratch. Even with my limited experience in the world, my life is far more interesting than Old Mr. MacDonald’s, I have better tall tales and beer stories than he does, and for sure have had acquired far better rums than the one his name is on.

(#1045)(68/100) ⭐⭐


Other Notes


Company background

A few words on the company behind this little white rumlet. According to their slightly more informative website, Secret Distilling Company was started by a bunch of Calgarians in 2015 (I dug around and found out this was Adam MacDonald (the founder and man behind it all), and his friends Aaron Norris, Brendan O’Connor and Chase Craig, who all took over different aspects of the operation). They saw a market for rum opening in Western Canada, and rather than sinking serious money into a distillery and the concomitant years of development work, they went the blender’s route and looked around for stock. They found it in Guyana, and this is why their website speaks to them selling “Demerara” rums, as well as Banks XM rums.

Now this is where it gets interesting.  First of all, they never stated on the label of those Demeraras which operation supplied the rum, and most of you reading this would instantly think DDL. But it’s not. In fact, it’s from the other rum producing company in Guyana which gets far less attention, Banks DIH, who make the well regarded XM series of rums (which of course also contradicts the “Made in Canada” on the label). Secondly, in the About page they claim the rum is from the “Banks Distillery of Guyana” except that Banks is not and never has been a distillery – they’re a brewery and a rum blender, not a distillery, and have no plans to change that. But ok: let’s chalk that up to beginner’s enthusiasm and cut them some slack.

And thirdly — and this is what got me going down the rabbit hole in earnest — on the aged Demerara rum label, they added the signature of Mr. Carlton Joao, as the Blender. This is two faux pas in one, because (a) they did so without his permission and (b) he’s not a blender at all, but a marketing executive.  How do I know that?  Because I know the guy personally — I went to school with him in Guyana, consulted with him on the Banks company bio — and so as soon as I saw this I picked up the phone and called him and asked what was going on. He said he knew nothing at all about it; Banks sold them stock between 2015 and 2018 and they distribute the XM rum line, but that was all. The commercial relationship was pretty much over years ago.

Where their rums subsequent to 2018 come from is not mentioned anywhere, but since the original founders sold out to White Pine Resources in 2017 (this was reorganised into SBD Capital, the current owner, the following year; they invest in mining and minerals properties and for a while had alcohol and liquor sales as its prime cash generation unit), it’s possible that the Guyana route was closed down and local sources may have taken over. Gradually sales dropped, the share price of SBD dropped from three bucks a share to pennies and when I spoke to Brian Stecyk, the CEO (who was more than helpful, if understandably cagey about the affairs of the company) I got the distinct impression he’s wrapping up the show and Secret Barrel is no longer a functioning entity. In a few years the rum is likely to be a Rumaniacs entry.


 

Oct 212023
 

In the last review we looked at a product from Romero Distilling, a small and relatively new-ish distillery in Calgary which has the distinction of focusing almost exclusively on making rums (of all kinds). At first blush it seems to conform to the standards of many occasionally unfocused local distillers who are still playing around trying to find the perfect groove: their “Dark” rum left me somewhat dissatisfied and mostly indifferent (spiced rums not being my thing for reasons I went into some detail in that review), and while I didn’t mention it, the “Amber” — which I own, opened and tried at home — hasn’t turned my crank much either.

The Sherry Finish Cask Strength Rum, on the other hand, is an entirely different animal, and an order of magnitude better than either of those — it quite literally left me looking happily at my glass, wondering whence this thing had sprung, and completely unwilling to stop trying it. Now, it’s a pot-still 1200-bottle limited edition 57% ABV rum without any spices, colourants or additives, so right away it has a better starting point than the other two; it’s aged for two years or so in ex-Woodford Reserve barrels and then another two-plus in newly emptied ex-Oloroso sherry barrels brought over from Spain – that to my mind makes it a double aged (not a finished) rum, but whatever…the important thing is, what comes out the other end is to my mind, really impressive.

First of all there’s the way the nose opens. Compared to the low strength and rather thin aromas of its spiced sibling, this packs a solid punch: it presents some woody and tannic notes, with solid sweet caramel, chewing gum, toffee, molasses and a delicate hint of a cinnamon-flavoured unsweetened mocha. Not too much fruitiness here – more dates and coconut shavings – but a fair amount of cereals, rye bread, cardboard and crushed almonds. Really great smells, and one that’s worth keeping around for more than just the time it takes to have a sip or three and move on.

When tasted, it continues well: hot fresh pastries like pine tarts or pecan pie start the show, and here some fruit start to make themselves noticeable: ripe and heavier ones like sapodilla, plums, prunes and some apricots, with flashes of molasses and honey (love that). There’s even the slight trace of a good brie, some olive oil, rotten lemons, and something savoury lurking in the background, as if it is trying to channel a raw clairin, or a tequila. The finish is also quite good, lasting a long time and wrapping things up with salt caramel, coffee, some brininess and those fresh baked pastries.

To say I was “merely pleased” is understating matters. I was damned impressed. The rum seemed so good on the first try that not only did I keep the glass going for the next two hours, but as soon as I got home, went straight out and bought a bottle online (I’m told that the rum has just gone into general release in Alberta). What’s also really interesting is that for 57% ABV, double the ageing and no spicing it up, it only costs C$7 more than the C$75 Dark with which I had previously been relatively unenthused.

So, in the final analysis, although I have many more rums from north of 49 to try, so far this is one of the best Canadians I’ve yet come across, the highest scoring to date. It’s not a copy of some Caribbean profile, doesn’t seek to emulate noble sires from hotter climes, but is completely, calmly, resolutely, itself. It adheres to the profile of rum while providing just enough kinks and twists to show that the makers knew exactly what they were doing when they made it.  It shows how something better than the dronish herd of mass produced tipple can be made here, and hopefully sell, and while I’m sure over time other rums will inevitably eclipse it…for now, it remains a high point of the Canadian rum scene and deserves serious attention.

(#1034)(86/100) ⭐⭐⭐⭐


Other Notes

  • The rum was awarded “Best in Class” at the 2023 Alberta Beverage awards (in a three way tie).  Given the judges’ primary expertise, what it was rated against, and what else was on the list of candidates and winners, this is not an award to be taken completely seriously, and the scores were, shall we say, somewhat excessively enthusiastic. But it had to be mentioned.
  • Company details can be found in the review of the Romero Dark
  • The rum is a blend of several barrels and an outturn of 2000 bottles.
  • A hydrometer test comes out at 56.8% ABV, so it’s clean from that perspective (and tastes that way, but I checked anyway)
  • The company runs tour, tasting and blending sessions at its facility in Calgary, which I’ve heard from friends of mine who went, are quite good.
  • There’s a fair bit of marketing copy on the website and other promotional materials, about rum running in Canada during Alberta’s own Prohibition era, but this is local colour and has no bearing on Romero directly.
Oct 172023
 

So there I was walking around the impressively well organised Rocky Mountain Wine and Food Festival, which had boatloads of beers, wines and spirits and food (and precious few rums), all superbly arranged in terms of space and one’s ability to navigate. For a guy used to the tight confines and crowded booth frontage of European festivals, it was eye opening to be able to walk five abreast in any direction and join ten people in front of a display and not bump elbows. Every now and then I wandered back over to Karl Mudzamba and his compadre Ernie, who were manning the Bira! booth, to apprise him of any new finds, or just hang out and enjoy their company.

One of the few rums partaking this event was Romero Distilling Company, which is located in Calgary: it was founded in 2018 by Diego Romero, an engineer who came to the country from Spain in the 1960s and worked in the mining and mineral processing industries as an adult before moving on to what we can only imagine was a passion project. He opened the distillery with his son Tomas (it was he who was running the booth), bought a 2000-litre hybrid copper still, three 2000-litre fermenters and, if memory serves, uses Crosby molasses from Guatemala (by way of New Brunswick) to get things going.  The company only makes rum, opting not to dilute its focus with other kinds of spirits, as so many others do, and remains very little known outside Alberta.

Now, I’ve actually already bought a bottle of the Dark and the Amber rums, and I’ve written a few quick tasting notes on both, but have not gotten around to trying either one seriously, or doing any real research – so it was good to see a bottle available for tasting at the booth, and Tomas patiently led me through the basic details, which I’ll not discuss until after I give you the tasting notes.

The standard strength (40%) rum is, as its name implies, dark. It’s also got a nose that’s peculiarly tannic in a sweetish kind of way, slightly oaky, and quite crisp. There’s quite a dollop of spices hitting you right away – cardamom and vanilla are the most obvious, with some cinnamon, light licorice, rosemary and black unsweetened tea backing that up. It’s too tame to do any damage and it looks to have been aged a few years – more than that is hard to tease out.

It remains easy and quite soft on the palate, and the crisp cleanliness of the nose is retained. It’s flavourful and the sense of the spices continues: the mouthfeel is really nice, and I suspect that even if the label doesn’t say so, there’s more than just some barrel ageing going on here. There are some red wine and bourbon notes in the background, a touch of ripe peaches in syrup, and overall it’s quite pleasant, even if additional vanilla and cardamom and cinnamon seem insistent on making themselves felt.  Finish is quite short, but at least it’s clean, and repeats most of the spices, slight tannics, ginger and fruit reasonably well.

So, after all this, what is it? Based on the label, you’re not getting much: 40%, molasses based, batch number, aged in ex-bourbon barrels. The website is where you get more: ex-Woodford Reserve barrels, pot still distillation…and additional spices. Which spices? That’s not given. How long is it aged? Not provided either. Year of distillation? Nada.

Tomas on the other hand, was quite informative and outgoing. He confirmed the barrels, and said the Dark is made as a blend, consistently about two-plus years old (hence the lack of a year of make), with all natural ingredients, nothing artificial. And while he called his still a single-column still, the website entry for this rum mentions it’s a pot still, and an article in the Calgary Herald mentions a hybrid, which last makes more sense given its flexibility and the photographs I’ve seen.

Essentially then: the Dark is a spiced rum, even if it doesn’t say so explicitly.  This is a puzzle since the company does make an amber coloured Spiced version, so it’s unclear why the title was left off. Tomas said that they don’t emphasise the ageing because that just leads to preconceptions that young rums can’t be good ones and they wanted it to speak for itself.  Maybe so, but I suggest that in today’s climate of disclosure, nothing is really lost by providing consumers with what they need to make an informed choice when buying a C$75 rum, and if Renaissance proved anything, it’s that rums aged under five years can be pretty damned fine.

So. What did I think? For people like my vlogger friend Steve the Barman in the UK, who likes expounding on the joys of rums like this, it’s right in his wheelhouse. It’s decent enough. It’s tasty, sweetish and as an after dinner drink will work just fine. Those who like rums like the Kraken, Don Papa, AH Riise, Bumbu and Captain Morgan will find much to enjoy. As a rum on its own terms, I myself find it less successful, and the cardamom and vanilla in particular have a disconcertingly powerful impact on the overall profile, shouldering aside other and more delicate aspects. On the basis of these comments you can decide where your own preferences lie, I think.

(#1033)(Unscored)


Other notes

  • It would be remiss not to mention that the Dark has won several awards: a Gold Medal in the Frankfurt International Trophy 2022 as well as the competition’s Best Canadian Spirit that same year; and a gold and silver medal in the San Francisco World Spirits Competition 2021 and 2022 respectively (both in the Dark Rum category).
  • The company runs tour, tasting and blending sessions at its facility in Calgary, which I’ve heard from friends of mine who went, are quite good.
  • There’s a fair bit of marketing copy on the website and other promotional materials, about rum running in Canada during Alberta’s own Prohibition era, but this is local colour and has no bearing on Romero directly.
  • The crow on the logo reflects the Crowsnest Pass in the south of Alberta, through which moonshine was supposedly transported on its way to the US in the bad old days.

Opinion

It’s no secret that spiced rums hold no particular appeal for me. Though occasionally their taste is nice enough, there is no yardstick by which to judge them —  some sort of baseline by which to assess their profile, the levels of what’s put in, how many different spices, where those come from, and to what spirit exactly such additions are made.  In other words, it becomes impossible to judge value or effectively compare one with the other. Are you paying for what is touted as an all-natural product (always a plus in these organic-everything times)? The hard-to-get (and therefore expensive) spices and flavourings? The exclusivity or age or quality or source of the rum stock it’s put into?  The length of time it all marries in casks, leading to additional price hikes? 

Who knows these things?  Nobody except the producer, that’s who. And therefore, I can’t tell whether a given spiced rum is neutral alcohol gotten on the cheap to which stuff has been added (perhaps to get around the costs of a years-long barrel-ageing program), or a youngish rum topped up with all-natural ingredients that make for a nicely flavoured drink. Both could conceivably be sold at a premium with all sorts of glib explanations.

Years of looking at spiced, flavoured or infused rums (yes, I do try them) have left me with a certain cynicism regarding what goes on a label, and at end, it comes down to this – in the absence of a common, agreed-to standard, no matter how informal, I just don’t trust them. I have no doubt that small and upcoming distilleries like Romero suffer from a lack of regional (let alone global) recognition, but they’re not helping themselves by the lack of proper disclosure here either (though it may be completely inadvertent). It’s not an inconsequential issue for a consumer being asked to pay that price, and hampers a more serious consideration of a distillery that really does make some interesting rums, another of which I’ll tell you about next time.


 

Oct 062023
 

This is not the first review to be speaking to a rum made or released by the western Canadian outfit Highwood Distillers: I’ve looked at the forgettable Momento, the guilty pleasure of Potters Dark, and a completely indifferent contract throwaway called Merchant Shipping Co. white rum (made for Wine & Beyond, a large local spirits shop chain), which some readers might recall I disliked intensely when I tried it earlier this year. At that same session I sampled their own simply labelled 40% white, and was a little more impressed than with the others…but I’m afraid that’s nothing to make you rush to the nearest store to go buy some.

The rum is a product that channels something of no-great-shakes median-scoring Plantation Three Star — without the character. It’s made from near neutral alcohol from Guyana that’s imported at 95% and aged for a year in ex-bourbon casks before being filtered to white and taken down to 40% (it remains an outstanding query with them as to where the ageing takes place). These facts, then, position it squarely in the cheap mixers’ blends section of the market that has no aspirations to be seen as an artisanal classic, so tempering expectations commensurately is a must.

Back in 2009 when my fellow rum chum The Rum Howler first looked at this product, he commented that he was able to discern its Guyanese nature: I assure you that no such profile attends to the one I tried 14 year later. It is redolent of rubbing alcohol infused with coconut shavings, with some subtle threads of sugar water, overripe white fruit, crackers, salt biscuits …and the musty, dusty scent of abandoned houses. There’s no wooden still action, no dark fruits, or tannins or raisins or licorice or sawdust. It’s really quite easy to smell, smoothly light and inoffensive…and here that means it’s simply bland. 

On the palate it retains a neutral character: tangy, lightly sweet, alcoholic. It tastes, at best, of a few indistinguishable sodden watery fruit in a graceless salad sprinkled with some alcohol and icing sugar. One can sense some pears, swank, a fine line of brine and light citrus (this is being generous), perhaps a touch of melon and coconut shavings, all of which serves to make it better than alcoholic water, but not by a whole lot.  The finish is smooth, light and relatively clean, just ultimately without much of anything.

Which, as has been mentioned to me before, is probably the point: for something made to be a cocktail ingredient, I should not ask for more. Maybe so. Expectations were low going in and the rum met them swimmingly. It is still being made almost two decades after being introduced, so it has to have something to recommend it. The problem for me is, that “something” is only price for purpose. It’s relatively cheap, it gets people buzzed and its blandness make it well suited for cocktails where it’s the other ingredients that shine, not the base rum.

Yet I take umbrage at the casual throwaway nature of the white, because I feel that if we are ever to grow the rum category in western Canada, local distillers have to stop with this “it’s cheap” one-size-fits-all mentality that is solely meant as a vehicle to move cases. Surely it’s possible to do more than just make a forgettable, affordable rum? How about an unforgettable one?

And I say that because I’ve seen what small rum companies in other countries do with lesser facilities and just some gumption and the desire to try making something interesting, something better. They’re making Jamaican wannabes in the UK and Down Under, using wooden pot stills in Japan, dicking around with Swedish oak in Denmark, to name just a few wild and woolly ideas that make rum more interesting: those guys experiment, they go off the reservation, they do it all themselves, and they make rums that sing in cocktails and enthuse aficionados the world over, and yes, they sell too.

In contrast, what do we get here? A Caribbean rum of zero taste and originality that doesn’t even channel its point of origin or advertise its source. It smells anonymous. It does nothing. It tells you nothing. It could be anything, come from anywhere, and be for anyone. Tell me, in what universe does that count as a successful product?

(#1030)(72/100) ⭐⭐½


Company background

The company is a distillery founded in 1974, originally called ‘Sunnyvale’. In 1984, it was renamed Highwood Distillers after the river that flows through the town of High River in which the distillery is located (in Alberta, just south of Calgary). Until 1997, both the distillery and sales offices were located at the distillery but then the sales office moved to town (which is to say, Calgary), while the distillery continues where it started, and where it remains to this day. In 2005 they bought the BC-based Potter’s distillery, as well as the brands they owned which is why Potter’s Light and Dark rums are part of Highwood’s current portfolio. 

The acquisition of Potters and the expansion into general spirits – vodka, rum, whiskey, gin, liqueurs, flavoured spirits – marked the limit of how far Highwood seemed to want to go, and no further purchases, acquisitions or portfolio increases attended the company for the next decade and a half. Interestingly, in 2022 the Nova Scotia based whisky distiller Caldera Distilling, bought out Highwood in a push to expand into western Canada, thereby creating what is touted as the largest family owned distillery in Canada; however so far it does not seem as if much has changed and if the two company websites are anything to go by, with neither company referring to the other, then it suggests a rather hands-off and independent approach to production.


 

Aug 292023
 

The real question is not so much how good this Malabari Vaatté, is, where it originates, or what it purports to be…but what exactly it is. Part of the issue surrounding the Mandakini is that the wording on the label could equally well be describing a real rum, a disguised alcoholic beverage claiming to be one, a spiced spirit, or some peculiar amalgam of all of the above. 

The rum (I’ll use the term for now) is made in Canada, and therefore falls into the rabbit hole of the country’s arcane liquor laws, one of which, like Australia’s, states that a rum — assuming it meets the basic criteria of being made from cane derivatives like molasses, juice or vesou — can only be so labelled if it is aged for a minimum time of one year. That’s all well and good except for this catch: the same terms one would use to describe a true rum not quite meeting the criteria (for example by being a completely unaged one), are also used to describe a neutral spirit that is doctored up to be more palatable. In this case it is labelled as being an “unaged spirit from sugar cane extract” which could be either one or the other, or neither. So which is it, exactly? The producers never say. 

After scanning all available sources without resolution, I finally picked up the phone and asked them directly. The bottom line is that the Mandakini derives from a wash of blackstrap molasses fermented with natural yeast for two weeks or more, and is then double-distilled through a third party’s pot-still, after which a small amount of neutral spirit is added to the mix and it’s diluted down to 46%. There’s a reason for the addition, according to Abish Cheriyam, one of the founders who very kindly took the time to tell me all about it – it’s to bring the price down so it’s affordable to the target audience, as well as smoothening out batch variation.

Trying it out (with three other Indian rums on the table as comparators) makes it obvious that this is not a rum of the kind we know, even taking into account its heritage. The nose is all sweet light candy and icing sugar, some vague sugar water, swank, lime peel, peppermint, bananas, and the kind of weak syrupy essence they dash into your flavoured coffee. Unfortunately the neutral spirit takes away from what could otherwise develop into much more interesting drink: it smells too much like a lightly sweet vodka. Those who are into Jamaican high ester beefcakes or strong unaged indigenous white rums will not find the droids they’re looking for here, and will likely note that this does not channel a genuine product made by some village still…at least not what they’ve come to expect from one.

The taste also makes this point: it is quite inoffensive, and it doesn’t feel like 46%, which to some extent is to its credit. Light, sweet, a little sharp, yet the downside is that there is too little to distinguish it. Some light florals, sugar water, coconut shavings, bananas and maybe the slightest touch of allspice. There is nothing distinctive here, and the rum feels too tamped down and softened up. I try to keep an open mind and am not exactly looking for the raw nastiness and sweat infused crap that real moonshine (like, oh, say, clairin) is often at pains to provide – but at least a hint of such brutality would have been nice. It shrugs and coughs up a touch of mint, alcohol, medicine, cotton candy, it flexes its thin body a bit, and that’s pretty much the whole ball game. The finish is short, light, has some alcohol fumes, white fruit and light candy floss to recommend it, but alas is gone faster than my paycheck into Mrs. Caner’s hands when purses are on sale.


While members of the Indian diaspora would probably get this, the rum does not channel the subcontinent to me, and that’s not a guess, because Mandakini, irrespective of its Indian origins (all three of its founders are from the southern state of Kerala), is actually made by a small craft distillery called Last Straw, in Ontario. This is a small family outfit that was founded in 2013 as a whisky distillery with two small stills; it makes all kinds of spirits on its own account — whisky, vodka, gin, rum and experimentals (including the fragrantly named “Mangy Squirrel Moonshine”) — and nowadays also does contract distilling, designing products from scratch for any client with an idea.

Clearly Abish Cheriyam, Alias Cheriyam and Sareesh Kunjappan – engineers all, who have worked and lived in Canada for many years – had such an idea, one that they felt deeply about, though unlike the Minhas family in western Canada, they had no background in the spirits business aside from their own enthusiasm. They did however, identify some gaps in Canada’s liquor landscape: there was very little Indian liquor on the shelves aside from Amrut’s whiskies or their Two Indies and Old Port rums, and Mohan Meakin’s Old Monk; and none at all that was an Indian equivalent to vaatte, a locally distilled liquor native to Kerala (also called patta charayam or nadan vaattu charayam), which, though banned in the state since the late 1990s (a holdover from pre-independence days when the Brits forbade local liquor so as not to damage sales of their own), retains an underground popularity almost impossible to stamp out. Rural folks disdain the imported whiskies and rums and gins – they leave that frippery to city folks who can afford it, and much prefer their locally-made hooch. And like Jamaicans with their overproofs or Guyanese with their High Wine, no wedding or other major social occasion is complete without some underground village distiller producing several gallons to lubricate the festivities.

Since they could not afford to launch a distillery or wait for the endless licensing process to finish, they went to Last Straw to have them create it, and after experimenting endlessly with various blends and combinations, launched in August 2021, calling it a Malabari Vaatté (the similarity of that word to “water” is likely no accident), and aiming at the local Sri Lankan and Indian diaspora. Both the shape of the bottle and the lettering in five languages (Malayalam, Hindi, Punjabi, Tamil and Telegu) is directed at this population and the fact that the first batch sold out within days in Ontario – at the distillery, because they had not gotten a deal with the LCBO at the time – suggests it worked just fine. People were driving from all over the province to get themselves some.

In Kerala, Malabari vaatté is often made from the unrefined sugar called jaggery or from red rice like arrack, and also with any fruits or other ingredients as are on hand; it has a long and distinguished history as a perennially popular underground hooch, and that very likely comes from its easygoing nature which this one channels quite well. It shares that with other Asian spirits, like Korean shojus, Indonesian arracks, Cabo Verde grogues, or Vietnamese rượu: in other words, it is a (sometimes flavoured) drink of the masses, though Abish was at pains to emphasise that no flavourings or additives (aside from the aforementioned neutral alcohol) were included in his product.

As a casual hot weather drink and maybe a daiquiri ingredient, then, I freely admit it’s quite a pleasant experience, while also observing that true backwoods character is not to be looked for. To serious rum drinkers or bartending boozehounds who mix for a living, that’s an issue — some kind of restrained unhinged lunacy is exactly what we as rum drinkers want from such a purportedly indigenous drink. A sort of nasty, tough, batsh*t-level taste bomb that leaves it all out there on the table.

That said, I can see why it sells — especially and even more so to those with a cultural attachment for it – Old Monk tapped into that same vein many decades earlier. But that to some extent limits the Mandakini to that core audience, since people without that connection to its origins might pass it by. For all its good intentions and servicing the nostalgia and homesickness of an expatriate population far from their homelands, the Mandakini does not yet address the current market of the larger rum drinking population. It remains to be seen whether it can surmount that hurdle and become a bigger seller outside its core demographics. I hope it does.

(#1021)(74/100) ⭐⭐½


Other notes

  • Video review on YouTube is here
  • The name “Mandakini” is a common female name, familiar to most Indians from north or south. It was chosen not to represent anyone in particular but to instantly render it relatable and recognizable.
  • The “Malabari” in the title refers to Kerala’s Malabar Coast, famed for its spices: it’s where Vasco da Gama made landfall in 1498 after rounding Africa.
  • There is currently a 65% ABV version of the Mandakini called “Malabari 65”, available at the distillery in Vaughn. This is one I wouldn’t mind trying just to see how it compares. If they were to make a high ester version of that, my feeling is it would fly off the shelves.
  • The range is now expanded to the original Malabari Vaatté, the 65, a Spiced Vaatté, and a Flavoured Vaatté. The latter two are apparently closer to the kind of drinks the founders initially envisioned and which are popular in Kerala, having ginger, cardamom and other spices more forward in the profile.
May 192023
 

If the author of some fictional novel that somehow included rum were to make mention of a South Sea island hooch made in Fiji, sourced from the Pacific island directly by an African expatriate living in Western Canada (by way of New Zealand), who gave it to a nomadic, vagrant, itinerant (and occasionally fragrant) West Indian to try, he would probably be sneered at for having an overactive imagination and told to stick with something more realistic. And yet, that’s exactly what this product is, and that’s exactly what happened.

To set the stage, I tried the rum (and its siblings) several times on a thoroughly enjoyable, tall-story-and-b.s.-filled afternoon in the company of the bottler, a friendly, well-known gent named Karl Mudzamba – he’s originally from Zimbabwe and now lives in Vancouver. The rum — his rum — was distilled on a pot still at the South Pacific Distillery in 2008, fully aged there, is a blend of nine casks and has an outturn of 1272 bottles.  It is, as a point of interest, also the one that kicked off the small indie company called Bira! which Karl founded in 2019 to address his not unfounded conviction that Canada was not being served the tastiest and the mostest by the bestest – even in Alberta, which is probably the province with the widest rum selection in the country.

What Canadians got in 2020 when the rum was released – mostly only to them – was a rum of remarkable originality. Granted, there have been several indies issuing SPD rums – Compagnie des Indes, Samaroli, L’Esprit, Kill Devil, The Rum Cask, TCRL, Duncan Taylor, and Berry Bros. & Rudd have all done some bottlings over the years; some have been stronger and some have been older – yet few have the tags that characterised this one: pot still and full tropical ageing with a profile that teased and pleased and stayed on to deliver.  Not since the peculiarly elusive and haunting power of the TCRL 8 Year Old have I had a rum from Fiji that made me spend so much time on one.

The nose, to start with, was lovely.  55% ABV made it hit something of a firm sweet spot, and it was dry and smoky to start, reminding me of roasted coffee beans, unsweetened chocolate with almonds, and toffee.  It opened out to some thickly aromatic fruits – bananas, peaches and apricots set off with hints of pineapple and strawberries – before adding a last briny scent of olives.  It wasn’t particularly sweet and had more than just a hint of a freshly disinfected hospital about it, which I hasten to add, was not unpleasant – just odd.It’s the combination that makes it all hang together, and work.

Much of this continued to be sensed on tasting it. This came in three distinct waves which swelled and subsided over time. First, those heavy fruits (apricots and peaches and kiwi) which now felt riper and juicier…more tart, if you will.  Then muskier flavours of coffee grounds, chocolate, crushed almonds with some sharper tannins of oak influence, cinnamon and a touch of nutmeg.  And lastly the salt-caramel ice cream, honey and slight iodine and rubber background which closed up the experience, leading to the long and fragrant finish.  This last was particularly nice because it dispensed with any kind of sharpness and summarised the preceding experience without trying too hard to do anything new: there were just some fruits, some honey and some medicinals – all of which was dry and almost astringent, but fortunately not bitter.  

What emerged out of this tasting session (as well as from everything else from Bira! I tried that afternoon), was the conviction that aside from being one of the first independent bottlers of rums in Canada, Karl knows how to pick ‘em, and indeed, he did his research on Fiji and knew the various releases that were out there, from other independents. Fiji rums have always been a bit hit and miss depending on who’s picking, where it’s been aged and the still that made it.  By going straight to the source and bypassing brokers, by ensuring the barrels were selected according to his own desires and visions, Karl has issued a well-rounded, tasty, complex rum of excellent quality, and best of all, it’s not one I have to get a plane ticket to Europe to find.  If this is what one potential future aspect of the Canadian rum scene is, I may have returned at just the right time.

(#997)(86/100) ⭐⭐⭐⭐


Background and Company Notes

  • Karl Mudzamba clearly has a penchant for going his own way. While most new independents who source their rum stock start the exercise with a recognizable Name (Barbados, Guyana and Jamaica are old stalwarts and long-favoured choices, as Holmes Cay for one has demonstrated) so as to ensure initial name recognition and sales, then make an effort to see they are repped in the EU and US almost as a given, Karl has done nothing of the kind. His first release was this one from South Pacific Distilleries, and he sourced it not from Europe, but directly from Fiji. Moreover, he also wanted it to be a completely unaged white rum, but Canada being what it is, with liquor laws predating the Flood and about as hard to turn as the ark itself, unaged rum cannot be imported.  So he went with his second choice, and I’m not unhappy that he did so.
  • The Bira ceremony is one practised by the Shona people of Zimbabwe: it is a dusk to dawn celebration, a ritual, in which members of an extended family or clan get together, and with the use of music and dance, ask ancestral spirits to come into the world of the living. When the spirits come they take over the body of the spirit medium – usually an elder of the family – and act as an intermediary between the participants and the spirits of those who have passed on, or even the Creator. The ceremony is composed of singing, dancing, hand clapping and sometimes traditional musical instruments (drums, gourd shakers), and one consistent feature is to use music favoured by the departed to entice them to participate.
  • So far the small company has three releases out there: the South Pacific rum we discuss here, and two aged cane juice varietals from Mhoba. They’re all quite good.
  • The stylized Bira dancer on the label was added after the South Pacific issue, and is now the logo of the company brand.
  • Other references are:
Apr 282023
 

Returning to Canada and observing the rumscape that has developed over the last decade has not filled me with elation and confidence. Most of what I’ve found and tasted thus far is low level mixing hooch – which wouldn’t be so bad if the majority wasn’t just the kind of barely-aged, insipid, uninspiring, boring blah that Merchant Shipping Co. white rum so splendidly exemplified. They didn’t have to be — after all, I’ve tasted unaged and lightly aged rums from all over the map which exceeded their humble origins and became unexpectedly and quietly impressive products. But up until last week, I was beginning to wonder whether there were any really good ones North of 49.

With white rums of any stripe, the answer so far is a clear “no.” With aged rums, on the other hand, it would seem that there are glimmers of hope. Last weekend the Big (formerly the Little) Caner volunteered to help me run past a series of rums from around the world – I imagine that was a sort of amused curiosity at the doings of his geriatric sire involved – and since his nose is actually quite astute after years of following me around, I gladly accepted his assistance and perspective.  We tried six rums blind together: 1 to my complete surprise, my top pick from the rather low-rent bunch (and his second choice) was the Ironworks Amber rum from Nova Scotia.

This was the same rum-making outfit from Nova Scotia behind the “Bluenose” rum we looked at a couple of weeks ago. I thought that one was an interesting if ultimately not-quite-there foray into aged rums, with a more or less okay taste profile and too little disclosure (this has not changed), yet it wasn’t good enough to crack the eighty-point barrier, beyond which we should start paying a bit more attention. The Amber rum my boy and I tasted and which we’re reviewing today is still a rum in its developmental infancy – it has yet to find its sea legs if it wants to compare with any of the rums from the Big Houses’ stables – but by no means was it a slouch.

Quick stats: 42% ABV, molasses-based (Crosby’s Fancy Grade from Guatemala), with the wash passed twice through a hybrid Muller still and then aged; the ageing is tricky – the website says it is “a combination of a first fill bourbon barrel, and a re-charred Blomidon wine barrel” but whether that means the distillate was aged first in one then another, or two separately aged batches were blended, is not mentioned.  Neither is the duration though I suspect it’s probably less than three years all told.

Yet from these unprepossessing beginnings the rum that comes out the other end is actually quite a nifty drink. “Sprightly!” I said to The Big Caner as we nosed it, and enjoyed the light effervescent quality is displayed when smelled. It evinced bright and lively fruits, young and crisp – green apples and grapes, offset by more sober ones like papaya and melons. Mixed in with the clear sweetness was a little smoke, a little rubber, not enough to take over…more like an accent. There were some hints of hand sanitizer, a medicinal or rubbing alcohol, and the whole thing eased up and settled down after a while, becoming almost creamy.

Tastewise the 42% also acquitted itself reasonably well. Here the subtle impression of a low rent agricole was hard to shake: fresh herbs, green grapes, unripe apples, and some citrus notes were the main players on the stage.  A few riper fruits emerged from hiding, along with toffee and vanilla (thankfully not much of either), bright honey and sugar water.  There was a nice background of brininess to it and it was subtly dry, leading to a short and easy finish of white chocolate, crushed almonds and some citrus, not much more.  At 42% I was really surprised to get as much as all that, to be honest.

Overall then, the Ironworks Amber was light, easy drinking; reasonably well balanced, well assembled and not a disappointment. The sweetness was never allowed to dominate, though it could always be sensed lurking in the background; and if the smoky, feinty notes were not as well tamed as they might have been, well, some more ageing would probably have settled that and there are other rums in the company’s lineup which hopefully alleviate this. What’s impressive is that even in the company of the starter-kit rums in which the Amber found itself, it was able to stand out and make a statement for itself, and – to me at any rate – rise to the top of the heap of six. Granted the competition wasn’t world class, but it was from around the world. And that’s no mean feat, to be in that company, then equal and trump them all.  It gives me hope for the Canadian rum distilling scene, though I hope it doesn’t take until the Big Caner reaches my age to get there.

(#992)(83/100) ⭐⭐⭐½


Other notes

  • For some contrasting perspective, see Rum Revelations’ notes on Canadian rums from late 2022: he was rather indifferent to other Ironworks products generally (though they were not the ones I’ve tried, and not this one).
  • The Bluenose rum review  has a more detailed company background at the bottom.
Apr 032023
 

The first thing one notices about the rum, even before it’s poured, is the colour – dark, almost black, with reddish tints, and completely not natural. This creates both expectations and dread in the reviewer because firstly, there’s the whole question of additives, and secondly, it suggests the channelling of the Navy Rum vibe of yore, complete with cutlasses, yo ho hos and some sort of faux-Demerara vibe to deceive the unwary. This does not usually end well.

It’s a relief then, that neither of these is obviously or obnoxiously the case, and in fact, the rum presents rather well at first blush, even with a rather lacklustre 42% strength. The nose has a lot of interesting (if restrained) things going on there: tannins, well polished leather and cinnamon to start off with, quite easy to smell, nothing harsh or bloviating, no straining to make a point.  There some dark elderberry and cranberry notes, vaguely sour, caramel, a touch of molasses and behind it all, the tang of mauby (a bark made into Caribbean soft drinks by locals) – not at all the “traditional” rum flavours one might be expecting and a far cry from the confected, dosed-to-the-gills Bumbu-esque profile one might think is coming.

On the palate it comes off as a bit sweet and briny at the same time, the mauby taking on some more heft, accompanied by cinnamon, molasses and a peculiar sort of scent that reminds me of a sunlit damp forest glade, rank with decomposing leaves and mossy logs and the memory of a rain just ceased.  There is a hint of some fruits – prunes, elderberries again, a vague cough syrup and grenadine dropped here and there.  It’s not bad, all in all, and the finish, while short, at least doesn’t drop the ball, and glides to an easy conclusion with caramel, some sweet prunes, and that slight mauby thing coming onstage for a last bow.

Compared to some of their other efforts, this is a pretty solid rum from the Ironworks Distillery in Nova Scotia (in eastern Canada), though frankly, it would have made more of an impact with several more proof points – 42% really remains too weak. Still, while there are others in the lineup I have not yet tried (including some I don’t want to), as a first introduction to the distillery, I could have picked worse based on label spec. But what are the specs, exactly? There is maddeningly little on the company website.  

Here’s what we know: it derives from Guatemalan molasses imported into eastern Canada (which makes it likely to be Crosby’s – they import exclusively from there and are located in the maritimes), fermented on site over a period of weeks (exact time unspecified), and run through an unidentified still which is either a hybrid or a column still made by Muller from Germany.  A further unspecified period of ageing takes place in ex-bourbon barrels, and again, while some of their barrels are placed on board the Black Beauty floating boat warehouse in the harbour, we are not told whether any of the components of this rum were from there. Lastly, at no point is the age of the rum mentioned, yet this is a company which proudly touts the age of the “Ten,” their oldest rum.

If you detect the bite of irritated impatience here, you’re right. This is getting to be a thing with Canadian rums and the companies that make then, and it’s annoying as hell. In this day and age, I should not have to make comments about disclosure (i.e., the lack thereof), or email the company or ask for further details.  It should be right there on the label or at least in their website — which takes such pains to say who they are and with what pride they what they do. Ironworks has been around for more than a decade, and has steadily amassed a nice stable of regionally appreciated spirits. It’s time to stop with this coy, wink-wink amateur-hour stuff and step up to the big boys table – and part of that is disclosure, not prideful marketing about being the Small Distillery That Could with a scrappy origin story.

I like the rum itself, and am relieved that the inclusion of caramel colouring into the mix to make it darker was not compensation for weaknesses in other areas: and the truth must be told, it’s a more complex and interesting rum than I was expecting — a rum I don’t mind drinking, or mixing. But just as I give it the respect it has earned, I demand that we as consumers are treated with a little more respect in our turn, and provided with the details that would tell us what it is that we just paid forty bucks for. 

(#986)(79/100) ⭐⭐⭐


Other notes

  • Five minute video recap can be found here.
  • The “Bluenose” is a famous Canadian schooner built in 1921 which won many competitions in the 1920s and was exhibited at the Chicago World’s Fair in 1933. Its metal parts were made on the premises of the iron works which the company took over in 2009.
  • I have seen an occasional unconfirmed comment that the rum is spiced, but in the absence of more formal evidence, I chose to doubt it.  The offbeat taste of the rum is, to more a function of its source material, long fermentation, and maybe even the barrels they use.
  • Because of the gradual reduction of North American rum reviewers and the fact that Ironworks does not export much (if at all) other reviews are scant.  However, I point you to Rum Revelations’ notes on Canadian rums from late 2022, including their indifference to other Ironworks products. A reddit reviewer gave the Bluenose 83 points in 2013, and stated its age as about one year. RumRatings was more scattershot, and few conclusions can be drawn from their commentariat – about a third of the votes rated it 7/10. Rum-X, as of this writing, does not have an entry for it.

Historical background

Ironworks is a distillery in the Maritime (Canadian) province of Nova Scotia, founded by Pierre Guevremont and Lynne MacKay in 2009, and inspired a year earlier by a random reading of a magazine article on the growth of the spirits industry (I find this odd because it is much more usual for people to start a distillery based on a connection to some spirit or other, or out of real love for a single product line).  Quite aside from distillation of quality spirits, they wanted to get deep into the technical aspects of fermentation, distillations, ageing and infusing, all via experimentation and personal experience; as well, they hope to use local ingredients as far as possible, and provide employment for the local economy.

They acquired premises in the small town of Lunenburg, in what was once a marine blacksmith’s workshop that serviced the shipbuilders who operated along the South Shore; and happily also provided the title of the fledgling distillery when the time came to name it.  The couple bought a 30,000-litre fermentation tank and a Muller still from Germany (type is not mentioned but I think it’s a hybrid from the few photos I’ve seen), and nowadays source apples, pears, molasses and ferment them all year for a wide ranging spirits portfolio of rum, vodka, brandy, gin and whisky.  Barrels are sourced from all over – with an emphasis on ex-bourbon for rum – and the warehousing has expanded beyond the small storage area to a boat, offices and more.

The company met with enough success that after little more than five years,  it already had won some twenty awards for its products, and it became one of the few of Nova Scotia’s growing craft distillers with a reputation that expanded outside its home province. Their spirits became popular enough that in early 2016 they partnered up with Halifax’s airport to open a liquor store on the premises to allow passengers to buy alcohol when travelling – and limited it to locally made products only. In 2018 they sent a few barrels around the world in a sailing ship, which some herald as a stunt, but which Ms. McKay defended as an experiment to see if the old tale of spirits ageing better at sea was true or not – the barrels were subsequently blended into the “Around The World Rum”, and rapidly sold out.  One could argue as to whether it was marketing or not, but the key takeaway was the willingness of the owners to think a bit outside to box and come up with some ingenious marketing ideas, as well as – one would hope – a more interesting and better rum.

Currently the company makes several different rums, the best known of which are the Amber, the Rum Boat Rum, the “Ten”, the Bluenose and the “Around the World Rum”, the last of which was the special edition referred to above.  They also make a rum cream and an experimental rum blended with maple syrup and then aged some more which they call maple rum and which I term an arrangé or infused spirit.

To some extent the rise of the European – and, of late, American – independent bottlers, as well as the obdurate and overly complex regulatory Canadian landscape, has limited the company’s ability to expand as rapidly as they might wish.  The lack of concentration on one spirit type is also an issue I’ve commented on before, and does not allow for world class expertise to develop as rapidly as it would for a more laser-focused company.  But one must consider the commercial realities of small companies which have to make payroll and generate cash flow, and so, for now, we must accept that Ironworks is a distillery that makes some intriguing rums, and is gradually increasing its footprint and awareness around the country.


 

Mar 272023
 

What we are trying today is the Co-Op Caribbean White Rum, which at around C$30 or less is comfortably within the reach of anyone’s purse if perhaps not their purpose. The rum is supplied to the Co-Op supermarket chain by a very interesting Calgary-based company called Minhas Distillery, which until recently didn’t have a distillery in the city, just a brewery, and whatever spirits they produced came from a distillery down in Wisconsin…which is all less than helpful in tracing the product since rum is really not in their portfolio.

What Co-op sells is a white rum in a sleek glass bottle, 40%, without any statement of origin beyond the “Minhas Distillery”. It is supposedly a Caribbean rum, yet no origin distillery is mentioned (let alone a country), and there’s no age, no still, no source material…in this day and age of full disclosure you almost have to admire the courage it takes to foist something so meaningless on the public and pretend it’s worth their coin. Admittedly though, none of this is necessarily a disqualification, because it could be a beast in disguise, a Hampden in hiding — for all we know, a few barrels could have been sourced under the table, or there could be a mad geeky rum nerd distiller lurking in the bowels of Minhas wielding dunder and lightning, ready to bring out the next Caribbean rum killing Canadian hooch.

Alas, sampling it dispels any such romantic notions in labba time. This so-called Caribbean rum is just shy of a one-note wonder. It is not fierce, given its living room strength, and does actually smell of something (which immediately marks it as better than the Merchant Shipping Co. White) – vanilla essence, and mothballs, coconut shavings, and lemon meringue pie.  It smells rather sweet, there are some nice light floral hints here and there; and it has some crushed almond nuts smells floating around, yet there’s also a sort of odd papery dusty aroma surrounding it, almost but not quite like old clothes on a rack at a charity sale, and which reminds me of Johnson’s Baby Powder more than anything else (no, I’m not kidding). 

The palate is where the ultimate falsity of all that preceded it snaps more clearly into focus.  Flowers, lemon, even mothballs, all gone. The baby powder and old clothes have vanished. Like a siren luring you overboard and then showing its true face, the rum turns thin, harsh and medicinal when tasted, rough and sandpapery, mere alcohol is loosed upon the world and all you get is a faint taste of vanilla to make it all go down.  Off and on for over an hour I kept coming back, but nothing further ever emerged, and the short, dusty, dry and sweet vanilla finish was the only other experience worthy of note here.

So.  As a sipping rum, then it’s best left on the shelf. No real surprise here. As a mixer, I’m less sure, because it’s not a complete fail, but I do honestly wonder what it could be used for since there is so much better out there – even the Bacardi Superior, because at least that one has been made for so long that all the rough edges have been sanded off and it has a little bit of character that’s so sadly lacking and so sorely needed here. 

There’s more than enough blame to go around with respect to this white rum, from Minhas on down to those bright shining lights in Co-Op’s purchasing and marketing departments (or, heaven help us, those directing the corporate strategy of what anonymous spirits to rebrand as company products), none of whom apparently have much of a clue what they’re doing when it comes to rum. It’s not enough that they don’t know what they’re making (or are too ashamed to actually tell us), but they haven’t even gone halfway to making something of even reasonable quality. It’s a cynical push of a substandard product to the masses – the idea of making a true premium product is apparently not part of the program.  

In a way then, it’s probably best we don’t know what country or island or distillery or still this comes from: and I sure hope it’s some nameless, faceless corporate-run industrial multi-column factory complex somewhere. Because if Co-Op’s Caribbean white rum descends from stock sourced from any the great distilleries of the French islands, Barbados, Trinidad, St. Lucia, Guyana, Venezuela, Jamaica or Cuba (et al), and has been turned into this – whether through ignorance, inaction or intent– then all hope is lost, the battle is over, and we should all pack our bags and move to Europe.

(#984)(74/100) ⭐⭐½


Background Notes

Minhas is a medium-sized liquor conglomerate based on Calgary, and was founded in 1999 by Manjit Minhas and her brother Ravinder. She was 19 at the time, trained in the oil and gas industry as an engineer and had to sell her car to raise finance to buy the brewery, as they were turned down by traditional sources of capital (apparently their father, who since 1993 had run a chain of liquor stores across Alberta, would not or could not provide financing). 

The initial purchase was the distillery and brewery in Wisconsin, and the company was first called Mountain Crest Liquors Inc. Its stated mission was to “create recipes and market high quality premium liquor and sell them at a discounted price in Alberta.” This enterprise proved so successful that a brewery in Calgary was bought in 2002 and currently the company consists of the Minhas Micro Brewery in the city (it now has distillation apparatus as well), and the brewery, distillery and winery in Wisconsin.

What is key about the company is that they are a full service provider. They have some ninety different brands of beers, spirits, liqueurs and wines, and the company produces brands such as Boxer’s beers, Punjabi rye whiskey, Polo Club Gin, and also does tequila, cider, hard lemonades. More importantly for this review, Minhas acts as a producer of private labels for Canadian and US chains as diverse as “Costco, Trader Joe’s, Walgreens, Aldi’s, Tesco/Fresh & Easy, Kum & Go, Superstore/Loblaws, Liquor Depot/Liquor Barn” (from their website). As a bespoke maker of liquors for third parties, Minhas caters to the middle and low end of the spirits market, and beer remains one of their top sellers, with sales across Canada, most of the USA, and around the world. So far, they have yet to break into the premium market for rums.


Other Notes

  • I did contact them directly via social media and their site, and was directed via messenger to an email address that never responded to my queries on sourcing. However, after this post went up, Richard Seale  of Foursquare got on to me via FB and left a comment that the distillate possibly came from WIRD (he himself had refused as the price they wanted was too low). The general claim on Minhas’s website is that their products are made with Alberta ingredients. 
  • It’s my supposition that there is some light ageing (a year or two), that it’s molasses based and column still distilled. It remains educated guesswork, however, not verified facts.
  • Ms. Minhas’s father, having sold the liquor shops many years ago, has recently opened a large distillery in Saskatchewan with the same business model, but that is outside the scope of this article and so I have elected not to go into detail, and only include it here for completeness.
Mar 102023
 

The last two reviews were of products from a Scottish rum maker called Sugar House, who bootstrapped a hybrid pot still, a batsh*t crazy production ethos and somehow came out with two unaged rums that should not have succeeded as well as they did…but did; and blew my socks off. This is what happens when a producer, no matter how small or how new, takes their rum seriously, really loves the subject, and isn’t averse to tinkering around a bit, dispenses with the training wheels, and simply blasts off. Juice like this is the high point of the reviewing game, where you see something original, something good, not terribly well known outside its place of origin, and aren’t afraid to champion it.

Consider then the polar opposite, the yin to Sugar House’s yang, a contrasting product which sports a faux-nautical title (we can be grateful that it omits any mentions or pictures of pirates), a strength of 40% and not a whole lot else.  Merchant Shipping Co.’s branded product is in fact, a third party rum — “imported Caribbean white rum” — put together by Highwood Distillery in Alberta (in Canada), which is probably better known for the surprisingly robust Potter’s (gained when they bought out that lonely distillery from BC in 2005) and the eminently forgettable Momento, which may be the single most unread post on this entire site.  Here they didn’t make the rum, but imported it, (the AGLC website suggests it’s probably from Guyana, which Highwood deals in for its own stable), and made it on contract for exclusive sale in Liquor Depot and Wine & Beyond stores in western Canada.

Let me spare you some reading: it’s barely worth sticking into a cocktail, and I wouldn’t stir it with the ferrule of my umbrella. Merchant Shipping white rum is a colourless spirit tucked into a cheap plastic bottle, sold for twenty five bucks, and somehow has the effrontery (please God, let it not be pride) to label itself as rum. I don’t really blame Highwood for this – it’s a contract rum after all – but I’m truly amazed that a liquor store as large and well stocked as Wine & Beyond could put their name behind abominable bottom feeder stuff like this.

Because it’s just so pointless. So completely unnecessary.  It smells on first opening and resting and nosing, like mothballs left too long in an overstuffed and rarely-opened clothes closet, where everything is old, long-disused, and shedding.  It smells like rubbing alcohol and faint gasoline, and my disbelieving notes right out of the gate ask “Wtf is this?? My grandmother’s arthritis cream?” It is a 40% spirit, but I swear to you there’s not much in here that says rum to anyone – it’s seems like denatured, filtered, diluted neutral spirit…that’s then dumbed down just in case somebody might mistake it for a real drink. 

The palate continues this disappointment (although I’m an optimist, and had hopes); it tastes thin and harsh, oily, medicinal, all of it faint and barely there – even for living room strength there’s little to write home about: a lingering unpleasant back-taste of sardines and olive oil, offset by a single overripe pear garnished with a sodden slice of watery melon and a squished banana, and if there is more I’d have to imagine it. Finish is gone so fast you’d think it was the road runner’s fumes, minus the comedy.

I can’t begin to tell you how this tasteless, useless, graceless, hopeless, classless, legless rum annoys me. Everything that could have given the spirit real character has been stripped away and left for dead. I said it was unnecessary and meant it: because you could pour the whole bottle down the drain and go to sleep knowing you’d  never missed a thing — yet it’s made, it’s on shelves, it sells, and a whole generation of young Canadians who can afford nothing else will go to their graves thinking this is what rum is and avoid it forever after. That’s what the implication of this thing is, and that’s the one thing it’s good at.

(#979)(65/100) ⭐½


Opinion

It gives me no pleasure to write reviews that slam a homegrown product — because homegrown products are what give a country or an island or a territory or an acreage its unique selling point, its mental and physical terroire. That’s what’s wrong with this faux, ersatz “Caribbean” rum, because there’s absolutely nothing that says Canada here at all (let alone rum, and certainly not the Caribbean) and as noted above, it’s an import (a near neutral spirit import at that, apparently).  

Yet, as I’ve tried to make clear, one of those areas where there is serious potential for putting one’s country on the map lies in rums that don’t go for the least common denominator, don’t go for the mass-market miscellaneous dronish supermarket shelves, and certainly don’t go for the profit-maximizing-at-all-costs uber-capitalist ethos of the provincial liquor monopolies who could give a damn about terroire or real taste chops. It’s the blinkered mentality of them and the stores who follow it that allows rum like this to be made, as if the French rhum makers, global cane juice distillers, and the UK New Wave haven’t shown us, time and again, that better could be done, has been done…and indeed, should be done.


Other notes

  • There’s no tech sheet to go with the rum and nothing on the label, but I think it’s fair to say no self-respecting pot still ever made a rum like this, so, column still.  Also, molassess based.  It is probably aged a bit and then filtered, and my guess is less than a year.
  • Five minute video summary is here
Jan 092023
 

The rum we are looking at today is named simply “Fortress rum”, after the Fortress of Louisburg on Île Royale, now Cape Breton Island, in Nova Scotia, where the barrels of rum were aged. 1. The back label says the rum is made in Canada from domestic and imported ingredients (no further qualification), the website talks about “select Caribbean rums” (no further elaboration) aged in “oak barrels” (no further info on what kind) and the company of origin is Authentic Seacoast Distilling Co. Ltd which has its fingers in all sorts of pies: beer, vodka, coffee, rumcake, hand sanitizers and soaps and for good measure has associations with small inns and hotels in the area in a kind of one-stop hospitality enterprise.

What little the website and photos and my own background reading provide is as follows: the rum is a blend of Caribbean imports of unknown provenance, probably mixed in with a small quantity of locally distilled rum made on the single column still seen in the site photo archive (which may be why the label mentions domestic ingredients, although….). The ageing takes place on the island, but no information is provided in what kind of oak barrels or for how long.  Previous comments on social media (especially reddit) are unanimous that it’s a decent Canadian rum, a kind of ok sipper, compares well against Ironworks’ rums, available mostly in the Maritimes and Ontario, and the web page is at pains to mention many medals it won every year between 2015 and 2018 at the San Francisco World Spirits Competition.

I have my own opinion on any spirits competitions’ usefulness, and as far as I’m concerned this is another case where the abominably restricted rum selection available to Canadians — caused by provincial monopolies dating back to Prohibition times — has so limited their ability to taste world class rum, that even a subpar product like this one can tout medals which mean very little as some kind of evidence of success, and never be corrected by locals. Because frankly, it’s not that great a rum at all.

Let’s take it apart so I can explain my chain of reasoning.  Since I knew nothing about the rum aside from the strength (45%), I went in completely blind.  The nose was decent enough – fruity, tart, with some yoghurt, vanilla, strawberries and light citrus notes.  Some bubble gum and cherries, more vanilla and a touch of leather and bitterness of tannins that had not been sanded down very much. Oh, and more vanilla. There was really too much vanilla – initially it was rather laid back and inobtrusive, but gradually it really took over and dominated the entire nose.

45% is a good strength for an unpretentious rum, which this turned out to be when tasted. Some mellow fruitiness started the party going, mostly ripe apples, red cherries, and cranberries.  This was backed up by vanilla, acetones, furniture polish and varnish, to which was added a little salt, caramel, the minerality of charcoal and — bloody hell! — more vanilla.  What little tannins and leather were in the aroma vanished here, and the finish gave little hint of more: some light and easy fruit, cinnamon, vanilla (again!) and green tea, before vanishing with a whisper.

The Fortress rum to some extent suffers from that issue that I’ve remarked on before, that of sharing its production with too many other spirits so nobody has time to do one thing right.  As a rum, it also fails on all sorts of levels – the lack of information provision not the least among them. It’s indeterminate in taste, and its solid proof is undone by an excess of vanilla past the point of being reasonably provided by barrel ageing.  This is why my notes have a big question mark on the page asking “V. Added?” And the more I think about it, that’s what they did. The vanilla is nice…but only up to a point.  Less is really more in a case like this, and like excess sugar in other rums, it masks and hides taste elements that could be more assertive – even interesting – if allowed to get out there and shine.

But we’re not allowed to judge that. Somebody went out there and decided for us that the natural profile — of this unknown distillate off an unknown still and unknown source location, as changed by unknown barrels for an unknown period of time — needed boosting.  They chose to call what they did “authentic”, rather than provide data on what the rum is actually made of, where it’s from and how it’s made up (in other words, really authentic information). The upshot is that they ended up with a distilled sow’s ear while pretending they had somehow succeeded in making a silk purse. 

(#964)(73/100) ⭐⭐½


Other notes

  • Originally released in 2015 as a result of research with Parks Canada to release something authentic to the 18th century period. The ageing of the barrels in or near to the Fortress itself strikes me as a nice marketing gimmick, but no more.
  • For a rum issued in 2015, minimal or nonexistent disclosure was something that could be glossed over.  In the 2020s, it’s unacceptable for even the company website to make no mention of anything useful, let alone the label.
  • I get the sense from watching an enthusiastic video review from Booze on the Rocks that his bottle was numbered, but no such notation was on the one I poured from.
  • Reddit /r/rum had some more positive evaluations from here and here, and half of the 24 evaluations on Rum Ratings rated it 8/10 or better; the average of two raters on Rum-X gave it 67/100.  Nobody else seems to have done a full review.
  • I am aware of and deplore that as a Canadian-produced rum, its visibility and distribution is hampered by arcane and complex provincial distribution rules that cater to government monopolies’ interests, not consumers. This does not excuse any of the weaknesses it displays, but it does create a feedback issue for the company since too few people get to opine on its quality, and wider distribution is hardly worth the effort of complying with those regulations.

Historical background

Canada – especially the eastern islands and provinces – has a long history of and involvement with rum. The infamous triangular trade (Europe to Africa to the West Indies, or America to Africa to the Caribbean) included trading with Canada’s eastern seaboard, and the French in Quebec and the islands had long established trading posts and a mercantile presence there.  Alcohol was an early and common trading item, especially wine and beer which were made locally since the 1600s — rum, however, was an import from the beginning and came from the French West Indies. In the centuries that passed, rum has in fact become a tipple of choice for Maritimers (while whisky predominates out west, and wine and beer are of course popular everywhere).

Rums were initially bought in bulk from the Caribbean and then blended, a practice that continues to this day: standard Canadian rums brands like Potters, Lamb’s, Screech, Cabot Tower and Young’s Old Sam (among many others) are the result, and it will come as no surprise to know that Guyana and Jamaica tend to be the most common acknowledged sources and profiles. More recently, mirroring developments in the US, rum was also distilled from shipped-in molasses by small distilleries, which often have whiskies as their prime focus – Smuggler’s Cove and Momento and Ironworks are examples of that trend, though so far results have been mixed and none have made any serious local, regional or international splash. As remarked above in “other notes”, this has a lot to do with restrictions laid on Canadian producers by the state and its provincial monopolies.


 

May 262012
 

A better than expected, overproof: smoother, tastier, more engaging.  Should be tried neat before you bastardize it with a mix, ’cause it may just surprise you too.

Yeah. Smell that sucker. That whap you feel in your schnozz is a hundred proof hitting you in da face. This is a rum which indulges in a level of unapologetic phallocentrism that would make Ron Jeremy weep with envy This is what they would serve in Buxton’s Tipperary Hall to my squaddies Biggers and Evan, if they could ever get it. I mean, a hundred proof, wow – sure, his is a rum that only now approaches where cask strength whiskies have been for years, but I can tell you, somewhere out there a tractor is feeling inadequate.

Cabot Tower Demerara Rum, made by the Newfoundland & Labrador Liquor Corporation (who I believe are also behind the Young’s Old Sam, Lemon Hart 151 and a few other bottom feeders I enjoy) is named after a tower in St. John’s, Newfoundland and Labrador, situated on Signal Hill (from where Marconi received the first wireless signal from Cornwall, back in 1901). Construction of tower begun in 1898 to commemorate the 400th anniversary of John Cabot’s discovery of Newfoundland, and Queen Victoria’s Diamond Jubilee.  The rum itself uses Demerara rum (age and still, alas, unknown) imported from Guyana, blesses it with druids and then distils it to a yummy cask strength 57.5%. That to many would make it an instant mixing agent, I suppose, but I’ve been on a bit of a cask strength and overproof kick for a while, so indulge me while I urge you to take a second taste.

Nose? Well, it’s certainly more enjoyable than many of the 151 overproofs I review, and the case could be made that when it comes to man-sized rums this one is right up there. Deep, heavy and powerful, yet lacking in serious bite and sting…quite mellow in its own way, hinting of burnt sugar, molasses, caramel, honey, vanilla, with perhaps some chocolate at the back end: and an odd mustiness, like truffles Soft and sweet…not at all the vicious claws one would expect from something this (relatively) strong.

Claws there were indeed, of course, once I actually sipped this bad boy. The body on the Cabot Tower was like an agile baby hippo…heavy, spirited and playful, and also cleaner and clearer than the dark colour and heavy nose might lead you to expect. Dry, a shade sere and not that sweet after all: the vanilla and chocolate take a back seat and I simply noted a spicy sort of brown sugar with some oak making itself felt as well. The fade was excellent, mind, as a result of the extra alcohol (and some nice zesty licorice notes), and I must tell you, after stuffing myself at a neighborhood restaurant that evening, this rum carved its way down and was an excellent way to aid my digestion. Damn right you can drink it neat. It really is a pretty good rum in and of itself.

People kind enough to read past reviews posted here know of my sneaking admiration for the Newfie products, and that’s not just because one of my best friends hails from there: Young’s Old Sam and Newfoundland Screech both received nice reviews from me, irrespective of their relatively lacking pedigree (a St Nicholas Abbey 12 year old they are not). I just wish I could find out more about it, because even the NLLC website says nothing about methods of distillation, age or blending, let alone what barrels, if any, they were aged in (sure I can say American whisky barrels, because aren’t they always? …but that just seems like a cheat somehow). Kind of annoying.

Summing up, I liked Cabot Cove rum.  A lot. It somehow managed to overcome the cask strength curse that too often attends overproofs where the only thing you feel is bite, and came up with an impressive marriage of puissance and profile (I wanted to use the word “puissance” just once in my writing, so here you are). I spent almost half my life in the Caribbean, and some of my love for dark rums comes from that experience. Sipping this thoroughly cheerful dark red rum which makes no apologies for being what it is and succeeds beyond expectations, all I can say in my own uninspired way is God bless Newfoundland, praise Jah for rums…and thank the Good Lord for Guyana.

(#109. 78/100)

May 032012
 

This review was posted first on RumConnection in two parts in May 2012.  Thanks to Mike Streeter who lends his site to such occasional contributions that exceed his normal article length.

My own, slightly edited (and scored) review which corrected some minor issues and changed the wording a bit, is below.  Suffice to say, this is one of those overproofs I really enjoyed.  I tried it by itself to write the review, but it’s as a mixer and base that this strong, dark Demerara rum really shines.

It’s big, it’s bad, and it’s tougher than a Brickdam jailbird’s meat ration. It’s 75.5% of tonsil-tearing muscle, a dark brown rum hurricane, and among the meanest, strongest rums available anywhere. Lemon Hart 151 stomps up to you (and maybe over you), casts you a mean, cold-eyed glare, and mutters into your traumatized corpus, “Fear me. Respect me. Honour my eye-watering awesomeness.” In the annals of badassery, this rum will always be one of Sweet Sweetback’s baddest songs.

Overproof rums are a rather astonishing display of rum-on-human violence, and the only drinks I can come up with where participants run the risk of traumatic injury every time they try some — to my knowledge, only industrial ethanol, Brazilian alcool, the SMWS Longpond 9 81.3%, St. Vincent’s Sunset Very Strong (84.5%), Marienburg 90 or Stroh 80 can claim higher alcohol levels. Yet they have their adherents (I am one of them). Yes, you can get drunk faster on ‘em, and yes, they make great cocktails, and yes, for those in penury how can they be beat? – but then they exist on a level beyond that, at a point in space and time where you find ultra-marathoners, HALO parachute jumpers and all those nutso A-types who actually enjoy taking a badass risk every time they try whatever it is they try. This rum is absolutely made for such people. Like any massively overproof rum, it is for the taster an equal mixture of pleasure and pain. Few are the surviving drinkers who do not bend a trembling knee after the fact in a showy, post-trauma, did-I-actually-drink-this? thank-you-Jesus-for-letting-me-live piety. Yet, is it bad for all that? I suggest not.

Coming at me, it sat on my table, dark, squat, ugly with brooding menace and the promise of violence in its dark brown-red stare. In trying it, I didn’t waste my time making nice or taking a sniff immediately, because overproofs usually have enough raw alcohol to stun an ox into catatonia; instead, I let the vapours burn off and the concentrated flavours settle. What I got for my trouble was the spirituous equivalent of a weaponized flatus on steroids – it certainly punched like it. Damn but this was strong. A shade muskier than I would have expected. Chopped fruit…oh, prunes, maybe Christmas black cake. My Aunt Sheila used to make cake that smelled like that, back in Guyana.

In the spirit of reviewing rums, I must confess to a certain masochistic pride at being able to drink any rum, no matter how foul or how strong (I can just see one of my whisky loving bête noires snickering “Isn’t that all of them?“). In this case, I’m glad I did, because the taste of the Lemon Hart isn’t half bad at all for such a hellishly potent overproof. Oh sure, it’s as raw as sandpaper on the palate, and I’d never tell you it was a sipper’s onanistic must-have…but there’s more taste there than you might expect, stronger, more intense. That’s what makes it work: I got a spicy molasses darkness mixed up with burnt brown sugar, bananas, licorice (again), baking spices, and just a sly hint of cinnamon. That last is reaching, though. Lemon Hart 151 is plain-simple, powerfully constructed and straightforward dy-no-mite, and I should not pretend it’s some kind of top end table tipple.

As for the finish, well, I run out of ways to describe it in flowery language, so, to be blunt: raw and harsh and had fumes like a porknocker’s searing effluent…made my eyes water, my throat cringe and my sphincter oscillate. To be fair, even through all that there were weak hints of brown sugar and cloves that cried to their mommies (the cask strength whiskies), as they attempted to emerge through the carving heat of the alcohol, so all was not lost. It’s a mixer for sure, yet surprises are in store for the persistent and slightly deranged who stick with it.

The base liquor for Lemon Hart 151 is made in Guyana (which immediately means DDL) and bottled by Canada’s Newfoundland Liquor Corporation, which also makes the Young’s Old Sam and the Cabot Tower 100 proof Demerara, both heavy, dark molasses-snorting rums that pride themselves in not catering to a connoisseur’s sophistication, and for both of which I have a sneaking affection. Previously Pernod-Ricard had owned the marque before selling it on to a privately held concern, Mosaiq, in 2010, and Lemon Hart does indeed have quite a pedigree….it was itself first marketed in 1804 by Mr. Lehmynn Hart as the rum of choice for Royal Navy when he created the Lemon Hart company in that year, having moved the business he started in the late 1700s from Cornwall to London. Whether they market it as such or not, in the darkness and strength of the current product, you can still see the whispers of that old maritime tradition. (I’ll leave it to you to decide whether Pusser’s, Lamb’s, Favell’s, or Lemon Hart has the right to the crown of “Navy Rum”.)

I remarked once that overproof rums are getting to the stage that they can seriously be considered drinks in their own right as opposed to seeing them as only Tanti Merle’s black cake ingredients or mixologists’ wet dreams. Unfortunately, like single digit rums or popular blends, they labour under a cloud of perceptive disapproval, often thought of as no more than poor student’s tipples or backdam stand-bys for the bushmen I used to drink with in my youth. I mean, can you honestly see a guy who waxes rhapsodic over the English Harbour 25 year old buy one of these bad boys? Lemon Hart 151 for sure has little couth, zero class, laughs at complexity, and does not give a good goddamn about any of that (or your tonsils, so be warned). What it cares about is giving you a concentrated burst of simple, powerful flavours wrapped up in a sheet of such stunning white lightning that, when your DNA settles back from being devolved and you can speak coherently again, you actually can consider the rum as being…well…kinda good.

(#107. 79.5/100)


Other Notes

  • A 2024 video recap is here.
  • This is the reissued Lemon Hart 151 which only started to hit shelves in the last year or so and lacks the 1.5% Canadian rum the previous iteration had…it’s not the original rum people may be more familiar with, which did have that inclusion.
  • For additional details on the history and development of 151 overproof rums, this article provides all the background

 

Jan 292012
 

Big, stompin’ rum maybe meant to be a mixed-drinks base but really good neat. Definitely helpful for getting loaded when dollars are tight; interesting when mixed in any number of cocktails. Feeling lonesome in some cold winter clime and miss the Ole Country? This will cure what ails you.

First posted 29 January 2012 on Liquorature. 


I don’t always get top end rums like Barbancourt’s Estate Reserve 15 year old to try, and often, I don’t even want to try them. Sometimes, like most people who’ve had a hard week, I just kick back with a glass of hooch that makes no pretensions to grandeur, pour it, mix it and glug it, and like the fact that it’s just there to make me feel better. Myer’s Planter’s Punch Dark Rum falls squarely into that category, and joins – maybe exceeds – fellow palate-deadeners like Young’s Old Sam, Bacardi Black, Coruba or Potter’s at the tavern bar. These are single digit rums or blends, meant for mixing (cowards cut ’em with whisky) and for my money, they’re all sweaty rums for the proles, displaying a remarkable lack of couth and subtlety – I appreciate them for precisely that reason.

Pour a shot of the stuff and you’ll see where I’m coming from: Myer’s is a dark brown-red, oily rum quite distinct from Appleton’s lighter coloured offerings, and the scents of molasses, liquorice, nutmeg and dried fruit don’t merely waft out onto your nose – they gobsmack your face off. Once you stop crying like a little kid at the neighborhood bully or staring at your glass in wonder, I imagine you might try to recover your dignity, and observe how you can detect caramel, vanilla, perhaps a bit of nutmeg, coconut, citrus. Quite encouraging for something so cheap (less than $25).

The tromping arrival of unleavened flavour square-dancing across your tongue is perhaps the main selling point of a rum like Myer’s. What is lost in subtlety is made up for by stampeding mastodons of a few distinct profiles that actually mesh quite well: caramel, coconut shavings, molasses, fruit, burnt sugar with maybe some orange peel and baking spices thrown in. There’s a weird butteriness in the taste somewhere… maybe from the ageing? Overall, I wish I knew for sure whether they augmented the profile – as I think they have – with any additives: a rum this cheap is unlikely to be this interesting merely on the skill of a blender (if it was, it wouldn’t be so cheap). And there’s a fade here, boys and girls, but it’s strong – more like the exit of a gentleman bank robber discretely blasting away with his gat than the soft silken swish of something more polished. And it’s long, very pleasant – this is a rum which could easily be stronger and still be good.

Mix Myer’s Dark Rum in a Planter’s Punch, in a dark-rum cocktail (feel free to consult Tiare’s excellent site a mountain of crushed ice or any tiki site for ideas) or just mess with the old stand-bys, and the few weak points of the drink as a neat drink are smoothened out and it becomes an excellent base for whatever you feel like making. I’m reviewing it as a sipper, as I must, but this should not discourage you from trying other variations.

Myer’s Dark Rum is hardly an unknown, of course, having been a staple of the cocktail makers’ bars the world over for decades: It was indeed made specifically to address the popularity of Planter’s Punch (which could be equally said to originate in a recipe dated 1908, or in a Charlestonian doggerel from 1878 depending on who you ask). The company founded by Fred Myer in 1879 is now owned by Diageo, and they continue to blend nine rums out of Jamaica at the southern distillery of Monymusk (the plantations of origin are more secret than Colonel Sanders’s recipe) into the drink that we know today. Monymusk, as you may recall, also makes the middling Royal Jamaican Gold rum, which isn’t anywhere near as fun as Myer’s. Aside from calling it the “Planter’s Punch” variation, it is supposedly the same as that first produced in 1879, made from Jamaican molasses, and a combination of distillates of both pot and column stills, then aged for four years in white oak barrels. I’ll also note that my bottle clearly states Myer’s is a blend of Jamaican and Canadian rums, at which I immediately sneer and say…well, “Bulls..t”, not the least because after years of crisscrossing the country in my beater, I still haven’t found a single sugar plantation and therefore I somehow doubt Canada has a rum of its own.

I have to be careful in assigning a rating to Myer’s. It’s not quite a sipper (damned close, though), but some of my review must address the sheer enjoyment I get out of it both as such, and in a proper mix – and even if it *is* added to. Like Young’s Old Sam, it exists in a somewhat less hallowed underworld of rums embraced by bartenders and not so much by connoisseurs, and which some believe must be braved only with fireproofed throat and iron-lined stomach for the crazies who drink it neat. It’s strong, powerful tasting, heavy on a few clear flavours – and doesn’t so much whisper its antecedents as bellow out the sea shanties. It may not be the coolest rum you’ve ever had, or the smoothest, but by God, when you’ve tasted this thing you know you’ve just had a *rum*.

(#92. 80.5/100)

Nov 232011
 

 

First posted 23rd November 2011 on Liquorature

A dark navy rum that starts slow and nasty and evolves into a most amazingly flavourful product, and which can even be tolerated by the masochistic as a drink to sip on its own.


Honesty forces me to confess that the only reason I bought this rum was because Keenan and I had had it in local pub on a wing night and we couldn’t believe what a powerful deep-tasting mixer it made. Seeing it the other day in a shop, I snapped it up, and I have to tell you, for less than $30, you could do worse than try this pretender to the Navy rum throne. Too bad The Bear had bailed for booze-regulated eastern climes by then. I comfort myself by snidely noting his pickings are now as slim as a frog hair split four ways and sanded smooth.

There is something uniquely and even amusingly provincial – nay, Canadian – about Potter’s. The label, which tongue in cheek informs you that if you are reading it, you probably aren’t on a tropical beach (try finding that on a product made in the US); the bottle; the unassuming nature of it all. Okay, enough snickering (yeah yeah, I can see you there in the front row, fella) – I know it has a chintzy kind of faux-70’s bottle design – much like the Alberta Premium – but how can one not help but smile at the sheer chutzpah of makers who can so insouciantly flip us all the bird?

In the glass, Potter’s is copper bronze, almost red (pretty cool, that), with middling thin legs hesitantly draining down the sides. Wafts of molasses and brown sugar were immediately in evidence even before I put my beak into it, and at that point I have to tell you flat out – the initial nose may be the single worst reek since the Bundie (or, for the generous among you, the most distinctive). Plastic, plasticine, playdo and sickly sweet grape esters leapt out at me and sought to crush my sense of smell with a mass attack – I felt like my nose just harpooned a steam locomotive. Molasses, burnt sugar and some vanilla tried vainly to get out from under that crushing stench, but were mercilessly clubbed to the ground.

So pretty bad, right?

Not at all. That’s the crazy thing. Potter’s opened up like a shy bodybuilder, and after the initial bludgeon relaxed, it was actually quite good – one kind of was able to pick out the individual scents (not without effort, admittedly), and while it’ll never be on my list of alltime favourites, it wasn’t all bad. Liquorice, molasses and burning canefields all coiled around the core smells of burnt sugar, and Potter’s made no attempt to be coy or complex – what you nosed was exactly what you got, and nothing more (contrast that against the Pusser’s 15, which had hidden treasures under them tights).

And tastewise, oh man – what the hell did Potters do here? The rum is stupid good – no cheapass rum should have such a strong delivery, be this bold, or this distinctive. Dark, smoky, heavy, like the best Navy rums, or el Dorado 5 yr old, better than Lamb’s Navy, or  Coruba by a sea mile, and as good or better than Young’s Old Sam’s.  I tasted liquorice, tobacco and molasses, heavy and smoky on the tongue, with leather, pipe tobacco and perhaps a touch of dried grapes (my six year old son The Little Caner took a sniff and disdainfully remarked “blue cheese” before walking off with his pocketmoney, but he has a point – there is some kind of well aged rindy cheese in there too). Dry and uncompromisingly sere, not too sweet (but not too much in the opposite direction either), and quite smooth for such a seemingly unaged product. And the fade is also good – dry, deep burn down your throat, not bitchy, just slow and powerful – it lacks the sophistication of the Pusser’s 15 yr old, but guys, it ain’t far off, and it costs less. In short, this rum is, in my opinion, an unheralded mid-ranger punching well above its seemingly low-class antecedents – it’s like an accountant who strips off his tie and becomes, oh, I dunno, Superman’s poor doofus cousin. About the only thing I wish I knew was whether they had added anything to enhance the flavour profile.

So who is Potters made by? By the same outfit that makes the utterly forgettable Momento rum I so dissed not too long ago – Highwood Distillers out of Alberta. I didn’t think that the Momento cut it, and said so, but thankfully I didn’t just dismiss the whole distillery out of hand. After tasting this rum, about which not much is said on their website (actually, they just reprinted the blurb on the label), I am happy to report that if they were to branch out into aged rums, perhaps, they might really have something going here. Certainly as navy rums go, I have some fault and much praise to find in the product, because it appeals to all my basic desires in a rum – I don’t have to filet the thing, dissect it into ten different components – it is a straightforward, strong and unapologetic product made for simpler times, and simpler people than we have become.

Now, all things considered, I think Potter’s has a shade too much sulphur and is a bit too feinty to be classed as a good sipper (don’t let that stop you if you’re of a mind – it ain’t half bad that way); something about that background muskiness and cloying nature of it puts me off. And even the label suggests it isn’t one, and I may be one of the few who can stomach it as such given the initial reek (it’ll batter most others into catatonia). As a mixer, though…wow. Rounds out a coke or ginger ale just fine. I could drink it with a cola or as a cocktail base all night long, and all I could think of as I tasted it that night, was that I wish my friend had been with me, and that he hadn’t left to take up a job elsewhere. This rum was made for a guy like him, and in fact, it was a rum like him – outwardly simple, deceptively unpretentious, effective, unforgettable, humorous, powerful and the best essence of all that is north of forty nine.

(#087. 76/100)


Other Notes

  • Potter’s Distillery was founded by Ernie Potter in 1958, and originally only bottled and sold liqueurs, but over the years expanded into spirits. In 1962, Captain Harold John Cameron Terry (Captain Terry) – who started his career at 14 as an Australian seaman – acquired Potter’s Distillers. He took the company public in 1967 and was its CEO for 20 years. In 1990, production was moved from Langley to Kelowna, British Columbia where it remained until 2006. In November 2005, Highwood Distillers purchased Potter’s Distillers and folded it into its umbrella of brands.
Oct 012011
 

Photo (c) Highwood Distillers

First posted 01 October 2011 on Liquorature

A strange rum from Alberta’s Highwood Distillery, Momento is aimed at the high end market without having the cojones to put its quality where its marketing leads it.  It’s clean texture and originality of make are its best features, but I can’t say it really works for me.


There are some cases where a distillery looking to go in a different direction begets some kind of bratty, youthful rum that dances on your tonsils and tries out its chubby biceps on your palate. Bruichladdich comes to mind, or the reblenders and rebranders like Gordon & MacPhail and A.D Rattray (whisky makers all, I sigh). Remember the Caroni 13 year old, the Renegade line, or even (bow head here) the Longpond 1941? Rums like those made you laugh with pleasure, and walk out the store clutching your prizes, with a cape, red boots and big friggin’ “S” stamped on your chest.

Highwood Distillers, alas, does not make the cut with this insouciant Momento rum. It aspires to the heights without trying to scale them, and yet, my inquiries with the company brought forth the comment that they really were aiming for the premium segment of the market. Take my word for it: this is not premium. Nice, inoffensive, original, different. But not top of the line by a long shot.

I must concede I liked the appearance of the bottle, with its transparent label and fancy lettering: there is a spartan simplicity to it which I appreciated. Long slender bottle, enveloping a clear, straw yellow rum topped off with a white cork. If nothing else, that certainly is pretty good.

My disappointment started with the nose. It was a sharp skewer though the schnozz, a cannibal’s bone through the septum, redolent of chemicals and paint thinner. Pungent, thin and grassy…almost like fresh hay. It reminded me of the play-doh in a badly maintained day care. The body (hinted at by swift sprinter’s legs that would make Usain Bolt weep with envy) was thin and unimpressive, tangy and medium sweet – I’ve tasted white wines with more body and depth. And the cloying medicinal properties of the nose followed the palate and arrived with the screaming tantara of a badly tuned clarinet, added to by a briny, almost seaweed like taste, a tad spicy and not particular sweet. Perhaps I sensed some caramel and citrus, but I’d be reaching if I said that with assurance. The rum’s one redeeming feature to me was a certain light clarity, a tight, clean texture on the palate which was a real pleasure to feel, if not to taste. The finish was also some consolation, short and smooth: delicate, light fumes caress your throat before bailing in labba time for the backdam.

So, I give it points for originality, but you’re getting my drift – this is definitely not my glass of the good stuff. I’m barely convinced it’s a rum, and I’m not the only online reviewer to make that observation: maybe because it’s a whisky distiller that makes it, it has many properties that would appeal more to a lover of the Scotches than the rums. As a mixer it is without doubt competent; as a sipper, I’m afraid it falls down flat. Thank God it was paid for: I’d feel real bad taking this as a free sample and then have these negative feelings about it. And yet its antecedents stem from Guyana, DDL stock to be exact, and after coming to Alberta, aged in charred oak barrels for an indeterminate time. Highwood remarked in an email to me that they make no age statements on the blend, and the Arctic Wolf thought it was six to eight years old, but my own take is that it’s quite a bit younger than that – it’s too raw, too rough for any kind of serious ageing and the oak makes almost no imprint on the taste buds.

Look, I’m not really in a bad mood or trying to be bitchy ‘cause it’s fun to write a negative review. What I want is rums to be taken seriously, and this one isn’t helping me any. When a distillery with a pretty good pedigree like Highwood Distillers makes a rum this odd and appears not to be taking the blending all that seriously (unlike their startlingly deep-flavoured Potter’s, which may be one of the best mixer’s extant in the bars of Calgary), I get the impression they’re just making this rum so they can round out their portfolio (maybe it’s because they have so many different spirits in their repertoire – 90-plus, according to their rep).

The Momento might, over a period of years, morph into something pretty cool and interesting, but as it stands, all it is is a snazzy bottle encasing a pale coloured, under-distilled rum wannabe without serious taste or body, and about the best thing I can say for it is that it’s original as all get out, has that clean texture, and goes better with a cola than Doorley’s. I didn’t think it was possible to best the Prince Myshkyn of the rum world at its own game, but with the Momento, you’ve got a winner on that score, however much of a loser it is at all the others.

(#079. 71/100)


Other Notes

  • Highwood Distillers was founded in 1974 and originally operated under the name ‘Sunnyvale’. In 1984, it was renamed ‘Highwood Distillers’ after the famous river and region in which it is located in the Canadian province of Alberta. It bought Potters Distillery in British Columbia in November 2005, and so the Potters Dark rum is part of their brand portfolio.
  • The core distillate of the Momento is imported Demerara rum but it is unknown how long it is aged for or which DDL still it comes from.
Jan 282011
 

First posted 28 January 2011 on Liquorature

An overproof harking back to maritime days of the Empire, Favell’s lacks enough ageing or serious taste to compete with more carefully made and better aged examples of the craft, and will appeal more to whisky drinkers who like cask strength offerings, than those who like lesser strength rums to sip neat. 

Favell’s London Dock Demerara rum plays on the maritime heritage of the British empire’s trading  days: sailing ships, foggy stone wharves, the slow slap of the waves against the wooden hulls of old windjammers and clippers anchored alongside, and West Indian Trade in rum and molasses. Even the labelling reflects a slightly old-fashioned, nautical slant, what with its picture and the interesting notation that it is 100 proof rum…or 57.1% (for a discussion on why 100 proof in Britain is – or used to be – 57.1% alcohol by volume, see my article on proofs here).

Favell’s is, like other rums made in northerly climes, a blend of stock imported from the West Indies (Guyana, in this case) and again, this is stated front and center in the label: Demerara rum, product of Guyana.  In the 19th century the British empire had its largest trading hub in London, and in 1802 an entire new section of the Port of London, the West India Docks, was built to process the vast amounts of sugar and rum arriving from British colonies in the Caribbean. The Rum Dock section gave birth to Lamb’s London Dock and other rums of that period, but whose names have long vanished.  These days, only the term remains, redolent with history.

At 57% ABV, Favell’s is a proof rum (100 proof – anything over that is considered an overproof): we might term it cask strength, if that wasn’t technically incorrect.  There are frustratingly few notations on the distillation methodology available.  About all I can tell you is that the bulk rums come from Guyana, and the blend is made in Canada under license to White Favell, Vintner’s of London, who probably act like Gordon and MacPhail or Bruichladdich, but without the fame. The nice thing is that, like Screech and Old Sam’s, it’s made in Newfoundland, and that probably had something to do with the long maritime tradition of The Rock (or so the romantic in me supposes).

The nose was, as one might expect, not gentle or forgiving.  London Dock rums as a general rule adhere to Navy blending traditions, which is to say they are rough and dark and strong and have tastes are at best unsophisticated.  This one was no exception, and at 57.1%, I wasn’t surprised. It smacked the nose and was redolent of harsh spirit, caramel and some vanilla.  A bit sharper than I personally preferred.  After opening up, however, the alcohol vapours started to recede and a lighter, thinner floral scent stole about the overpowering depth of dark sugar, and I have to acknowledge that if you’re prepared to wait a bit, that almost makes it worthwhile.

However, to my disappointment, the taste failed when compared with either Pusser’s, or the A.D. Rattray’s rather excellent 13 year old Caroni rum, which are the only overproofs I’ve sampled that came close to Favell’s. The sharp taste is not medicinal, precisely (I would have marked it down for that), but it does bite like hell, and not the dark deep burn of a good, mellowed-down, well-aged overproof, but something harsher, less refined: something that required a bit more time in the barrel, I’d say. The rum was decently full-bodied as befits a Demerara rum – the problem was that the taste was not distinct, not particularly complex, or well-defined.  Oh you get the caramel, some faint burnt sugar notes, together with a trace of molasses. That’s all, though.  And the finish , well, it does linger, powerfully so…but one feels that those are mostly the alcohol fumes with some faint hints of the aforementioned standards, and so not particularly distinguished.

That this rum has absolutely nothing to do with the glory days of the British Navy and all its associated traditions is not in dispute.  It’s a pretender to a throne to which Lamb’s Navy rum and Pusser’s stand rather closer in the line of succession and merit. But I wouldn’t exactly mark it down for that either.  These days, I assume marketing swamis and smart people who study people’s tastes and how to sell things to people are usually behind the branding of any rum I review (and if any doubt my statement, feel free to weigh in on the discussion on the Ron de Jeremy slated to be produced this year): and so I don’t really hold it against them.

Favell’s is, to my mind, a success from the perspective of imagination.  I can surely, without effort, think of having a flagon of this at my side as I watch the last of the cargo being loaded onto my old sailing ship bound for Port Georgetown, the hawsers creaking as the tide comes in, the fog swirling around the dimly lamp-lit quay and muting the low conversations of the  sailors as they batten the hatches and make ready to cast off all lines.

Too bad that the taste and overall quality of Favell’s doesn’t quite live up to that promise. Close, but not quite.

(#065. 79.5/100)

Oct 132010
 

First posted 13 October, 2010 on Liquorature

The  best selling and most commonly quoted spiced rum in the world.  It’s the standard by which all other spiced rums are measured not because of its excellence, precisely, but because of its overall “okay-ness”. It’s okay everywhere while being truly outstanding at little. It’s sweetness and spice are part of the appeal.

The fact that this is a low end mixer should not dissuade you from giving it a shot (no pun intended) if you’re in the mood for a reasonably low-priced little something. It’s about on the same level as the cheaper Bacardis (Gold, and Black), but it is spiced and therefore somewhat sweeter than normal, and also not meant to be taken seriously as a sipper.  Yet many aficionados with a less exclusive turn of taste are quite ardent supporters of The Captain’s spiced variant.

As I’ve noted in my review of Captain Morgan’s Private Stock, Seagram used to make the rum, but sold the rights to Diageo in the mid-eighties, and currently it is the world’s best selling spiced rum. The name is nothing more than a marketing ploy, since it enhances the connection to swashbuckling, seafaring pirate days of yore, but beyond that, there isn’t anything else (note that the TV advertising campaign I have seen in Calgary also plays on the whole bit about being like a pirate in breaking the rules and thinking outside the box to achieve success…an interesting bit of moral relativism given Morgan’s history and actions).

Captain Morgan is a tawny gold colour, and displays a medium light body in the glass. The nose is heavy with rum and vanilla, and a bit of caramel thrown in.  I can’t say I detected anything beyond that, because the scent is so overwhelming.  Yet the youth of the rum is evident in the sharpness at the back of the throat (it’s been matured for two years or less in charred white oak barrels), so there’s not much point in trying the rum to sip (unless you’re a slight nutcase like me and want to try it that way nevertheless). The finish is pretty good, though, a tad sharp, though not nearly as much as the nose suggested it would have. Last flavours of vanilla and nutmeg.

For my money, I suppose it’s okay.  It’s a versatile ingredient in mixed drinks, but just too sweet to really appeal to me — and for all those who have read my reviews about liking sugar in my rums, this must sound strange, but there is something as too much and this is a case in point.  Perhaps adding just a smidgen of coke to mitigate the burn is the way to approach it.

However, like Bacardi, the Captain is available just about everywhere, and as a result, if you drop thirty bucks on a bottle when getting something in a hurry, well, you’ll certainly get what you pay for plus maybe a bit extra. Your friends and guests sure as hell aren’t going to refuse it, and, if offered at a party, neither would I.

(#039)(Unscored)