Mar 312022
 

JimmyRum, if you remember, is that cheeky little rum distillery perched down south of Down Under in Dromana, a small community just south of Melbourne. Founded in 2018 after several years of prep work, it has a large hybrid column still bolted to the floor of a structure on a picturesque property (which includes a cafe), a light and breezy sort of website, and an owner, James McPherson, who was a marine engineer before he found his true calling, doesn’t take life too seriously, and just likes rum.

The first product I tried from JimmyRum was the Silver 40%, which I liked — though admittedly, the stronger “Navy” version intrigued me rather more, as did the various “Distiller’s Specials” like the Queen’s Cut, Oaked Plus or Cane and Grain, which were a bit more aged and also released at higher proof points. But the Silver was intriguing, because while not yet on a level with unaged agricole style rums which are almost like baselines, it was better than the anonymous filtered white backbar staples too many still think of whenever white rums are mentioned.

JimmyRum, then, does have the aforementioned special aged products, and that brings us to the “Rum Rum” line of their stable. This is a new series which focuses on ageing, cask strength and single barrel rum releases, and will likely form a part of the Distiller’s Specials unless it is felt to be distinct from those. “Barrel 12” is such a single barrel release, provided especially for Mr & Mrs Rum’s 2021 advent calendar, and so is not part of a standard commercial release; however other barrel editions of the Rum Rum series are slated to be released later in 2022, so think of this as an early review standing in for others to come. It’s a pot still rum based on molasses, aged for three years in an ex-bourbon, 200-liter American oak cask (#12, no surprise). The barrel was initially filled with new make distillate at 65.25%, before being reduced to 53% for the Calendar.

Given these very standard specs – molasses origin, pot still, American oak, a few years’ ageing – the opening salvo of the nose comes as something of a surprise. For one, it’s light and sharp and very crisp on the nose, in a way that’s reminiscent of both a young standard strength mixing rum, or even a vieux agricole. The light fruit, herbal and clean white wine aromas bend one’s thought in that direction, yet there are aspects that bend it right back again: brine, olives, veggie soup and sweet soya, fresh bread hot from the oven and then a series of notes that recall very ripe fruits right on the edge of going off emerge – guavas, mangoes, grapes, apples, apricots.

At 53% ABV, the palate is expected to be solid, and it is. The flavours are spicy, crisp, clean and coat the mouth with the sensations of light, ripe, soft, juicy fruits: white grapes, yellow Thai mangoes, kiwi fruits, sapodillas, peaches in syrup, and dark cherries. This might ordinarily seem to thick or cloying for real enjoyment, but the sweet is kept down, and for kick there’s a twist of lemongrass and red grapefruits and some oversalted mango pickle, just to keep you off balance. The finish is quite straightforward and wraps things up with a medium long ending that has flashes of a very dry red wine, more red grapefruit, a touch of chocolate oranges and a last sprig of mint.

Overall, this is a pretty good rum indeed. The nose is interesting as all get-out and the flavours pop nicely when sipped – there’s quite a bit going on under the hood here. JimmyRum’s Silver was interesting, tasted well, showed potential and I enjoyed it — it just needed more oomph to showcase its profile more clearly, the way the Barrel 12 effectively did here (Killik did that and produced an outstanding white overproof rum, if you recall). Stronger rums provide a more intense and interesting drinking experience and while you can always dilute a high proof rum, it’s not quite so easy to do that in reverse when you want to dial up a mild one.

So I enjoyed the rum and think it’s a good get: however, it’s impossible to gauge JimmyRum’s success with the Barrel 12 because it was sampled out for distribution in the Calendar and therefore is not for sale to a larger public who can then post their reactions (positive or negative).  But I believe that were it to be out there commanding shelf space, it would sell well, be deemed a success, and people would be asking for the inevitable older versions that will be released in the years to come. That’s a sign of a good rum of any age. 

(#895)(84/100) ⭐⭐⭐½


Other notes

  • As with all the Australian rums reviewed as part of the 2021 Aussie Advent Calendar, a very special shout out and tilt of the tammie to Mr. And Mrs. Rum, who sent me a complete set free of charge. I know you’re tired of reading this, but thanks as always to you both.
  • There are no bottle photographs of this rum available at this time.
  • Some more technical details: Molasses sourced from Sunshine Sugar NSW (Manildra group), one of the last fully Australian owned Sugar producers in Australia. Yeast and fermentation: done in 2 x 5000ltr fermenters and are temperature controlled to less than 25ºC with an initial Brix of approx 19.
Jan 262022
 

There’s a sly sort of insouciant Aussie humour at work in the JimmyRum distillery, not the least the name itself.  More serious-minded folks would name the company “McPherson’s” or “Victoria Distillery” or some other such portentous title meant to demonstrate respectful gravitas and a profound commitment to the momentous task of distilling top drawer Australian rum. The names of the staff would be reverently listed with their titles, background, experience and commitment to rum, and the whole business would just reek of Ultra Serious.  

In place of that we get that playful name, a tongue-in-cheek nod to the founder, a wink at Matilda — the Italian-made hybrid still — and somehow, the word “rambunctiousness” on the front page. The whole ethos of the company and its promo materials has a lighthearted style that reminds me of, oh, Nine Leaves with its ten different job titles all held by one man, or the eclectic bunch of guys from all walks of life in Detroit who make up Doctor Bird.

Maybe being the new kid on the block gives you the leeway. JimmyRum is a very new distillery, established around 2018 in Dromana, a small community just south of Melbourne, and is the brainchild of James McPherson, a former marine engineer. In 2015 or so, after some twenty years sailing the high seas as a Chief Engineer, he decided (initially as a joke) to open a distillery dedicated to rum, a first in the state of Victoria where whisky- and beer-making ops are far more common. His research into the matter took him on a whirlwind 3-month 70-distillery tour of the world after which he bought the biggest still he could afford from Italy (before he had actually done a lick of distilling himself), installed it and ran it in, arranged for casks, sources of supply, tested the results and started making stock to lay down to age (as required by Australian law for it to be labelled as rum). 

This “Silver” is essentially an unaged white cane spirit, molasses based, distilled on a hybrid pot still with a thumper and a 7-plate column tacked on (similar to that used by A1710 in Martinique or Sampan over in Viet Nam) rested for three months in stainless steel tanks and then diluted down to 40% to be issued.  There’s a 57% “Navy” version that tickles my fancy — a lot! — and which I really want to get to know better, but let’s just stick with what we have for now.

Nose first.  Well…that’s different. It starts off with dry cardboard and saline solution, together with new wet paint, and the plush aromas of real fake naugahyde leather in Leisure Suit Larry’s brand new second-hand car (or should that be Corinthian leather?). Let’s call it a new plastic something – shoes, cars, wrappings, whole rooms…that’s what this initially smells like, before settling down to become more normal. At that point whiffs of sugar water infused with crisp and light fruits emerge: watermelon juice, light pineapples, and a bowl of fresh grapes, strawberries and apples in a cold antiseptic kitchen (I know how that sounds). Oh yeah, plus some ginger and very ripe plums.

The palate retains its brininess, though not to any kind of stylistic look-what-I-can-do excess, thank heaven. Here it gets spicy, even sharp, and notes of pumpkin juice, carrot-slushies, melons and papaya run right out of the gate. Light background of the sweeter, tamer fruits, watermelons, pears, that kind of thing.  Maybe a pineapple slice (just one). It’s quite robust at 40% and dials in nicely, transitioning to a short and breathy, dry, rather easygoing finish.  This coughed up a few final notes of fresh olive oil over toast, ginger, semi-ripe yellow mangoes, and a final defiant touch of sweetish pimento.

This was a white rum I quite liked, though given my personal preferences I think that Navy version would make my 3rd list of Great Whites more easily. It’s recognizably a non-cane-juice rum, has tastes that are distinct and not standard (always a plus when done right) and while I can’t say it screams “Australia!” into my shell-pink, it certainly does the nation no dishonour, and holds its own really well against distilleries far older and with a greater recognition quotient. 

“Uncomplicated, unpretentious, and unruly, JimmyRum’s [rums] are distinctive and downright delicious” goes the blurb on Visit Victoria website, and while allowances must be made for a local website punching up a favourite son, overall I can’t disagree. There are 20+ distilleries and breweries in Victoria making (you guessed it) mostly whisky and beer.  There’s definitely a place for an outfit like this there too, especially when it boasts a  sense of humour, a decent product and a desire to take it to the next level. Almost makes me want to move there and make sheep’s eyes at Matilda.

(#879)(79/100) ⭐⭐⭐


Other notes

  • As with all the Australian rums reviewed as part of the 2021 Aussie Advent Calendar, a very special shout out and tip of the trilby to Mr. And Mrs. Rum, who sent me a complete set free of charge. Thanks again to you both for enabling my desire to write about Australian rums almost completely unavailable elsewhere.
  • Some more technical details: molasses sourced from Sunshine Sugar NSW (Manildra group), one of the last fully Australian owned Sugar producers in Australia. Yeast and fermentation: done in two 5,000-liter fermenters and are temperature controlled to less than 25ºC with an initial Brix of about 19. Unaged: rested for 3 months in stainless steel tanks.
  • McPherson’s research suggested a 3-5 year period before any distillery started showing a profit, no matter whether it made beer, whisky, gin or rum.  To make cash flow while stocks were ageing and sales built, he added a tasting bar to the premises where people could come after a distillery tour and sample the wares and buy food; sold unaged cane spirit; and dabbled in some indie bottlings like a very well received Barbados blend (future ones from Jamaica, Mauritius and Martinique are planned).
  • A JimmyRum Silver – not sure of was this one or an earlier version – won an award for Champion Cane Spirit in the 2021 Australian Spirits Awards.
  • A long September 2021 FB interview by RumTribe featured Mr. McPherson as their guest.  I have drawn upon it for parts of the company profile paragraph.