For what seems our entire lifetime, Appleton was the first name in Jamaican rum. They gained their accolades by not being too extreme, and producing a tasty series of blended pot-column-still rums that didn’t push boundaries too much, too far, or too often. But by the second decade of the 21st century this was all changing and stronger, forceful, pot-still only rums were being issued at cask strength by various independent bottlers; turbo-charging that process which I term the Rise of the New Jamaicans.
One of the early adherents of WP was the Genoese company of Velier, which had been sniffing around Jamaica since 2013 or so, and finally managed to buy some aged (and unaged) stock to become part for its deservedly well-regarded Habitation Velier line. Few, however, manage or bother to try the entire range. There are many reasons for that: the wide array of choices available to consumers these days; the many other excellent Velier bottlings; and since there are so many HVs, people not unnaturally gravitate towards their favourite countries’ rums (the series is all about pot still expressions from many rum producers around the world) rather than fruitlessly attempt to get them all. Jamaica is probably the most popular of the set, which is no surprise, since of the 40+ releases made so far, more than half are from that island, and most of those are from Hampden (if you count the special limited editions) with which Velier has a distribution arrangement.
That said, eight other Jamaicans are from Worthy Park and are a tantalising mix of unaged white street brawlers and slightly more refined but no less loutish hoods aged ten years or so. This particular version — ensconced in the usual flat dark bottle so reminiscent of flatties my generation stuffed in their back pockets to nip at during the hot drowsy Caribbean days — came from the very beginning of Worth Park’s re-emergence as a rum maker in 2005, when they installed their new Forsyths double retort pot still at the distillery. The rum was aged ten years, and bottled at 57.8% ABV in 2015, which dates it from the very first generation of the HV releases and it remains a really good rum to this day (if it can be found).
What distinguishes the rum and what was so unusual for its time when high esters were not yet “a thing” is its rather sharply voluptuous fruitiness. While it does start off with dates, raisins, brine and pimentos in cane vinegar, that changes. After five minutes or so, it exudes sharpish mix of apples, pears, green grapes, ginnips, soursop, kiwi fruit, and strawberries, all marinated in lemon juice, which gives it an initial aroma equivalent to the scolding of harridan’s whiplash tongue (though I mean that in a good way). Five minutes after that and you get flowers, sweet honey, a touch of lilac and a dusting of cinnamon, really quite nice.
On the palate is the promise of all those tastes that would make the New Jamaicans the rums du jour a few years down the road. The profile is sharp, sweet, sour, estery, clean, everything we want from a Jamaican funk delivery system. Apples, unripe mangoes, green apples, green grapes, red currants, pineapples slices, citrus juice…the word gilttering is not entirely out of place to describe how it feels. What’s also nice is the secondary wave of notes that we come to: brown sugar, light molasses, honey, caramel, toffee, blancmange – still, it’s the fruits that carry the show and remain the core of the whole thing. The finish is completely solid: fruity, citrus-y, long and spicy, and even throws in a last touch of sawdust and dusty papers as if having a last laugh at our expense.
What a rum this is indeed. It’s complex, tasty, aromatic, challenging and requires some work but few are those who don’t appreciate at least some aspects of how it presents after the session is over. Although Worthy Park has won rightful acclaim for its own branded rums like Rum Bar and the various estate editions released from 2017, it could be argued that the ease with which they colonised (new and old) consumers’ minds was somewhat helped by all the previous bulk exports that had been snapped up by the indies who came before, like Compagnie des Indes (who released classics like the really quite remarkable 2007 and 2008 WP rums, also in 2015).
These early issues presaged and announced the subsequent emergence of estate rums that allowed Worthy Park to become the force on the world rum stage it is now. But you know, whether some new indie or Velier or anyone else came up with this rum, doesn’t really matter – it effortlessly skates past and beyond such ruminations. It’s simply a damned fine rum, released by a house that knows how to make ’em and another that knows how to pick ‘em. Worthy Park distillate really does go down well, at any age, and sometimes it doesn’t matter who puts out the juice, as long as what’s inside the bottle works. What’s inside this one does work, very very well.
(#890)(85/100) ⭐⭐⭐½
Other Notes
- Aged completely in Jamaica. All the usual statements about no additives or messing around apply.
- Part of the first year’s release set of Habitation Velier (2015)























And what a rum it was. I don’t know what ester levels it had, but my first note was “a lot!”. I mean, it was massive. Pencil shavings and glue. Lots of it. Musky, dry, cardboard and damp sawdust. Some rotting fruit (was that dunder they were using?) and also rubber and furniture polish slapped on enough uncured greenheart to rebuild the Parika stelling, twice. The fruitiness – sharp! – of tart apples, green grapes, passion fruit, overripe oranges and freshly peeled tangerines. Florals and crisp light notes, all of it so pungent and bursting that a little breeze through your house and the neighbors would either be calling for a HAZMAT team or the nearest distillery to find out if they had lost their master blender and a still or two.
Rumaniacs Review #123 | #800
Hampden gets so many kudos these days from its relationship with
The rum displays all the attributes that made the estate’s name after 2016 when they started supplying their rums to others and began bottling their own. It’s a rum that’s astonishingly stuffed with tastes from all over the map, not always in harmony but in a sort of cheerful screaming chaos that shouldn’t work…except that it does. More sensory impressions are expended here than in any rum of recent memory (and I remember
Rumaniacs Review #122 | 0785



When it really comes down to it, the only thing I didn’t care for is the name. It’s not that I wanted to see “Jamados” or “Bamaica” on a label (one shudders at the mere idea) but I thought “Veritas” was just being a little too hamfisted with respect to taking a jab at Plantation in the ongoing feud with Maison Ferrand (the statement of “unsullied by sophistic dosage” pointed there). As it turned out, my opinion was not entirely justified, as Richard Seale noted in a comment to to me that… “It was intended to reflect the simple nature of the rum – free of (added) colour, sugar or anything else including at that time even addition from wood. The original idea was for it to be 100% unaged. In the end, when I swapped in aged pot for unaged, it was just markedly better and just ‘worked’ for me in the way the 100% unaged did not.” So for sure there was more than I thought at the back of this title.
Normally, such a rum wouldn’t interest me much, but with the massive reputations the New Jamaicans have been building for themselves, it made me curious so I grudgingly parted with some coin to get a sample. That was the right decision, because this thing turned out to be less an undiscovered steal than a low-rent Jamaican wannabe for those who don’t care about and can’t tell one Jamaican rum from another, know Appleton and stop there. The rum takes great care not to go beyond such vanilla illusions, since originality is not its forte and it takes inoffensive pleasing-the-sipper as its highest goal. 

As for the finish, well, in rum terms it was longer than the current Guyanese election and seemed to feel that it was required that it run through the entire tasting experience a second time, as well as adding some light touches of acetone and rubber, citrus, brine, plus everything else we had already experienced the palate. I sighed when it was over…and poured myself another shot.
Let’s see if we can’t redress that somewhat. This is a Jamaican rum from Longpond, double pot still made, 62% ABV, 14 years old, and released as one of the pot still rums the Habitation Velier line is there to showcase. I will take it as a given it’s been completely tropically aged. Note of course, the ester figure of 1289.5 gr/hlpa, which is very close to the maximum (1600) allowed by Jamaican law. What we could expect from such a high number, then, is a rum sporting taste-chops of uncommon intensity and flavour, as rounded off by nearly a decade and a half of ageing – now, those statistics made the TECA 2018 detonate in your face and it’s arguable whether that’s a success, but here? … it worked. Swimmingly.
So – good or bad? Let’s see if we can sum this up. In short, I believe the 2005 TECA was a furious and outstanding rum on nearly every level. But that comes with caveats. “Fasten your seatbelt” remarked Serge Valentin
Anyone from my generation who grew up in the West Indies knows of the scalpel-sharp satirical play “Smile Orange,” written by that great Jamaican playwright, Trevor Rhone, and made into an equally funny film of the same name in 1976. It is quite literally one of the most hilarious theatre experiences of my life, though perhaps an islander might take more away from it than an expat. Why do I mention this irrelevancy? Because I was watching the YouTube video of the film that day in Berlin when I was sampling the Worthy Park series R 11.3, and though the film has not aged as well as the play, the conjoined experience brought to mind all the belly-jiggling reasons I so loved it, and Worthy Park’s rums.
The distillation run from 2010 must have been a good year for Worthy Park, because the SMWS bought no fewer than seven separate casks from then to flesh out its R11 series of rums (R11.1 through R11.6 were distilled May 1st of that year, with R11.7 in September, and all were released in 2017). After that, I guess the Society felt its job was done for a while and pulled in its horns, releasing nothing in 2018 from WP, and only one more — R11.8 — the following year; they called it “Big and Bountiful” though it’s unclear whether this refers to Jamaican feminine pulchritude or Jamaican rums.
It sounds strange to say it, but the