Dec 052010
 

 

First posted 5th December, 2010 on Liquorature.

Some rums just upend all expectations, and maybe even redefine your assumptions.  Smooth, amber-dark, just sweet enough, and with a body and a finish that simply don’t give up, Tanduay Superior 12 year old is like that. Where on earth has this rum been, and why can’t I find it in Calgary?

A very affable individual from my office named Rainerio was heading off home to the Philippines the other day, and knowing there were interesting rums to be found there (though unashamedly confessing ignorance of exactly which ones those were since I had never had any) I went down on bended knee, indulged myself in a paroxysm of weeping meant to soften any stony heart, and begged him to bring back a sample for me to review.  Well, I exaggerate a bit for poetic effect, but I did ask.  And Rainerio very kindly brought me back a bottle of this  stunning 12 year old.  Hell I would have been satisfied with any local popskull, and to get something so all-round excellent was a like getting an early Christmas present.

Tanduay is one of the most popular, if not the most popular, make of rum in the east, particularly the Phillipines, and made by the Tanduay Distillery out of Manila.  Like other major distillers – Bacardi and Diageo come to mind – they have a complete range, from light to dark, from the very cheap to the very expensive, and they have been in operation since 1854, which pips Bacardi by, oh, seven years. Yet, for whatever reason – distributors ignorance, lack of channels, unfavourable tariffs or whatever, you really have to look around to find it in North America (my research suggests it may be more readily available in Europe) and yet it may be the third most popular brand of rums in the world.

A dark brown rum of the same hue as the Bacardi 8 year old, the Tanduay 12 year old is an oak-aged product served up in a standard bottle emerging from a hard cardboard black box, and sporting a deceptive cheapo tinfoil cap. I looked askance at it and wondered whether this was a harbinger of things to come, but what the hell, I had asked for it and so dived right in.

On the nose the 12 year was spicy and immediately assertive with equal parts vanilla, caramel and lemon zest in some kind of crazy harmony, as if Michael Jackson suddenly joined up with the Bee Gees and they created a song of their own that just missed being nuts by some strange unknown alchemy. It was bold and immediate, but after allowing it to breathe, a sly delicate note of flowers came stealing around the more powerful notes. Yes there was some sting, but this died away after a while and the medicinal reek I so dislike in younger rums was utterly absent.

The rum took my hand and took me along with it: medium heavy body, coating the tongue with a sort of oiliness I have only had with DDL’s more aged rums.  There was just enough sweet to the Tanduay, and the caramel and vanilla notes were now joined by something softer, perhaps bananas or a tamed light citrus. It slides smoothly down the throat and let me tell you, the fade is simply awesome.  Long and smooth, with one last soft gasp of breathy fragrance wafting back up to remind you of what you just had, and inviting you to revisit the experience with another try.

Unless a distributor for this rum is found or whatever has stopped the importation of Tanduay to Canada is resolved, I doubt I’ll ever taste it again (though maybe I can ask Rainerio to bring another one back in a year or two). I’m glad I had a chance to try it: just when I thought I had a handle on the major brands of the world, this one came out of nowhere and smacked me upside the head.  If nothing else, it says that though I may have tasted and reviewed more rums than most, there are always gems from other places previously unconsidered that will just amaze, delight and please with their overall excellence.  This is the first one in my experience: I know there’ll be others, but Tanduay gives me hope that I’ll actually be able to find them, and share that delight with all those who one day read the reviews I put up about their quality.

(#056. 84/100) ⭐⭐⭐½


Other notes

Nov 272010
 

First posted November 27th, 2010 on Liquorature

A dry, slightly overproof schizophrenic rum that is just on his side of being a whisky, and not recommended for purist rum mixologists who like their libation darker and sweeter.

Rum is traditionally matured in used bourbon or other whiskey barrels, but this is the first one I’ve ever seen and tasted which was finished in a Laphhroaig cask.  Was that an accident?  Did it just sort of  slip and fall over and said “Oops!” as it boinked into a cask of whisky?  I dunno, but Cadenhead Green Label 12 yr old Demerara rum is a rum with an identity crisis, a crazy overproof schizo that doesn’t know what the hell it is, and, like the Green Label Classic we tried  way back in February 2009, it does not rank high on our list in spite of the $83 price tag.

The source of this pale yellow rum is rum from Guyana (I wonder if DDL has been sneaking into Scotland again), and part of its claim to fame – aside from the aforesaid Laphroaig casks and some water brought in to bring it down (up?) to drinking strength – is an absolute lack of additives or subsequent processing of any kind to make it a different colour, or adulterate the taste in any fashion. This was also a characteristic of the Green Label Classic we had last year, except in that case it had no age statement. Both are made by the Cadenhead Distilleries now owned by the Campbelltown distiller J.&A. Mitchell and Co., which runs the  Springbanks distillery in Argyll, and is primarily a single malt brewer. One is left to wonder whether they are copying Bruichladdich’s Renegade line, or indulging in some experimentation of their own.

Appearance wise, the Classic was actually better, with a rounded cardboard box; this one was a fairly straightforward design and label of rough paper.  A lot of the pale liquid inside was visible, and I imagine that alone would catch many an eye more used to darker hues.  The nose is sharpish, not quite medicinal, but not gentle either (the rum is 46% so that’s certainly part of it), and asserts its woody character without apology.  I’m not a whisky drinker by habit (I’ve tasted enough to get the rudiments down and one can’t be a member of Liquorature without picking up something about Scotches) and I have no real sense of Laphroaig aside from its peatiness – I imagine that the woody bite I got on the nose hearkens to this.  It opens up after a while, revealing a fruity note, leavened by – I swear! – sea salt. Like I said…not a normal rum.

The taste to me is flat out whisky.  There is no way I could do a blind test on this and know it was a rum except, perhaps, for the slightly sweet hint to it which is uncharacteristic of whiskies as a whole.  It’s dry as hell, as arid as the Sahara, and yet there again was that salty-brine undernote. It burns and stings of oak, finishes in the same fashion – dry and burning – and this is where I question the decision not to do any further processing on it. Aside from some kind of purist’s bragging rights, what exactly has this decision led to? Not a rum, to me, but some kind of bastardized in-the-middle product that isn’t fish or fowl.

The peat-heads in the group were vocally disapproving and dismissive – even contemptuous – in their assessment. “Motor oil.” “Rubber.” “Noses like a Barbie doll fresh out of the plastic,” sniffed the Hippie (how does he even know that smell? I wonder).  I don’t know if they actually disliked it, smelled and tasted what they said, or were afraid that rums were starting to approach whiskies in taste and nose and were terrified of the thought, but to my mind the comments were just a shade harsh.

Myself, I must admit to sort of liking it. Oh, don’t get me wrong, it’s not quite my thing, and I wouldn’t blow another eighty bucks to add it to my “special” shelf where I keep the stuff I really like (as opposed to those bottles I buy to review and share) – but there’s an odd underlying harmony to the balance of driness and sweetness in the Green Label 12; and the depth imparted by the slight overpoof nature of the rum added to a profile that I found just intriguing enough not to dislike it outright. Not quite recommended, unless you’re in the mood to buy something really different, but you won’t be entirely disappointed with it if you do.

(#051. 76/100) ⭐⭐⭐

Sep 102010
 

First posted 10 September 2010 on Liquorature #036

The 15 year old is a different animal from it’s older and younger sublings, and resides on the top of the sippers lists of many a rum aficionado.

The 15 year old is the bridge.  It is the last bottle in DDL’s premium line that will not set you back three figures, and still has the cheery character of a younger rum, the cheeky palate that dances and laughs across your tongue and then happily bitch slaps you for your trouble with all the insouciance of the first girl who ever refused you a dance. In it you see the developing hints of the mastery first seen in the 12 year old that culminates the 21 year old.

I was all set to do a vertical tasting of all the El Dorados: the 5 yr, single barrel, 12, 15 and 21 year old, but truth was, the day I had set aside for this I was just to damned tired, and having had the 21 year old not too long before, I contented myself with sipping the 12 year old to refresh my memory, and then cracked the 15 year old I had managed to snag the week before; and that, by the way, was a stroke of luck, because it was the last bottle Willow Park had on the shelf – they may have had more, but I wasn’t taking any chances.

Demerara Distillers Limited is one of the largest and quite possibly the most professionally run international enterprise headquartered in Guyana.  It’s main competitor in the liquor trade, Banks DIH, is a blender of the XM rum line, and producer of other spirits, beers and soft drinks (and of the marvellously named bottled water “Tropical Mist”), but for my money, when it comes to premium hooch, it’s DDL, and that enterprise stands alone.

The El Dorado series is DDL’s premium export line (as opposed to the decidedly mediocre local crap, the King of Diamonds or Russian Bear which people my age cut their teeth on, which even locals avoid(ed) if they can get the XM-5), and readers of my reviews, knowing my preferences, should not be surprised at how much affection I hold for El Dorados.   Part of that comes from the complexity of the blend, coming as it does from fifteen to twenty five year old rums originating in the Enmore and Diamond Coffey stills, the Port Mourant double wooden pot still, and the Versailles single wooden pot still, all blended and aged in old bourbon oak casks. The quality shows.

The fifteen is a rich, dark blend characteristic of Guyanese rums, almost opaque (though not as dark as the inkiness of the Kraken, or, for that matter, its older sibling the 21 year old); it’s redolent of molasses and dark brown Demerara sugar in a freshly opened packet. There’s a sort of charcoal note wrapped around the nose somewhere, something smoky, and not at all unpleasant. Toffee and fruit jam. Like the 21 year, but not quite as much, the medium heavy dark body slowly slides back down the sides of the glass in lazy, fat legs of a Bourda market fishwife.

On the tongue, the rum is a sort of intense marriage of deep flavours. Dark chocolate (unsweetened, dried fruit, licorice, a flirt of anise start you off. You can taste the oak imparted by the barrels the components of the blend were aged in, but amazingly, they never overtake the whole blend.  Note also that DDL, almost alone among premium rum makers, follows the whisky rule of stating the age of the rum as the age of the youngest part of the blend. You can separate out well balanced hints of caramel, molasses, burnt sugar, wound around with the faintest hint of cinnamon and vanilla, and the barest trace of orange peel.  There is just enough sweet for me to appreciate depth and body, and just little enough to pronounce its age.  In fairness, it’s a phenomenally well-balanced drink over all – it can go well neat, on ice or even as a mixer (I do not recommend it as a cocktail, mind you, since it requires no adornment or enhancing).

The finish is an excellent deep burn, not really painful per se, more like a heated liquid – tea! – slowly carving its way down, and it’s excellently long.  Yes it does have a bit of sting to it (like the playful smack I mentioned above), but it’s not malicious in a way I often have complained about in the Appletons or the French agricoles…more like a friendly backslap to say “Later dude,” from a friend who doesn’t know his strength.

I don’t give numerical ratings as a general rule, because I want my explanation to speak for my experience, and maybe that’s a mistake, seeing how much stock readers seem to place in The Last Hippie’s Whisky ratings and the numbers he assigns to nose, palate, finish and intangibles. But in the case of this strikingly original fifteen year old, I think I might make this concession:  while sticking to my guns regarding a numerical score, I will be honest to admit that on a five star scale, El Dorado 15 year old easily demonstrates that it warrants no less than four, and if it wasn’t for its even more stellar older brother, I’d give it a 4.5 star rating right away.

El Dorado 15 is on par with the Zaya 12 year, and handily eclipses the Captain Morgan Private Stock, and gives the Bruichladdich Renegade line and the upper level Flor de Cañas a run for their money at a lesser price. I actually think it’s better than most of these. If you’re looking for an intro to the world of good sippers, or a gift of liquor that is at the top of the midrange, look no further.  You’ve found it.

(#0036)(Unscored)


Update December 2016

After years of selling this top class 15 year old rum, El Dorado has come in for serious opprobium in the rum community for not disclosing the addition of sugar across the line (30-38 g/L for the 15 year old depending on who’s doing the measuring, and when).  I still like the rum a lot, and don’t always have a problem with additions, but I’m a bear on disclosure, and really annoyed by the fact that it was never acknowledged by DDL, to this day.

Update December 2017

After re-tasting this rum and taking account of its enduring popularity and overall worth (in spite of the dosing issues noted), I have named it one of the Key Rums of the World

May 242010
 

 

First posted 24 May 2010 on Liquorature.

I always admire some level of originality, whether it is in food, drink, a book, movies or simply the way something looks. In an era of mass production and conformity, too much of what we buy or see is an exact copy of the same thing we bought or saw somewhere else. On that basis, I was quite happy to see Demerara Distillers’ square, tall bottle of the El Dorado Single Barrel ICBU when it was presented at the April 2010 session of the club, and since it was not only a rum,  but from Guyana, I knew I was in for something interesting.  Maybe the review would not be positive, but at least I would not have been bored during the sampling.

The El Dorado rum is made with the French Savalle Heritage Still from Plantation Uitvlugt (hence the ICBU marque), where a sugar factory has been functioning since 1753. It appears to be a blend as opposed to something specific and aged on its own, which is why once again there is no official age on the bottle – regular readers of my rum commentary will know this to be a personal bugbear of mine, though admittedly DDL is better than most in identifying senior blends with the age of the youngest component. Still, as it is somewhat lighter than the Special Reserve 15 year old – this may come from the fact that it does originate from a single barrel –  I venture a guess that the main component of the blend is a ten or twelve year old (see other notes below this review). It is a curious matter that the DDL site makes no mention of this rum at all, at this time (2010).

The rum is a deep bronze redolent of burnt Demerara sugar, with nice legs hinting at a full, dark body. A certain woodiness attends the nose along with the faint toffee and sugar…it’s like a faint smell of new rain on sun-warmed wood chips, and nicely enhanced by the attendant caramel. In a way it reminded me of the aftersmell of burning cane fields at harvest time on the East Bank of the Demerara, where I once lived.

Neat it was a pleasant sipper; to my mind the smoothness of the taste was defeated by the somewhat harsher tannins and woodsy tastes the nose had hinted at. In recent years, the only DDL offering I have had was the stellar 21 year old (also reviewed on this site), and there the sharp tang of wood (I’m not yet so refined as to tell you what kind) was quite muted and blended well into the overall flavour profile.  Here, less effort had been put in and the taste was therefore more pronounced.  Not really in a bad way, but it did put off the sweetness of the rum quite a bit, and made it somewhat drier. Nutmeg and cinnamon came through clearly on the palate, along with coconut and vanilla, all somewhat overwhelmed by the pungency of the wood bite.  I liked it better on ice, all things considered, and yes, as a mixer it’s excellent.  The finish is long, and the burn lingers and that is not necessarily pleasant for all: it was not for me.

I hesitate to pronounce any kind of definitive judgement on this rum. As a reviewer who looks for certain things to describe, I must concede its taste and body. It’s intriguing, flavourful and while not as unique as the Bundy, quite forceful in its own way: and as I said at the beginning of this rum review, I am always appreciative of efforts at originality – it hints at a blender who is willing to go outside the box. As a man who has friends over, it would not be the first thing I trot out for my guests, however, since it goes a bit over the trench and off the plantation, so to speak.  Oh, it’s a rum all right, and quite a good one: just a shade different…enough so that most people might take a glass or two out of curiosity, but then shrug and move on to more convivial and comfortingly familiar fare.

(#020)(Unscored)


Other Notes

  • The rum is a blend of French Savalle still barrels aged between 12-13 years, according to a clarification on El Dorado’s FB page.  Cark Kanto, who worked with DDL as a Production Manager, told me that it was a blend of rums around 13-16 years old.
  • The rum was released in 2007 to commemorate the cricket World Cup, some matches of which were held in Guyana – the shape of the bottle to resemble a cricket bat is therefore not an accident.
  • In tandem with this Uitvlugt ICBU, two other rums from the wooden heritage stills were released: a Port Mourant PM, and an Enmore EHP.  I wrote about the trio together in a single post in 2015.
Feb 252010
 

D7K_3085

First posted 25 February 2010 on Liquorature

Short version – too much orange peel and marmalade flavours mar an otherwise reasonable rum.


It may sound sacrilegious to even mention this 15 year old product of Anguilla in the same breath as Bundie, but when you think about it, Bundaberg is without question one of the unique rums in the world: one may despise it and spit after mentioning its name, but there’s no denying it stays with you. It’s like the dark reflection of the EH25.  And Pyrat (pronounced “pirate”) is another one like that which, love it or hate it, will not soon be forgotten.

While made in Anguilla, it isbended and bottled at DDL’s facilities in Guyana, and then imported to North America by a company out of Nevada called Patron spirits (I don’t know whether the Nevada company owns or has shares in the  producer but maybe the rum is just made under contract).  It has a squat, bottom heavy bottle reminiscent of the old pirate bottles (embedded in our mental imagery of the world by what must be a thousand movies), and an amber, clear colour verging on the orange. It is a blend of different 15-year-old rums aged in used whiskey or bourbon barrels, and bottled at 40% strength.

I must concede Pyrat’s is a pretty unique middle-end rum, although cheaper than one would expect for a 15-year old (~$40). The first thing that hits you after you remove the cork is the citrus nose.  Yes there’s sugar and vanilla and caramel notes in there too, but they are almost clobbered into insensibility by the attack of the orange marmalade and citrus peel flavouring (and to some extent, by the spirit as well – this has a sharp bouquet).  The taste is similar: a little harsh, mid-level burn, medium finish…and those orangey notes just keep on going forever. It’s like you are drinking a liquid orange bathed in burnt sugar, with just enough whiskey aftertaste to stop this from being classed as a liqueur (it’s a close run thing, however).  Very, very distinctive: like the Bundie, you could taste this blind and know exactly what it is.

Did I like it?  Texture, yes, taste, not at all.  It conflicted a little with my sense of what a rum should taste like – I was startled by how intense the orange was – but it was smooth enough and mellow enough for me to appreciate it more as the evening wore on. The flavour sort of darkened over the hours and became heavier, which I sort of enjoyed.  That said, I’m not entirely sure this as good as it could have been for the kind of ageing it has undergone: the Venezuelan Diplomatica Exclusiva Reserva was a lot better for about the same price. I must concede that as a mixer (3:1 in favour of the Pyrat’s) this lights up a coke like the 1st of July, and is even better when one adds a lime wedge, so all is not lost.

But maybe the Last Hippe has had the last laugh after all: because I’ve been spoiled to think of 10-year-olds and better as sippers, the way whiskeys are.  And when older rums like this one fall just short of the mark, then unique or not, I must simply state that my preference is not always for the uniqueness of taste or flavour, or even the superlativeness of the texture and feel on the tongue, but on the relative ranking of this baby to other fifteen year olds I like.

And while I appreciate Pyrat’s as a crazy unique drink in a class all its own, I must say — all pundits to the contrary — it’ll never entirely be one of my favourites.

(#073. 73/100) ⭐⭐½


Other Notes

  • Sometime in the last few years prior to this review, or so I heard, Pyrat’s changed the blending to enhance the citrus, and prior blends were darker, sweeter and smokier. That being the case, I might have to take one of the older variants to see whether the changes were an improvement or not. Note also that this rum is now bottled, and maybe even made, in Guyana, at DDL’s facilities.
  • Update April 2017:  A post went up on Facebook recently that supplied a photograph of the new label.  Here at last the statement is more honest, calling it a spirit which is a blend of rums and “natural flavours.”  So it’s a spiced spirit now, and not really a true rum. Disregard the word “artisanal”.

Jan 252010
 

 

First posted January 25, 2010 on Liquorature.

(#005)(Unscored)

The first of the mid-range Appletons where the whole is greater than the sum of its parts. From here, Appleton gets out into sipping territory, and it’s worth the extra you fork out for it.

***

As I may have mentioned, Appleton is a Jamaican classic. Part of J. Wray & Nephew, which has been making rum since 1749, Appleton takes its name from the island’s largest sugar cane plantation. It’s become a sort of standard for me here in Calgary: I buy a massive mulit-litre jug of the V/X when I have loads of people in the house, which regularly happens at least once a year — 40+ people descend upon my family when birthdays are celebrated. Mine in particular. And while they all tend towards the Russian vodkas, nobody says no to good rum either.

However, while I have no compunctions about taking the V/X with coke – it’s one of the best bodied rums around, but isn’t really ready to be nipped neat – the same cannot be said for the 12-year old, which, while not quite sipping quality for me, is for many others I booze with, and comes about as close as you can get on a limited budget. English Harbour 25-year old is, after all, a rare thing. And we’re not even going to discuss Appleton’s 50 year old.

The 12-year old Appleton is a mellow rum with little shrewishness about it; a spicy-sweet nose and hints of caramel, oak and vanilla. These flavours stay in balance throughout the tasting, and transform into a sort of butterscotch (that’s not scotch with traces of butter, Hippie) with traces of nutmeg and a dusting of cinnamon and oaken tannins, bound about with citrus peel; and trail off to a very smooth finish that just goes on and on. It’s not precisely an oily finish, but a lasting one (the rum is medium bodied and feels good on the tongue), and if it wasn’t for the bite at the very end, this is almost the perfect midrange rum. I don’t always drink it neat, but I don’t mix it much either, and as I say, I’m in a minority among my rummie pals. Over ice is just fine for this one.

Because I occasionally drink on my own, mostly on Fridays, I’ll grab a shot or three after dinner and relax – out on the verandah when weather permits. I have had more expensive rums that are smoother, and sting less going down (and have a price tag to show they’re real). But when I want to just kick back and daydream and watch the sun go down, this is one of those affordable rums that makes it ok to lose no sleep over the fact that there’s no chaser in the house.


Other Notes

Jan 192010
 

First posted 19th January 2010 on Liquorature.

(#002)(Unscored)

Surprisingly similar to the Zacapa 23…silky, sweet, smooth, supple, and a great drink by itself.

***

This review is being written in January 2010 (and amended again in April), but we actually had this phenomenal rum for the first time in April 2009, the first time I hosted the Club. A nippy night as I recall, and iconoclastic as always, I obstinately refused to get whisky, and loudly blared to all and sundry that it would be a rum night (and so started a peculiar tradition of Liquorature, which is that the voluble, lone crazy in the corner is a Caner and nothing can be done about him, so let’s buy him a bottle to shut him up when the Club meets ). I’d like to point out that this rum was such a hit that it was repeated at the March 2010 gathering, having, in the interim, gained a cachet that made its re-release almost inevitable (whiskey drinkers never have this problem, I grouse – the shop shelves buckle with the weight of the many scotches, while us poor upholders of the sugar-flag must suffer in silence).

The Trinidadian Zaya rum is value for money. Zaya’s deep amber color suggests full body and rich flavors. Aromas of caramel, molasses vanilla are most pronounced upon opening. Initial tasting reveals substantial flavors of vanilla, coffee and molasses, followed by more subtle tastes of butterscotch. It is sweet, and that’ll be off-putting to some (and I suspect whisky lovers will avoid it altogether), but damn, is it ever smooth. Finish is consistently heavy throughout, leaving behind flavors of vanilla and caramel. The flavours are excellently strong without being overwhelming…for a bit there, I thought I was tasting a spiced rum, to be honest. If you like a bit of burn the finish will please you, but it’s not out of bounds to mix it just a bit. A splash or two of coke does the trick, though I fail to see the point, and I can just drink this baby all night long.

Research informs me that until 2008, Zaya was estate-produced and bottled in Guatemala by Industrias Licoreras de Guatemala, home to Zacapa’s rums (see update below). where volcanic soils and tropical temperatures produce some of the best sugar cane in the world (as a loyal Mudlander, I cannot in all honesty accept this heresy, and so dismiss it as claptrap for the gullible). In the first half of 2008, the distribution of rums produced by Industrias Licoreras was assumed by the giant Diageo, resulting in the Zacapa brand being given priority. Zaya was forced to move production to the Angostura Distillery in Trinidad. Guatemalan rums are said to be some of the smoothest available; Trinidad’s rums by contrast are often more heavy on oak and tar, as evinced by the Caroni line of rums.

Packaging of the two versions is nearly identical, with a few unobtrusive changes to help you determine which version you are holding. The extra-heavy bottle with the leaf-wrapped neck and cork stopper are the same as before, but is now sealed with a sticker that reads: “Trinidad Production”. The labels are slightly modified as well. The small circular crest at the bottle’s shoulder that previously displayed a pre-Columbian native central American mask is now replaced with the Trini coat of arms containing a Scarlet Ibis and two sea horses. More obvious are the words at the very bottom of the main label, which declare the country of origin: “Imported Rum from Trinidad” now replaces “Imported Rum from Guatemala”. The one we had in April 2009 was definitely a Trini one, based on that label.

To my surprise, of all the rums we’ve had thus far, this one was the hit of the season (and it had strong competition that April night with a Jamaica Appleton Master Blender’s Legacy and a Flor de Cana 18 year from Nicaragua), and I relate this to the slightly more powerful taste I mentioned, which really struck a cord with the guys. Eyes still grow misty at the memory, or so I’ve been told, and the rum keeps being used as a quasi-baseline in our group. To my mind, it’s been eclipsed by the English Harbour 1981, but there’s also a ~$100 price difference so if I was short on funds, the Trinis would get my cash for sure.

Update February 2015

There is a growing backlash against Zaya, led by people who remember the older, more complex Guatemalan profile (and the early years of the Trini one), and who despise the addition of more and more vanilla and spices into the current profile.  It has led one popular bar to remove it from their shelves altogether, as remarked in this essay by the Rum Collective.  But other online reviewers over the years (Dave Russell and the RumHowler to name two) have also begun to gripe about the matter, and the current imbroglio over the amount of sugar and other inclusions in rums is sure to add fuel to the fire.


Update October 2021 (From a FB post by Matt Pietrek)

Here’s a little recent rum history rabbit hole I just went down, learning a few interesting things along the way. The elders among us may remember a time when Zaya rum was made in Guatemala, and considered a top shelf rum. It was only circa 2008 that production moved to Trinidad and its labelling became….. controversial….
It’s been reported in many places that Zaya was originally distilled at DARSA in Guatemala. (Update: Confirmed.) I had long assumed that Zaya was just another of the Industria Licorera Quezalteca-owned brands, alongside Zacapa and Botran.
I may have been wrong.
I just now came across this trademark registration for Zaya rum, first filed in 2000, and pictured here.
The original registrant was Wilson Daniels Ltd, although the current owner is listed as Infinium Spirits, both California companies. A little more digging turned out that both companies were owned by a Win Wilson. His obituary notes this:
“Win’s proudest career accomplishments included representing Domaine de la Romanée-Conti for more than 25 years, creating Cabo Wabo Tequila (named one of the “Top Three Tequilas in the World” by Anthony Dias Blue of Bon Appétit magazine) and conceptualizing the ultra-premium Zaya Rum brand from Guatemala.”
This got me thinking – Perhaps Zaya was an entirely a US-conceived brand, made using Guatemalan-made rum. Nothing wrong with that, of course. It just means that it may not have been a Guatemalan-origin brand, as I assumed. With that in mind, the similarity of the Zacapa and Zaya names seems more intentional. Assuming my above hypothesis is correct, Might Wilson have mimicked the Zacapa name with a vaguely sound-alike name, i.e., Zaya?
Meanwhile, I also learned that both Infinium Spirits and Wilson Daniels are owned by Young’s Holdings, the owner of Young’s Market, a major American liquor distributor that recently became a subsidiary of Republic National Distributing Company, the second largest US wine & spirits distributor.