Mexico – The Lone Caner

Ron Bacardi Añejo (Mexico)(1970s)

Jun 122023

Rumaniacs Review #152 | 1004

In this series of Rumaniacs reviews (R-149 to R-154) we’re looking at a set of Bacardis from the 1970s to the 1990s that were all part of a small collection I picked up, spanning three decades and made in Mexico and Puerto Rico – they display something of what rums from that bygone era was like, and the final review will have a series of notes summing up what few conclusions we may be able to draw.

The antecedents of the Bacardi Añejo — a word simply meaning “aged” in Spanish — are the same as the Carta Blanca we looked at in R-150. Made in the Mexican facility at Tultitlan, it likely predated the 1980s by which time all units of measure went fully metric for sale in the US market. However, the ubiquity and long history of production of any aged rums from the company (I looked at a 6 YO 1980s Anejo from Puerto Rico some years ago, for example) make that dating tricky at best. It is likely no longer in production, mind you: the Añejo moniker was applied to the four year old Cuatro in 2020, the strength was beefed up a mite, and you can’t find the old Añejo listed on Bacardi’s website – that said, the volumes of this rum that were on the market were so great it’s not unlikely one can still find them to this day, from any era.

As with most Bacardi entry level rons – which this undoubtedly was – it’s column still, molasses based and lightly aged. Back in 2019 when Wes reviewed one of these – also at 38% but noted as being “original formula” which mine conspicuously lacks – he remarked that his bottle surely predated a 2015 label switch based on what else he could see lon the shelves, and it was possibly around 3 years old, which I think is about right.

Strength – 38%

Colour – Gold

Label Notes – Tultitlan Edo. de Mexico. 38° G.L.

Nose – There’s a bit more going on here than the lower strength would suggest, a sort of low grade pungency quite unexpected for a 38% rum. Perhaps that’s because it’s actually 40% according to my hydrometer. Some light salted caramel, fruit, florals, raisins, vanilla, and some wet coconut shavings. Also black tea, salted butter and a touch oif citrus. Nothing really special here: the aroma simply suggest a well assembled product.

Palate – A rather restrained, yet still reasonably pungent mix of linseed oil on wood, furniture polish, well-oiled leather, caramel, honey and citrus. If you pressed me I’d suggest some black pepper and ginger notes, but they’re so faint it may just be reaching.

Finish – Short, peppery, caramel and unsweetened mauby, some honey and vanilla.

Thoughts – Compared to the rather poor showing of the three we’ve already seen dating back from around the same time period, this is a bit better. Still a mixer and still not a fancy upscale product, but I started warming up to Bacardi again after trying this and seeing they were not all milquetoast and moonbeams masquerading as something more muscular.

(78/100) ⭐⭐⭐

Bacardi Legendario “Carta Blanca” White Rum (Mexico)(1970s)

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Jun 072023

Rumaniacs Review #150 | 1002

This series of Rumaniacs reviews (R-149 to R-154) we’ll be looking at over the next week or so, is a set of Bacardis from the 1970s to the 1990s that were all part of a small collection I picked up, spanning three decades and made in Mexico and Puerto Rico – they display something of what rums from that bygone era was like, and the final review will have a series of notes summing up what few conclusions we may be able to draw.

Dating this one was interesting. The Legendario Carta Blanca brand (sometimes just called Carta Blanca) has been made since at least the 1920s, and it takes a detailed look at the label, place of make and the changes in the bat logo to establish a rough estimate of when it was made. Here we know that the bottom line has to be 1961 since that was when the Tultitlan factory in Mexico was completed and in 2006 the name Carta Blanca was globally discontinued. Too, the bat logo on this bottle was changed in 2002, so…

One collector suggested it was perhaps made in the 1990s but I tracked down a label precisely matching this one that seemed, with the notes I have from the seller, to place it more conclusively from the 1970s, and so unless someone has better information, I’ll leave it there (note that the labels changed almost not at all during those decades).

The Legendario Carta Blanca is a blend of light and heavy bodied rums, aged between one and two years then charcoal filtered to remove the colour – it is therefore a direct descendant of the original rum Bacardi made in the 19th century, which established the brand. Nowadays, it’s been rebranded, and is called the Superior.

Strength – 40%

Colour – White

Label Notes – “Carta Blanca”, “Tultitlan Edo. De Mexico”

Nose – Almost nothing here, less than the 1970s Superior we looked at before (R-149), and that one, while decent, was no standout. Starts off with some brine and olives, to the point where we feel some mescal has sneaked its way in here (very much like the Limitada Oaxaca, just weaker). Noy sweet at all – oily, slightly meaty, opens up into some nice cherries and flowers.

Palate – By the time we get to taste, the brine is starting to disappear and the rum transforms into something sweeter, lighter with a bit of light fruits (pears, red cashews), sugar water and very light melons and citrus, though you have to strain to get that much/

Finish – A little sharp, briny, the slightest bite of some woodiness, coconuts shavings.

Thoughts – This one might benefit from some time and patience, because it develops better once left to open for a while. That said, nailing it down is not easy because it’s faint enough that the flavours kind of run together into a miscellaneous mishmash. Disappointing.

(73/100)

Other Notes

The city of Tultitlan’s name shows it’s a very old part of Mexico (the name is Toltec). It is now a northern suburb of Mexico City and was built by a famous firm of architects Ludwig Mies van der Rohe and Felix Candela between 1958 and 1961 (van der Rohe designed the corporate Office Building, and Felix Candela designed bottling plant and distillery cellars). The fact that it was constructed so long ago suggests that the family was already expanding (and hedging its bets) way before they were exiled from Cuba after the Revolution.

El Destilado Wild Fermented Oaxaca Unaged White Rum – Review

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May 222023

Few even within the rum world and almost nobody outside it, will remember the small UK indie bottler El Destilado about which I and a couple of others wrote in our reviews of the fascinating, off-the-reservation Aguardiente de Panela, a rum from a tiny back-country distillery in Mexico. The three British guys who run El Destilado are unabashed agave lovers and dabble with rums only as a kind of sideshow; yet so enormous was the impact that that single limited edition artisanal rum made, that not only did I immediately try to buy all available rums which the little indie had released, but added the word panela to my vocabulary, started researching artisanal Mexican spirits like aguardientes and charandas, and marvelled yet again at the sheer diversity of sugar cane spirits.

This white unaged rum is another from the southern state of Oaxaca in Mexico, and originates in a small hill town of some three thousand inhabitants called Santa Maria Tlalixtac, which is remote enough not to have any highway coming anywhere near it; one wonders how on earth the guys even found the place, let alone the third generation distiller who makes it, Isidore Krassel Peralta¹. As with the Aguardiente noted above, the rum shares some DNA with grogues, clairins, backwoods cachacas, kokuto shochus, arrack and charandas – which is to say it is made individually according to their own methods, and primarily for local consumption (see historical notes below) and with tastes blasting out in all directions.

Consider the production stats: the masterfully minimalist label states it derives from cane juice made from Java cane, itself grown on small fields at altitude, hand harvested, crushed with a gas-powered trapiche, fermented with naturally-occurring (“wild”) yeast for five days² in seven 1200-liter stainless steel tanks, and then squeezed through an 8-plate steel column still which is of the founder’s own design and make dating back to the 1930s (it’s been tinkered with ever since), and which produces no heads or tails.

What comes out the other end and bottled for El Destilado is nothing short of amazing. There I was in the Black Parrot bar in London (with the itinerant Richard Nicholson, both of us making occasional sheep’s eyes at the helpful and very pretty bartender Marine who was pouring our flight of five and laughing at our seriousness), and when I took my first sniff of the white rum that is the subject of this review, so astounding was the initial nose that my first tremblingly written and near disbelieving comment was “Would you just smell that!!”

Aromas jetted and frothed out of the glass in all directions – nicely intense musky and tart white cane juice spiked with alcohol were the first; then plasticine and rubber and brine, extremely dry and very very clear, stopping itself from being blade-sharp and dangerous by a mere whisker. Pine needles, lemon juice, yoghurt, olives and dish washing soap clashed and banged together without apology with crisp green apples, grapes and gooseberries, to say nothing of iodine, florals and even a touch of grass and herbs. The low strength — 41.5%, should have mentioned this before — which I would occasionally see as a problem, actually helps here because it tames what would otherwise be a hurricane of rumstink and tones it down so it actually becomes quite good and really accessible.

The fun doesn’t stop there, and the palate takes the handoff neatly, then sprints ahead. It tastes dry, arid, minty, and reeks of alcoholic cane juice, like a mojito or a ti-punch but without the additional ingredients (no, really). There are tastes of watery sugar cane syrup, licorice, crushed mint, ripe apples, grapes and even green peas (!!), tart, briny, pine-y and smoky all at once. “It’s almost a mescal,” observed Richard sagely, his eyes crossed and his speech slurred (though it was only our first rum of the evening), as he tried masterfully not to upchuck his lunch of South Island orc flank. I concurred in principle, but honestly, you’d not mistake one for the other – this is a rum through and through and it concluded with a sort of rough, slouching grace: sharp, firm and gnarly, redolent of spearmint, sugar water, thyme, brine, half-ripe tart fruits and a bag of pepper-stuffed olives.

Man, that’s some experience, let me tell you, the more so because it does kind of come at you so unexpectedly, with all the in-your-face kinetic aggro of a 1970s Amitabh Bachchan movie. It’s a smorgasbord of smells and flavours that collapse together with a bang and the only real mystery is how a rum of a mere 41.5% can show off so much. Taken aback at first, I ended up with a completely positive opinion of the thing: because, at end, I truly felt that it was not some feeble attempt to copy nobler sires, but a celebration of gusto, of gumption, from a company unafraid to make bold gestures. Trust me, this is a rum from which you will not walk away unmoved. Unshaken you might be, but I can almost guarantee that you will be stirred.

(#998)(85/100) ⭐⭐⭐½

Historical background

The distillery of make doesn’t seem to have a name or a company title. It looks like it’s just called “Krassel’s” and they also make rum under their own brand of Cañada which is primarily marketed in the USA. If the name sounds vaguely Teutonic, that’s because it is: the paterfamilias left Germany just before the First World war and came to Veracruz in 1917. Working various odd jobs and constantly moving to where there was employment, he ended up in the Cañada region of Oaxaca, got married and assisted in small batch distillation on the distillery of the farm where he worked. After he gained sufficient expertise, he designed and built his own still and began distilling aguardiente on his own account in Santa Maria Tlalixtac, where he settled down.

That still is understandably famous, not the least because it continued to be tinkered with and improved upon as the years passed by Max’s three sons (Max Jr., Isidoro and one other). As the rum he produced improved in quality its reputation spread, but the lack of roads proved to be a hindrance to distribution and using mule pack trains to transport lots of 40-litre jugs was impractical. By the 1960s and beyond, the sons got pilot’s licences, bought a Cessna and used it to ferry their rum around the small surrounding communities for their fiestas and local shops. The third generation continued to be involved in the family enterprise, mostly Isidoro’s four sons.

It’s unclear when this happened — my guess is over the last decade ort so — but two American distributors now manage the rum brand’s importation into the USA, so its profile is definitely increasing there. El Destilado is, however, a UK company run by a trio of young enthusiasts and is separate from these; they do not mention the Cañada brand at all and distribute mostly in the UK and Europe.

Other notes

The company website for Krassel’s is quite informative and is worth a read through
Alex over at the The Rum Barrel Blog has reviewed the overproof version of this rum in 2021 and scored it 81/100 on his scale (about 86 on mine). Rum-X has two ratings, one of 7/10 and one of 8/10. Not much else out there
Good background notes on aguardientes and Mexican rum culture can be found in the Panela review mentioned above.

El Destilado Aguardiente de Panela (Mexico) – Review

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Aug 152021

It was probably a good thing that I first tried this innocent looking white rum³ released by the UK independent bottler El Destilado (not to be confused with the restaurant of the same name in Oaxaca) without knowing much about it. It came in a smallish bottle, sporting a starkly simple label I didn’t initially peruse too closely, and since I was at a rumfest, and it had been handed to me by a rum chum, well, what else could it be, right?

It might have been a rum, but even at the supposedly standard strength of 43.15% ABV, the juice burst with flavours that instantly recalled indigenous unaged cane juice like clairin, or a supercharged grogue fresh of the still and sporting serious attitude. It smelled, first of all, woody — resinous, musty, oily, lemony; it reeked of brine and olives, almonds, pine-sol air freshener and only at the back end, after taking some time to recover, were there a few shy hints of flowers and some rich, almost-gone fleshy fruits. That’s not much when you think about it, but I assure you, it made up in intensity what it lacked in complexity.

Okay, so this was different, I thought and tasted it. It was solid and serious, completely dense with all sorts of interesting flavours: first off, very pine-y and smokey. More pine sol — did someone mix this with household disinfectant or something? This was followed by fresh damp sawdust of sawn lumber made into furniture right way and then polished with too much varnish, right in the sawmill (!!). Vegetable soup heavy on the salt, with generous doses of black pepper and garlic and cilantro…and more pine. Barbeque sauce and smoky sweet spices, like hickory I guess. Darkly sweet but not precisely fruity – though there are some of those – more like the heavy pungency of rotting oranges on a midden heap somewhere hot and tropical, closed off by a long and smoky finish redolent of lemon pine scent, and spoiling fruits, and more olives.

This was intense. Too raw and uncultured to be a serious top ender, white or otherwise — and I like white rums, as you know — but defiantly original and really quite unique. I thought the pine notes were overbearing and spoiled the experience somewhat…other than that, a completely solid rum that was probably cane juice, and probably unaged, and a cousin to the French island agricoles. Somewhere out there a bartender was loving this thing and blowing it kisses.

Which was correct, as confirmed by a more detailed look at that label. It was an unaged cane juice spirit called Aguardiente de Panela, came from Mexico, was akin to the Paranubes from Oaxaca and many others like it. I cautiously liked it – “appreciated” might be a better term; it was tasty, quite original, and felt like it took rum in whole new directions, though it took care not to call itself that. I can say with some assurance that you would be unlikely to have tried anything like it before and therein might lie both its attraction and downfall. But I suggest that if you can, try it. It might be problematic finding any, given the limited outturn of 160 bottles (and indeed, it was something of a one-off, see my notes below this review).

Labelling the thing as an aguardiente (again, see further down) gives it a pretty broad umbrella, though clearly it is a cane juice derivative. It might have been better to use “cane spirit” to make the sale since aguardientes are a very loose category and present a moving target depending on where one is. Be that as it may, it is has all the hallmarks of a local back-country moonshine (decently made in this instance, to be sure), sporting the sort of artisanal handmade small-batch quality that makes rum geeks salivate as they search the world for the next clairin or grogue.

When such micro-still quality is found, the production ethos behind it that makes it so attractive creates issues for their producers. The output tends to be small and not easily scaled up (assuming they even want to); there somewhat inconsistent quality from batch to batch, and some simply don’t hold up over time. Moreover, such aguardientes or charandas or agricoles or unaged spirits are usually not made for a discerning international rum audience, but for local and regional consumption, by and for people who don’t know (and don’t care) that there are certain markers of consistency and quality asked for by foreign audiences. It isn’t for such tourists that it’s made (a point Luca also thought long and hard about, before promoting the Haitian clairins back in 2014).

This aguardiente perfectly encapsulates that issue. It is a unique and unusual, very distinctive small batch agricole-style cane juice rum in all the ways that matter. It satisfies its local audience just fine. That it doesn’t fly as well past its own terroire may not be its problem, but ours. That said, you certainly won’t find me complaining about what it’s like, because I want me some more. And stronger, if I can get it.

(#843)(81/100)

Other Notes:

The origin of the cane juice spirit / aguardiente is one of those near-unknown family stills that dot the Mexican back country (the Paranubes was like that also), and made, as stated above, more for village consumption than export. Here, it came from a three-column still tended by Sr. Delfino Cruz, which — if one can go by the label — is in the small village of San Pablo Ameyaltepec where he produces mostly mezcal. This tiny community of less than two hundred is in the state of Puebla, with the more famous state of Oaxaca on its southeast border: the El Destilado boys were sourcing mezcal from him.
Charlie McKay, one of the founders, told me: “We actually only got one batch of the Aguardiente de Panela and then weren’t able to get it again. The Aguardiente was sourced while Michael and Jason were tasting some of Delfino’s mezcal and they noticed a bunch of liquid in drums, asked about it and he sheepishly allowed them to taste it. It’s sort of a side product he was making but more for locals rather than as his pride and joy. Anyway the liquid was super tasty and the guys bought a bunch of it on the spot. I believe, but I’d have to double check, that it was distilled in the same still that he makes his mezcal in. The panela aspect is the sugar he uses. Our current rum which is an Aguardiente de Caña is make from raw sugar cane juice, extracted straight from the plant and fermented. The panela is a preserved form of sugar that comes as set blocks […] usually from sort of conical shaped molds. It almost looks like a darker version of palm sugar that you’d get from an Asian grocer. Anyway this is rehydrated and fermented, then distilled which gives it a slightly different flavour profile to the more green Caña version. […] It was basically something Delfino wasn’t trying to sell us, but they boys saw it and had to taste it, then we got it, sold it all and now it’s gone.”
The “Panela” in the title is named after panela, an unrefined sugar which is made by boiling and evaporating cane juice – it’s therefore something like India’s jaggery which we have come across before. Panela is commonly made around South America (especially Colombia) and it’s not a stretch to say aguardiente can be made from it, hence the name.
The rum was distilled in a three column still and apparently fermented in tanks made of local pine wood – which is where the pine notes must have carried over from. It is likely that wild yeast was used for the fermentation.
El Destilado, whose name is on the label, is a UK based indie bottler based on London, run by a trio of spirits enthusiasts — Michael Sager, Alex Wolpert and Charlie McKay; their tastes seem run more into agave spirits than rum per se since this was one of only two cane spirits they have released so far amidst a plethora of mezcals from Oaxaca. As a separate note, I like their minimalist design philosophy a lot.
Another rum released by El Destilado is an equally obscure “Overproof” Oaxacan Rum at 52.3% which Alex over at The Rum Barrel took a look at a few months back.

A Brief Backgrounder on Mexican cane spirits and Agardientes

Having a large band of tropical climate and a vibrant sugar industry, it would be odd in the extreme if Mexico did not have rums in its alcoholic portfolio. The truth is that their artisanal, indigenous rums are actually not well known: not just because of the overwhelming popularity and market footprint of mezcal and tequila, but because rum brands like Bacardi, Mocambo, Prohibido, Tarasco and other popular low-cost “decent-enough” sellers have the limelight. They tend to stick with the tried and true model of standard-proof light blends of middling age to saturate (primarily) their own and the American market. So the backcountry small-batch rums of long-standing production — which in these days of full proof and indigenous tradition are sometimes overlooked — tend to have a hard time of it.

Leaving aside big brands and other alcoholic categories, however, there have always been many local cane distillates in Mexico, less exalted, less well known, often sniffed at. Some are as specific as charanda, others as wide ranging as aguardiente. The subject of today’s review is one of the latter, and if for purists it does not fall into our definitions of rum, I argue that if it’s a sugar cane distillate, it should be counted in “our” category, it needs a home and I’m perfectly happy to give it one.

Aguardientes – the word is a very broad catchall, akin to the generic English word “spirits,” translating loosely as fiery/burning water – are strong distilled alcoholic beverages, made from a variety of sources depending on the country or local tradition: macerated fruits (oranges, grapes, bananas, etc), grains (millet, barley, rice, beets, cassava, potatoes, tubers), or the classic sugar cane versions. They can be regulated under that name, and several have protected designations of origin.

Aguardiente as made in Mexico has a very supple definition, depending on where one is in that country and what the source material is. In some places it is a distilled cane spirit, in others it can be made from agave. It can be proofed down to 35%, or be stronger. It can be added to with spices, additives, you name it…or not. It’s either a poor man’s drink or a connoisseur’s delight, an indigenous low-quality moonshine or the next wave of craft spirit-making to enthuse young hipsters looking for The Next Big Thing.

Globally, for the purpose of those who primary spirit is rum, aguardientes are and should be limited to those which derive from cane juice only, and indeed many such spirits are properly labelled as aguardiente de cana, or some such titular linguistic variation (in Mexico this is particularly important because of the move to call agave spirts like mezcal aguardiente de agave and create a separation within the term). Unsurprisingly in a category this broad, clairins, grogues, guaros, puntas, charandas, even cachaças, are lumped into it, sometimes incorrectly – it’s a term which requires qualifying words to nail down precisely. But for the moment and this review, consider it a cane-juice-based, small-batch, local (even traditional) alcoholic beverage, and judge it on that basis.

Sources:

I have drawn on general background reading, personal experiences, wikipedia and the Rumcast interview with Francisco Terraza (timestamp 00:30:01) for some of the information on aguardientes generally and Mexico specifically

Addendum

After posting the link to this review on Reddit’s /r/rumserious (full disclosure – I am the moderator of that sub), City Barman made a comment that same evening which I felt was both enlightening and well written, and he kindly gave me permission to quote it here as an adjunct to the main review:

“Back in 2003, we went with a friend to visit his family in Oaxaca. We enjoyed an almost three week bacchanal, sampling as many of the local spirits as we could get our hands on. Tequila, mezcal and aguardiente de caña ran through our blood. The only real value of 90% of what we drank was its ability to get one drunk, on the way cheap. A far majority of it was tolerable to OK, from a taste standpoint, at least to my arrogant Western palate. 10%, however, was special, unique, sometimes divine, and as I found out later, often fleeting.

It’s a very different way of life, a very different culture that allows these incredibly small producers to exist. There is a very fine line separating them between “back-wood moonshiners” and “small batch artisans”. From month to month, a single distiller may find itself on different sides of said line. When one depends on naturally grown, fresh greens and wild, airborne yeast for the process, Mother Nature often overrides human intention. Replacing these things with more standardized, industrial methods would change the end product.

The process, by its very definition, is unpredictable and inefficient. It’s what makes the spirits cheap and “easy” to produce and also affordable to the masses. It’s also what typically creates the magic, when it happens, often entirely by accident. Unpredictable and inefficient are two qualities that ensure the likes of Diageo and Rémy Cointreau will go nowhere near the “category”, hence destroying it. The likes of Signor Gargano may find an audience for these unpredictable, small batches of joy. There may also be other producers, besides Señor Carrera, whose processes create a more consistent, predictable product.

Perhaps it’s perfectly fine and right that these spirits stay with their terroir. They represent the art in spirit making. Art that is intended for consumption, like live music and theater, is ephemeral and not entirely replicable. They also tend to be the ones that come closest to transporting their imbibers to Nirvana. Perhaps it’s good impetus to get us to escape our back yards, travel, and learn something about other human beings; their culture; their fears, hopes and dreams; their favorite drink.”

Ron Caribe Añejo Superior 5 Year Old Rum – Review

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Jul 302020

Although the unrealized flashes of interest and originality defining the Mexican Ron Caribe Silver still make it worth a buy, overall I remain at best only mildly impressed with it. Still, given the opportunity, it’s a no-brainer to try the next step up the chain, the 40% ABV standard-strength five year old Añejo Superior. After all, young aged rums tend to be introductions to the higher-end offerings of the company and be the workhorses of the establishment – solid mixing ingredients, occasionally interesting neat pours, and almost always a ladder to the premium segment (the El Dorado 5 and 8 year old rums are good examples of this).

Casa D’Aristi, about which not much can be found outside some marketing materials that can hardly be taken at face value, introduced three rums to the US market in 2017, all unlisted on its website: the silver, the 5YO and 8YO. The five year old is supposedly aged in ex bourbon barrels, and both DrunkenTiki and a helpful comment from Euros Jones-Evans on FB state that vanilla is used in its assembly (a fact unknown to me when I initially wrote my tasting notes).

This makes it a spiced or flavoured rum, and it’s at pains to demonstrate that: the extras added to the rum make themselves felt right from the beginning. The thin and vapid nose stinks of vanilla, so much so that the bit of mint, sugar water and light florals and fruits (the only things that can be picked out from underneath that nasal blanket), easily gets batted aside (and that’s saying something for a rum bottled at 40%). It’s a delicate, weak little sniff, without much going on. Except of course for vanilla.

This sense of the makers not trusting themselves to actually try for a decent five year old and just chucking something to jazz it up into their vats, continues when tasted. Unsurprisingly, it starts with a trumpet blast of vanilla bolted on to a thin, soft, unaggressive alcoholic water. You can, with some effort (though who would bother remains an unanswered question) detect nutmeg, watermelon, sugar water, lemon zest and a mint-chocolate, perhaps a dusting of cinnamon. And of course, more vanilla, leading to a finish that’s more of the same, whose best feature is its completely predictable and happily-quick exit.

It’s reasonably okay and a competent drink, but feels completely contrived and would be best, as Euros remarked in his note to me, for mixes and daquiris. Yes, but if that’s the case, I wish they had said what they had done and what it was made for, right there on the bottle, so I wouldn’t waste my time with such an uninspiring and insipid fake drink. What ended up happening was that I spent a whole long time while chatting with Robin Wynne (of Miss Things in Toronto) while puzzledly keeping the glass going and asking myself with every additional sip, where on earth did all the years of ageing disappear to, and why was the whole experience so much like a spiced rum? (Well yeah, I know now).

So, on balance, unhappy, unimpressed. The rum is in every way an inferior product even next to the white. I dislike it for the same reason I didn’t care for El Dorado’s 33 YO 50th Anniversary – not for its inherent lack of quality (because one meets all kinds in this world and it can be grudgingly accepted), but for the laziness with which it is made and presented, and the subterranean potential you sense that is never allowed to emerge. It’s a cop-out, and perhaps the most baffling thing about it was why they even bothered to age it for five years. They need not have wasted any time with barrels or blending or waiting, but just filtered it to within an inch of its life, stuffed it with vanilla and gotten…well, this. And I’m still not convinced they didn’t.

(#748)(72/100)

Other Notes

Since there is almost nothing on the background of the company I didn’t already mention in the review of the Silver, I won’t rehash any of it here.

Ron Caribe Silver Premium Rum – Review

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Jul 262020

If you believe the marketing blah (which I don’t) then here we have a nice little white rum made by a small craft company, located in the Yucatan peninsula town of Merida, in Mexico. The premises are built on the remains of an old sugar making hacienda and thirty employees labour diligently to hand prepare every bottle. They probably sing as they do so. I dab a single tear from my eye at such tradition-respecting, old-school rum making. It warms the cockles of my pickled and cynical old heart, truly.

And, the rum is quite nice for what it is – 40%, charcoal filtered, a wannabe Bacardi Superior, perhaps. It smells just dandy too, starting off nice and dry, with brine and some red olives. It opens up to aromas if sugar water, fleshy, very ripe white fruits, some citrus, and perhaps a date or two. Mostly though, you get a sense of sweet, vanilla, citrus and light salt.

It may be traditionally inoffensive to smell, but it did have a surprise or two on the palate, which was to its credit. I was resigned to just another white mixer’s delight which was willing to stay on board with the program and not rock the boat, and then…papaya dusted with paprika and pimento? Huh? I laughed with surprise (doesn’t happen often, you can be sure), and gave points for originality on the spot. It was quite interesting to taste further, too – hot vegetable soup, dill, maggi cubes, a nice salt and sweet soya rush, with some background molasses, heavy vanilla and ice cream, leading to a surprisingly long finish for something at 40%. The salt beat a hasty retreat, leaving just the creamy sweet vanilla ice cream flavoured with a touch of herbs and dry, musty spices.

So…not bad, which leaves the final opinion somewhat conflicted. The overall profile was interesting and I liked its too-quickly-gone flashes of masochism, and so that must be acknowledged. Is it good enough to take on some of the more claw- and fang-equipped heavy hitters of the white rum world I’ve looked at before? No, not at all. But it’s nice, it’s generally inoffensive and has a few interesting points to its assembly. So as a cheap white mixer, perfectly okay, so long as that’s all you’re after.

(#747)(78/100)

Opinion / Company background

At first sight it’s easy to assume that we know so little about Ron Caribe or the self-styled little artisanal company that makes it it, because of our resolute concentration on the West Indies, to say nothing of the lessening of interest in lighter rum styles. Easy as pie to have an average so-so product from a small outfit fall off our collective consciousness, and let’s face it, Mexico does not loom large in the pantheon of Rumistas Mundial Inc.

Except that the more I looked into this the less I actually knew. Consider. The website named on the bottle (roncasrbemx.com) has been let lapse. Okay – that happens. But the website of the home company, Casa D’Aristi (which has apparently been in operation since 1935 and which makes mostly liqueurs) makes no mention of rums at all, and yet there are supposedly three in the portfolio – this silver, and a 5YO and 8YO. The address on the website leads to an intersection of roads where no such business exists and the map point coordinate is a stretch of road with no Hacienda on it. A google search on the yellow brick building in the company website leads to a pair of travelocity reviews that make no mention of a distillery (just of a rum tasting), and the company site again. Dig deeper and we find out that Casa D’Aristi is a new “umbrella brand” that incorporates the brands of another company called Grupo Aamsa which seems to be a retailer and agent of some kind, in the business of making and distributing all sorts of spirits, including beer, wine, vodka and rum, and can only be traced to a store elsewhere in the city of Merida in Yucatan.

Sorry, but at this point I lost all patience and interest. No commercial product should be this hard to track down and all it leaves me with is a sense of disillusionment – it’s so much like the 3rd party assembly of a Ron Carlos line that it hardly seems worth the bother.

So I’m just going to tell you what little else I know about the rum. I assume it’s column-still distillate trucked in from somewhere else (because of it was anything else that would have been trumpeted to high heaven as evidence of its “craft” and “small batch” street cred). According to one website it’s aged — “rested” might be a better word — six months in neutral oak barrels (I must assume this means they are completely used up third- or fourth-fill ex-bourbon barrels with nothing more than a weak word to add), and then charcoal filtered to make it even more flavourless than before. And DrunkenTiki, which probably had the most detail of any website I looked at, suggested it was made with vanilla.

It’s part of any review to tell you all this in case it impacts your decision-to-purchase and your judgement of the rum and so you need to know the nonsense that any casual search will turn up. Personally I believe the ethos and philosophy – and professional pride – of any producer is usually demonstrated right there on the label and supplementary materials for the aficionado, and there’s little to be impressed with on that score with this outfit. You can drink the Ron Caribe and like it, of course – as I’ve noted above, it has some good points to it — but knowing anything about it, now that’s a non-starter, which to me makes it a non-buyer.

Ron Castillo Imperial (Mexico, 1980s)

6 Responses »

Mar 042020

Rumaniacs Review #111 | 0707

Back country Mexico has creole hooch like the Paranubes to keep the flame of pure rums alive, and larger, better known brands like Mocambo, Ron Prohibido, Los Valientes et al are there for those with deeper wallets or more upscale tastes. And Bacardi has long been known to have made rum in the country – not just their own eponymous brand, but also a lower-priced, lesser-ranked ron called Castillo, which was created specifically to take on low cost alternatives which were cutting into Bacardi’s market share.

That’s the rum I have in front of me, but I’d be remiss if I didn’t mention others: the Castillo brand name is found in rons from Ecuador, Cuba, Spain, Panama, sometimes but not always made by Bacardi. What’s available now (the Gold and Silver) is made in Puerto Rico, which suggests some brand relocation by The Bat; and this Imperial underproof is, as far as I know, no longer being made since about the 1980s. In that sense, it’s a victim of the times — consolidated, moved, reworked, reblended — I found references to the Imperial going back to the 1940s when a Mexican company called A. Laluque y Cia was making it (using pretty much the exact same label), which says something for its longevity.

Colour – Light Gold

Strength – 38%

Nose – Mild, soft, fruity, not bad. It has some olive oil and brine notes to it, a touch of red wine. Some light fruits – apples, watermelon, pears. Gets weaker over time

Palate – Don’t expect much from 38%, you’re sure not getting it. It’s light, it’s watery, it’s nigh tasteless, and can be had neat easily — not just because of the low strength but because, like Spicoli, there’s so little of anything behind it all. Some pears, pineapple juice (much diluted), papaya, cucumber, a touch of citrus peel. Caramel and sweetened chocolate.

Finish – Lacklustre, pretty much tasteless. Light sweet sugar water infused with caramel and a sprinkling drip of molasses

Thoughts – Did people actually drink stuff like this as a “serious” rum, even forty years ago? I guess it would perk up a cocktail without leaving anything of its own character behind, like a Cheshire’s smile, and that was the thing back then. But it was created as a budget rum, and they sure got what they paid for, back then.

(74/100)

Paranubes Mexican White Rum – Review

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May 012018

#507

Almost without warning and with little fanfare, Oaxaca went from being a small geographical region in Mexico to the source of a fast moving blip in the rumiverse, the Paranubes white rum. Although there have been occasional comments on the various Facebook rumclubs on the Oaxaca-region blancos before this, my feeling is that the June 2017 Imbibe Magazine article on Paranubes, followed up by the April 2018 Punch article “Hunting for Rum in Oaxaca’s Cloud Forest” was in a large measure responsible for the upsurge of interest in the region, this particular company, and this rum. That, and the fact that like Rivers Royale, Haitian clairins or Cape Verde grogues, they represent a miniscule, almost vanished proponent of natural rum making, of a kind we don’t see much of nowadays…which is exciting much interest in the rum soaked hearts of the ur-geeks who are always on the lookout for something new, something potent and something pure.

Mostly unknown in the wider world, Mexican white rums like the Paranubes share DNA with agricoles and cachacas – the source of the spirit is fresh-pressed sugar cane juice – but in manufacture and distribution, if the terms could be used for something so relatively grass-roots, they are closer to the Haitian clairins. Locally made by unregistered, numberless small mom-and-pop roadside hoocheries and tiny distilleries (called trapiches), using local materials and old equipment, a different one around every corner and in every region, they are called aguardiente de caña there and are back country white lightning which (again like clairins) is consumed mainly in the neighborhood. There are several other small trapiches in the neighborhood: the story goes that the co-founder of Mezcal Vago, Mr. Judah Kuper was running around Oaxaca with a load of mezcal (and tasting roadside aguardientes as a sort of personal hobby) when he happened to try that of a local distiller and businessman called Jose Luis Carrera, was not just impressed but blown away, and approached him with the idea of exporting it. This has led to the Paranubes brand being formed.

Mr. Carrera’s little distillery has been in existence for decades, using different varietals of sugar cane free of pesticides and fertilizers, lugging the cane to the trapiche by donkey power and after crushing, fermenting the juice with wild (naturally occurring, not added) yeast and a sort of boiled mesquite bark mix in a couple of 1100 liter pinewood vats (but occasionally a pineapple or two is used in the same fashion of bark is not available – these guys take the meaning of “batch production” seriously). Every day Mr. Carrera takes half of one of the vats and chucks it into the small copper column still (which holds 550 liters) – and then refills the vats in the afternoon. What this means is the vats are a mix of very old and very young fermenting liquids, and since they are only completely emptied three times a year, they end up producing an enormously flavoured spirit that conforms to few markers of the rums with which we are more familiar.

That part is key, because I said that in origin it’s like an agricole, in manufacture like a clairin, but let me tell you – in taste, it’s like those were spliced to an out of left field Jamaican with a steroid-addled attitude. And even then it seems to exist in its own parallel universe, adding its own distinctive originality to the pantheon of the whites. It started off, for example, with one of the most distinctive series of smell notes I’ve ever experienced: wet ashes from a campfire, rain on hot baked earth, mixed with pickles and gherkins. The oily saltiness of a tequila but without the muskiness. It’s also vinegary, citrus-y, sharp, acidic, and beneath all that is sugar caned sap, very light fruit, vegetable soup, olives and more brine. And plastic. I mean, wow. Newbies beware, experts be warned – this rum is not the kind that makes sugar cane turn up at your door demanding its juice back.

As if dissatisfied with its own aromas, the rum seemed to feel it had to add even more notes to the tasting when drunk. So, many the above smells made a re-appearance on the palate – ashes (I swear this is almost like licking a stone), olives and brine, lemon rind, gherkins in vinegar to start – before the brininess retreated and additional varnish and turpentine hints emerged, which went right up to the edge of being gasoline. The sugar cane sap thankfully mitigated that, adding lighter swank, watermelon and lemon to the mix, miso soup, sweet soya and a ton of veggies. It was, really quite a collection of different tastes, and even the finish – long, lingering, with sweet and salt, acetones, cigarette tar and more herbals – completed what was a rum of startling, almost ferocious originality.

All these tastes aside, what did I actually think of it? Well, as noted, I think it may be one of the most unique whites I’ve tried in a long while. It’s different, it’s original, it hews defiantly to its own profile without genuflecting to anything else. It’s not trying to be a clairin or a Jamaican or a grogue or a cachaca, and has at best a glancing familiarity with the ester bombs of Reunion and Hampden and Worthy Park. Fruits are a bit lacking, sweet and salt combination is fine, and earthy, musky notes are bang on. “Traditional” may be how it’s made, but surely not in its overall taste configuration. It gets points for being one of a kind, yet be aware that it is not necessarily one you’d appreciate neat. This is a cocktail lover’s dream, one that would drive bartenders into ecstatic fits because it would wake up and make new any old faithful, or kickstart any creation they feel like coming up with.

Paranubes may be one of the first Mexican rums to make a dent in people’s perceptions that Mexican liquor is just mezcal or tequila (and rums like Bacardi, Los Valientes, Mocambo, Prohibido et al). Locals will know of aguardiente, and Americans and tourists who visit the back country will likely be familiar with it — now it’s the turn of the wider world, not least because it’s available in the US, and may start appearing in Europe as well, with the added cachet of artisanal production, traditional methods, and a taste that is quite simply in its own universe.

Is such pure rum-making an oncoming wave of the future for the independents? Ask Luca Gargano of Velier and you’d probably get a resounding yes, and if you look carefully at the rums with which he personally associates himself, you’ll see that old-school, artisinal, natural rums are his personal and pet passions – clairins, grogues, Rivers, Hampdens are just some of the varied rums he holds close to his heart. By that standard, he must be frothing at the mouth over the Paranubes. Me, I believe that this simply made, small-batch artisanal rum takes its place immediately in any list of tonsil-shredding whites as one of the most original, potent, pungent, and flavourful rums currently extant. It’s that interesting right out of the gate, and is tailor-made for those who are looking to dispel boredom, and want to explore the bleeding edge of rums that conform to no rational standard.

(81/100)

Other notes

The Paranubes website is massively informative on the method of production – I have drawn upon it to summarize the process here. It is well worth a read in its entirety.
Unaged, issued at 54%
Serge Valentin on WhiskyFun, as ever ahead of the curve, rated it 88 last year, very much because he loved its artisinal nature and originality.