Oct 182018
 

As noted in the Mount Gay XO revisit, that company ceded much of the intellectual and forward-looking territory of the Bajan rum landscape to Foursquare — in the last ten years, correctly sensing the shifting trends and tides of the rumworld, Richard Seale bet the company’s future on aspects of rum making that had heretofore been seen as artistic, even bohemian touches best left for the snooty elite crowd of the Maltsters with their soft tweed caps, pipes, hounds, and benevolent fireside sips of some obscure Scottish tipple.  He went for a more limited and experimental approach, assisted in his thinking by collaboration with one of the Names of Rum. This has paid off handsomely, and Foursquare is now the behemoth of Barbados, punching way above its weight in terms of influence, leaving brands such as Cockspur, St. Nicholas Abbey and Mount Gay as big sellers, true, but not as true innovators with real street cred (WIRD is somewhat different, for other reasons).

Now, I make no apologies for my relative indifference to Foursquare’s current line of Doorly’s rum – that’s a personal preference of mine and a revisit to the 10 and 12 year olds in 2017 and again in 2018 (twice!) didn’t change it one iota, though the 14 YO issued at somewhat higher strength in 2018 looks really interesting. I remain of the opinion that they’re rums from yesteryear that rank higher in memory than actuality; which won’t disqualify them from maybe being key rums in their own right, mind you….just not yet.  But as I tried more and more Bajans in an effort to come to grips with the peculiarity of the island’s softer, more easygoing rum, so different from the fierce pungency of Jamaica, the woodsy warmth of Guyana, the clear quality of St Lucia, the lighter Cuban-style rums or the herbal grassiness of any French West Indian agricole, it seemed that there was another key rum of the world lurking in Little England, and I’d simply been looking with too narrow a focus at single candidates.

I don’t believe it’s too soon after their introduction to make such a claim, and argue that leaving aside Habitation Velier collaborations like the Triptych, Principia or the 2006 ten year old, the real new Key Rums from the island are the Exceptional Cask Series made by Foursquare.  They are quietly high-quality, issued in quantity, still widely available – every week I see four or five posts on FB that someone has picked up the Criterion or the Zinfadel or the Port Cask – reasonably affordable (Richard Seale has made a point of keeping costs down to the level consumers can actually afford) and best of all, they are consistently really good.  

Richard Seale – for to speak of him is to speak of Foursquare – has made a virtue out of what, in the previous decade of light-rum preferences, could have been a fatal regulatory block – the inability of Bajan rum makers to adulterate their rums (the Jamaicans operate under similar restrictions).  This meant that while other places could sneak some caramel or sugar or vanilla or glycerol into their rums (all in the name of smoothening out batch variation and enhancing quality, when it wasn’t “our centuries old secret family recipe” or a “traditional method”), and deny for decades that this was happening, Barbados was forced to issue purer, drier rums that did not always appeal to sweet-toothed, smooth-rum-loving general public, especially in North America. It was at the stage where importers were actually demanding that island rum producers make smooth, sweet and light rums if they wanted to export any.

What Foursquare did was to use all the rum-making options available to them – experimenting with the pot still and column still blends, barrel strategy, multiple maturations, various finishes, in situ ageing – and market the hell out of the result.  None of this would have mattered one whit except for the intersection of several major new forces in the rumiverse: the drive and desire for pure rums (i.e., unadulterated by additives); social media forcing disclosure of such additives and educating consumers into the benefits of having none; the rise and visibility of independents and their more limited-release approach; and the market slowly shifting to at least considering rums that were issued at full proof, and hell, you can add the emergent trend of tropical ageing to the mix. Foursquare rode that wave and are reaping the benefits therefrom.  And let’s not gild the lily either – the rums they make in the Exceptional Series are quite good…it’s like they were making plain old Toyotas all the while, then created a low-cost Lexus for the budget-minded cognoscenti.

Now let’s be clear – if one considers a really pure rum made as being entirely from one country (or island), from a specific pot or column still, deriving from a single plantation or estate’s own sugar cane, molasses/juice, fermented on site, distilled on site, aged on site, then the Exceptional Series aren’t quite it, being very good blends of pot and column distillate, and made from molasses procured elsewhere. And while sugar and caramel are not added, the influence of wine or port or cognac barrels is not inconsiderable after so many years…which of course adds much to the allure. But I’m not a raging, hot-eyed zealot who wants rums to be stuck in some mythical past where only a very narrow definition of spirits qualifies as a rum – that stifles innovation and out of the box thinking and eventually quality such as is demonstrated here inevitably suffers.  I’m merely pointing out this matter to comment that the Exceptionals aren’t meant to represent Barbados as a whole (though I imagine Richard wouldn’t mind it if they did) – they’re meant to define Foursquare, to snatch back the glory and the street cred and the sales from other Bajan makers, and from the European re-bottlers and independents who made profits over the decades with such releases, and which many believe should remain in the land of origin.

But all that aside, there’s another aspect to this which must be mentioned: perhaps my focus still remains to narrow when I speak of the ECS and the company and the island.  In point of fact, given the incredible popularity and rabid fan appreciation for the series – outdone, perhaps, only by the mania for collaborations like the 2006, Triptych and its successors – it is entirely likely that the Exceptional Cask series is a Key Rum because the rums have to some extent had a global impact and strengthened trends which were started by The Age of Velier’s Demeraras, developed by Foursquare and now coming on strong in Jamaica – tropical ageing, no additives, cask strength.  So forget Barbados…these rums have had an enormous influence far beyond the island. They are part of the emergent trend to produce rums that are aimed between the newbies and the ur-geek connoisseurs and won’t break the bank of either.

Perhaps this is why they have captured the attention of the global rum crowd so effectively – for the Exceptional Series rums to ascend in the estimation of the rum public so quickly and so completely as to eclipse (no pun intended) almost everything else from Barbados, says a lot.  And although this is just my opinion, I think they will stand the test of time and take their place as rums that set a new standard for the distillery and the island. For that reason I decided not to take any one individual rum as a candidate for this series, but to include the entire set to date as “one” of the Key Rums of the World.


The Rums Supporting this Article, in 2018

Note – I have not reviewed them all formally (though I have tasting notes for most). All notes here are mine, whether published or unpublished.


Picture (c) Henrik Larsen, from FB

Mark I“1998” 1998-2008 10 Year Old, Bourbon Cask, 40%, 15,000 bottles

This rum remains unacquired and untasted by me.  Frankly I think that’s the case for most people, and even though the outturn was immense at 15k bottles worldwide, that was ten years ago, so it’s likely to only be found on the secondary market. That said, I suspect this was a toe in the water for Foursquare, it tested the market and sought to move in a new direction, perhaps copying the independents’ success without damaging the rep or sales of the RL Seale’s 10 YO, Rum 66 or Doorly’s lineup.  The wide gap between 2008 and 2014 when the Port Cask came out suggests that some more twiddling with the gears and levers was required before Mark II came out the door, and Richard himself rather sourly grumbled that the importers forced him to make it 40% when in point of fact he wanted to go higher…but lacked the leverage at the time.

Mark II — “Port Cask Finish” 2005-2014 9YO, 3yr-Bourbon, 6yr-Port, Pot/Column Blend 40%, 30,000 bottles

Six years passed between Mark I and Mark II, and a lot changed in that time. New bloggers, social media explosion, wide acknowledgement of the additives issue. With the Premise, the PCF Mark II remains the largest issue to date at 30,000 bottles worldwide. Not really a finished rum in the classic sense, but more a double aged rum, with the majority of the time spent in Port Casks.

N – Rubber and acetone notes, fading, then replaced by a smorgasbord of fruitiness: soft citrus of oranges, grapes, raisins, yellow mangoes, plums, vanilla, toffee; also some spices, cinnamon for the most part, and some cardamom.

P – Soft and relatively wispy.  Prunes, vanilla, black cherries, caramel.  Some coconut milk and bananas, sweetened yoghurt.

F – Short, smooth, breathy, quiet, unassuming. Some fruits and orange peel with salted caramel and bananas

T – Still lacked courage (again, the strength was an importers’ demand), but pointed the way to all the (better) Exceptional Cask Series rums that turned up in the subsequent years.

Mark III“2004” 2004-2015 11 YO, Bourbon Cask, Pot/Column Blend, 59%, 24,000 bottles

In 2015 two rums were issued at the same time, both 11 years old.  This was the stronger one and its quality showed in no uncertain terms that Foursquare was changing the game for Barbados.

And the Velier connection was surely a part of the underlying production philosophy – we had been hearing for a year prior to the formal release that Richard Seale and Luca Gargano were turning up at exhibitions and fests to promote their new collaboration. Various favoured and fortunate tasters posted glowing comments on social media about the 2004 which showed that one didn’t need a massive and expensive marketing campaign to create buzz and hype

N – Clean and forceful, love that strength; wine, grapes, red grapefruit, fresh bread, laban, and bananas, coconut shavings, vanilla, cumin and cardamom.  Retasting it confirmed my own comment “…invite(s) further nosing just to wring the last oodles of scent from the glass.”

P – Brine and red olives. Tastes smoothly of vanilla and coconut milk and yoghurt drizzled over with caramel and melted salt butter. Fruits, quite strong and intense – red grapes, red currants, cranberry juice – with further oak and kitchen spices (cumin and coriander).  

F – Clear and crisp finish of oak, vanilla, olives, brine, toffee, and nougat.

Mark IV“Zinfadel” 2004-2015 11 YO Bourbon & Zinfadel casks, Pot/Column Blend 43%, 24,000 bottles

Not one of my favourites, really.  Nice, but uncomplicated in spite of the Zinfadel secondary maturation.  What makes it a standout is how much it packs into that low strength, which Richard remarked was a deliberate decision, not forced upon him by distributors – and that, if nothing else, showed that the worm was turning and he could call his own shots when it came to saying “I will issue my rum in this way.”

N – Light, with delicate wine notes, vanilla and white toblerone. A whiff of rotting bananas and fruits just starting to go.  Tart yoghurt and sour cream and a white mocha, with fruits and other notes in the background – green grapes, raisins, dark bread, ginger and something sharp.

P – Opens with watery fruits (papaya, pears, watermelon, white gavas), then steadies out with cereals, coconut shavings.  Also wine, tart red fruits – red currants, cranberries, grapes. Light and easy.

F – Quite pleasant, if short and relatively faint. fruits, coconut shavings, vanilla, milk chocolate, salted caramel, french bread (!!) and touch of thyme.

T – A marriage of two batches of rums: Batch 1 aged full 11 years in bourbon barrels; Batch 2 five years bourbon barrels then another six in ex-Zinfadel.  The relative quantities of each are unknown.

Mark V “Criterion” 2007-2017 10 YO, 3yr-Bourbon, 7yr-Madeira, Pot Column Blend 56%, 4,000 bottles

My feeling is that while the “2004” marked the true beginning of the really good Exceptionals, this is the first great ECS rum – all the ones before were merely essays in the craft before the mastery of Mark V kicked in the doors and blew off the roof, and all the others that came after built on the reputation this one garnered for itself. It was, to me, also the most individualistic of the various Marks, the one I have no trouble identifying from a complete lineup of Mark II to Mark VIII

N – Red wine, fruits, caramel in sumptuous abandon.  Oak is there, fortunately held back; breakfast spices, burnt sugar, nutmeg, cloves.  Also apples, grapes, pears, lemon peel, bitter chocolate and truffles.

P – Flambeed bananas, creme brulee, coffee, chocolate, it tastes like the best kind of late-night after-dinner bar-closer. Fruit jam, dates, prunes, crushed nuts (almonds) and the soft glide of honey in the background.  Delectable

F – Long. Deep, dark, salt and sweet together. Prunes and very ripe cherries and caramel and coffee grounds..

Mark VI“2005” 2005-2017 12 YO, ex-bourbon, Pot/Column Blend, 59%, 24,000 bottles

The 2005 was an alternative to the double maturation of the Criterion, being a “simple” single aged rum from bourbon casks, and was also a very good rum in its own way.  A solid rum, if lacking something of what made its brother so special (to me, at any rate – your own mileage might vary).

N – Deep fruity notes of pears, plums, peaches in syrup (though without the sugar, ha ha). Just thick and juicy.  Cream cheese, rye bread, cereals and osme cumin to give it a filip of lighter edge

P – Very nice but unspectacular: tart acidic and fleshy fruit tastes, mostly yellow mangoes, unripe peaches, red guavas, grapes raisins and a bit of red grapefruit.  Also a delicate touch of thyme and rosemary, with vanilla and some light molasses to wind things up.

F – Long and aromatic, fruits again, rosemary, caramel and toffee.

T – Not crisp so much as solid and sleek, without bite or edge. It lacks individuality while being a complete rum package for anyone who simply wants a strong, well-assembled and tasty rum

Mark VII“Dominus” 2008-2018 10 YO, ex-bourbon, ex-cognac, Pot/Column Blend, 56%, 12,000 bottles

N – Dusty, herbal, leather, with smoke, vanilla, prunes and some ashy hints that were quite unexpected (and not unpleasant).  Turns lighter and more flowery after an hour in the glass, a tad sharp, at all times crisp and clear. It’s stern and uncompromising, a sharply cold winter’s day, precise and dry and singular.

P – Solid, sweetish and thick, very much into the fruity side of things – raisins, grapes, apples, fleshy stoned stuff, you know the ones. Also dates and some background brine, nicely done. A little dusty, dry, with aromatic tobacco notes, sour cream, cardboard, cereal and … what was this? … strawberries.

F – Quietly dry and a nice mix of musky and clear.  Mostly cereals, cardboard, sawdust, together with apples, prunes, peaches and a sly flirt of vanilla, salty caramel and lemon zest.

T – Quite distinct and individualistic, one of the ECS that can perhaps be singled out blind.

Mark VIII“Premise” 2008-2018 10 YO, ex-bourbon, ex-Sherry, Pot/Column Blend, 46%, 30,000 bottles

N – If the Dominus was a clear winter’s day, then the Premise is a bright and warm spring morning, redolent of flowers and a basket of freshly picked fruit.  Cumin, lime and massala, mixed up with apricot and green apples (somehow this works) plus grapes, olives and a nice brie. A bit salty with a touch of the sour bite of gooseberries, even pimentos (seriously!).

P – Very nice, quite warm and spicy, with a clear fruity backbone upon which are hung a smorgasbord of cooking spices like rosemary, dill and cumin. Faintly lemony and wine notes, merging well into vanilla, caramel and white nutty chocolate.

F – Delicately dry, with closing notes of caramel, vanilla, apricots and spices.

T – Too good to be labelled as mundane, yet there’s an aspect of “we’ve done this before” too. Not a rum you could pick out of a Foursquare lineup easily.

Summary

These tasting notes are just illustrative and for the purposes of this essay are not meant to express a clear preference of mine for one over any other (though I believe that some drop off is observable in the last couple of years). It is in aggregate that they shine, and the way they represent a higher quality than normal, issued over a period of many years. You hear lots of people praising the Real McCoy and Doorly’s lines of rums as the best of Barbados, but those are standard blends that remain the same for long periods.  The Exceptionals are a different keg of wash entirely – each one is of large-but-limited release quantity, each is different, each shows Foursquare trying to go in yet another direction. Crowdsourced opinions rarely carry much weight with me, but when the greater drinking public and the social-media opinion-geeks and the reviewing community all have nothing but good to say about any rum, then you know you really have something that deserves closer scrutiny. And maybe it’s worth running over to the local store to buy one or more, just to see what the fuss is all about, or to confirm your own opinion of this series of Key Rums.  Because they really are that interesting, that good, and that important.


Other Notes

  • I am indebted to Jonathan Jacoby’s informative graphic of the Fousquare releases and their quantities which he posted up on Facebook when the question of how many bottles were issued to the market came up in September of 2018.  It is the basis of the numbers quoted above. Big hat tip to the man for adding to the store of our knowledge here.
  • In December 2020, the NW Rum Club did an 8-minute video summary of the high points of the 14-bottle range to that point (Detente).  No tasting notes, just a quick series of highlights for the curious. Worth watching.
  • Big thank you and deep appreciation also go out to Gregers, Henrik and Nicolai from Denmark, who, on 24 hours notice, managed to get me samples of the last three rums so I could flesh out the tasting notes section of this essay on the Marks VI, VII and VIII.  You guys are the best.

The Complete ECS List, Updated June 2023

(Excludes Velier Collaborations, Habitation Velier and Private Cask Bottlings)

  • Mark I“1998” 1998-2008 10 YO, Bourbon Cask, 40%, 15,000 bottles
  • Mark II – “Port Cask Finish” 2005-2014 9YO, 3yr-Bourbon, 6yr-Port, 40%, 30,000 bottles
  • Mark III“2004” 2004-2015 11 YO, Bourbon Cask, 59%, 24,000 bottles
  • Mark IV“Zinfadel” 2004-2015 11 YO Bourbon & Zinfadel casks, 43%, 24,000 bottles
  • Mark V“Criterion” 2007-2017 10 YO, 3yr-Bourbon, 7yr-Madeira, 56%, 4,000 bottles
  • Mark VI“2005” 2005-2017 12 YO, ex-bourbon, 59%, 24,000 bottles
  • Mark VII“Dominus” 2008-2018 10 YO, ex-bourbon, ex-cognac, 56%, 12,000 bottles
  • Mark VIII“Premise” 2008-2018 10 YO, ex-bourbon, ex-Sherry, 46%, 30,000 bottles
  • Mark IX“Empery” 2004-2018 14 YO, ex-bourbon, ex-Sherry, 56%, 12,000 bottles
  • Mark X “2007” 2007-2019 12 YO, ex-bourbon, 59%, 27,000 bottles
  • Mark XI“Sagacity” 2007-2019 12 YO, ex-bourbon, ex-Madeira, 48%, 24,000 bottles
  • Mark XII“Nobiliary” 2005-2019 14 YO, ex-bourbon, 62%, 12,000 bottles
  • Mark XIII“2008” 2008-2020 12 YO, ex-bourbon, 60%, 27,000 bottles
  • Mark XIV“Détente” 2010-2020 10 YO, ex-bourbon, ex-Port, 51%, 21,000 bottles
  • Mark XV“Redoubtable” 2006-2020 14 YO, ex-bourbon, ex-Madeira, 61%, 12,000 bottles
  • Mark XVI“Shibboleth” 2005-2021 16 YO, ex-bourbon, 56%, 9,600 bottles
  • Mark XVII“2009” 2009-2021 12 YO, ex-bourbon, 60%, 30,000 bottles
  • Mark XVIII – “Indelible” 2010-2021 11 YO, ex-bourbon, ex-Zinfadel 46%
  • Mark XIX – “Sovereignty” 2007-2021 14 YO, ex-bourbon, ex-Sherry, 62%, 12,000 bottles
  • Mark XX – “Isonomy” 2005-2022 17 YO ex-bourbon, 58%, 8,400 bottles
  • Mark XXI – “2010” 2010-2022 12 YO ex-bourbon, 60%, ~30,000 bottles
  • Mark XXII – “Touchstone” 2008-2022 14 YO ex-bourbon, ex-cognac, 61%, xxxx bottles
  • Mark XXIII – “Covenant” 2005-2023 18 YO ex-bourbon, 58%, xxxx bottles

 

Jun 192018
 

It’s a curious fact that what might be the best all-round aged rum from Antigua is the one that is actually mentioned the least: you hear a lot about the popular 5 YO; the more exclusive 1981 25 YO comes up for mention reasonably often; and even the white puncheon has its adherents…but the excellent 10 Year Old almost seems to float by in its own parallel universe, unseen and untried by many, even forgotten by a few (I first looked at in 2010 and gave it a guarded recommendation).  Yet it is a dry and tasty and solid drink on its own merits, and if I had to recommend a rum at standard strength from the island, this one would absolutely get my vote, with the white coming in a close second (and may yet make the cut for the pantheon, who knows?).

There’s almost nothing going on with rum in Antigua that is original or unique to the island itself.  Even back in the old days, they would import rum and blend it rather than make it themselves. Since 1932 one distillery has existed on the island and produces most of what is drunk there using imported molasses – the long operational Antigua Distillery, which produced the Cavalier brand of rums and the English Harbour 5 and 25 YO  They used to make one called Soldier’s Bay, now discontinued, and a colourful local gent called “Bushy” Baretto blends an overproof he sources from them and then drags it down to 40% in a sort of local bush variation he sells (in Bolan, a small village on the west side of the island).

Since the source of all this rum made by Antigua Distilleries is imported molasses, there is no specific style we can point to and say that this one is “key” anything.  Also, they are using a double column still and do not possess a pot still, or a lower capacity creole still such as the Haitians use, which would distill alcohol to a middling 60-70% strength instead of 90%+ basis of their range that wipes out most of the flavours.  So again, not much of a key rum based on concepts of terroire or something real cool that is bat-bleep-crazy in its own way and excites real admiration.

With respect to AD’s other rums up and down the range — the 65% puncheon remains a somewhat undervalued and fightin’ white brawler; the (lightly dosed) 25 Year Old is too expensive at >$200/bottle and remains a buy for money-bagged folks out there; and the 5 YO has too much vanilla (and I know it’s also been messed with somewhat). Since 2016, the company has moved towards stronger, near-cask-strength rums, is experimenting with finishes like the sherried 5 YO and a madeira, and I know they’re doing some work with Velier to raise their street cred further, as well as sourcing a pot still.  But none of this is available now in quantity, and that leaves only one rum from the stable, which I have been thinking about for some years, which has grown in my memory, but which I never had a chance to try or buy again, until very recently. And that’s the 10 year old.

The nose begins with an astringent sort of dryness, redolent of burnt wood chips, pencil shavings, light rubber, citrus and even some pine aroma. It does get better once it’s left to itself for a while, calms down and isn’t quite as aggressive.  It does pack more of a punch than the 25 YO, however, which may be a function of the disparity in ages – not all the edges of youth had yet been shaved away. Additional aromas of bitter chocolate, toffee, almonds and cinnamon start to come out, some fruitiness and vanilla, and even some tobacco leaves.  Pretty nice, but some patience is required to appreciate it, I’d say.

The most solid portion of the rum is definitely the taste.  There’s nothing particularly special about any one aspect by itself  – it’s the overall experience that works. The front end is dominated by light and sweet but not overly complex tastes of nuts, toffee, molasses, unsweetened dark chocolate and cigarette tar (!!). These then subside and are replaced by flowery notes, a sort of easy fruitiness of apples, raspberries, and pears, alongside a more structured backbone of  white coconut shavings, dates, oak, vanilla, caramel. The finish returns to the beginning – it’s a little dry, shows off some glue and caramel, strong black tea. Oddly, it also suggests a herbal component and is a little bitter, but not so much as to derail the experience. Quite different from the softer roundness of the 25 YO, but also somewhat more aggressive, even though the proof points are the same.

So if one were to select a rum  emblematic of the island, it would have to be from this company, and it would be this one.  Why? It lacks the originality and uniqueness of a funky Jamaican, or the deep dark anise molasses profile of the Demeraras, or even the pot still originality of the St Lucian rums.  It actually resembles a Spanish style product than any of those. By the standards of bringing something cool or new to the table, something that screams “Antigua!” then perhaps the puncheon white should have pride of place.  But I feel that the 10YO is simply, quietly, unassumingly, a sturdy and well-assembled rum, bringing together aspects of the other three they make in a fashion that just succeeds. It is at bottom a well made, firm, tasty product, a rum which is pretty good in aggregate, while not distinguished by any one thing in particular. Perhaps you won’t hear the island’s name bugled loudly when you sip it…but you could probably hear it whispered; and on the basis of overall quality I have no problems including it in this series.

(#522) (83/100)

Apr 252018
 

#505

On initial inspection, Rivers Royale Grenadian Rum – a white overproof – is not one of the first rums you’d immediately think of as a representation of its country, its style, or a particular type — perhaps Westerhall or Clarke’s Court are more in your thoughts.  It is made in small quantities at River Antoine on  the spice island of Grenada, is rarely found outside there, and even though it can be bought on the UK site Masters of Malt, it barely registers on the main bloggers’ review sites.

Yet anyone who tries it swears by it.  I’ve never seen a bad write-up, by anyone. And there are a several aspects of this rum which, upon closer inspection, reveal why it should be considered as part of the Grenadian pantheon and on any list of Key Rums, even if it is so relatively unknown.  

For one thing, there’s it’s artisinal production.  Almost alone in the English-speaking Caribbean, River Antoine adheres to very old, manual forms of rum making.  The sugar cane is free from fertilizers, grown right there (not imported stock), crushed with a water wheel – perhaps the oldest working one remaining in the world – and the source of the rum is juice, not molasses. Fermented for up to eight days without added yeast – natural fermentation via wild bacteria only – in huge open-air vats and transferred to an old John Dore copper pot still (a new one was added in the 1990s).  No additives of any kind, no filtration, no ageing. They are among the most natural rums in the world and the white, which is supposedly drawn off the still at a staggering 89% ABV and bottled at 69% to facilitate transport by air, is among the most flavourful whites I’ve ever tried, and thought so even back in 2010 when I first got knocked off my chair with one.

There’s also the whole business of heritage.  In the geek rumiverse, it’s common knowledge that Mount Gay’s paperwork shows it as dating back to 1703 – though it was almost certainly making rum for at least fifty years before that – and River Antoine is by contrast a relative johnny-come-lately, being founded in 1785. The key difference is that Rivers (as it is locally referred to) is made almost exactly the way it was at the beginning, never relocated, never really changed its production methodology and is even using some of the same facilities and equipment. So if your journey along the road of discovery is taking you into the past and you want to know more about “the old way” and don’t want to go to Haiti, then Grenada may just be the place to go.

These points segue neatly into an emerging (if still small) movement of fair trading, organic ingredients and eco-friendly production methodologies.  By those standards, and bearing in mind the points above, Rivers must be a poster child for the eco-movement, like Cape Verde, Haiti and other places where rumtime seems to have slowed down to a crawl and nobody ever saw any reason to go modern.

But is it any good?  I thought so eight years ago, and in a recent, almost accidental retasting, my initially high opinion has been reconfirmed.  At 69%, unaged, unfiltered, untamed, I knew that not by any stretch of the imagination was I getting a smooth and placid cocktail ingredient, and I didn’t – it was more like getting assaulted by a clairin.  It started out with all the hallmarks of a Jamaican or Haitian white popskull – glue, acetone, vinegar, olives and brine exploded across the nose, pungent, deep and very hot. And it didn’t stop there – as it rested and then opened up, crisper and clearer notes came out to party – watermelons, pickled gherkins and sugar cane sap, married to drier, mustier aromas of cereal, old books, fresh baked bread, light fruits and even some yeast.  Weird, no?

As for the taste, well…whew! The palate did not slow down the slightest bit from the jagged assault of the nose but went right in. Although the initial entry was just short of crazy – “like drinking ashes and water and licking an UHU glue stick” my notes go – this offbeat profile actually developed quite well. It turned dry, minerally, the fruitiness and citrus zest took something a back seat, and it took some time to recalibrate to this. Once that settled down the fruits emerged from hiding — cherries, some guavas and yellow mangoes, orange peel, light florals…but the crazy never entirely went away, because there were also hints of gasoline and a salt lick, and the sort of binding adhesive you can occasionally smell in brand new glossy magazines (I know of no other way to describe this, honestly).  And of course the exit is quite epic – a long, searing acid fart that blows fumes of acetone, citrus, brine and deeper fruits down your throat.

This rum is like a lot of very good whites on the market right now: Rum Fire, the Sajous, Toucan, J.B White, to name just a few. Quite aside from the heritage, the history, the production and eco-friendly nature of it, the rum is simply and powerfully an amazing original even when rated against those on the list of 21 Great Whites.  It’s not a rum that apologizes for its sense of excitement, or attempts to buffer itself with a standard profile in an effort to win brownie points with the larger audience.  It is maddeningly, surely, simply itself — and while I admit that strong whites are something of a thing for me personally (and not for people who like quieter, simpler or sweeter rums), I can’t help but suggest there’s so much going on with this one that it has to be tried by rum lovers at least once.

Luca and others have told me that River Antoine are having some issues maintaining the old water wheel and the open-air vats, and repairs are continuously being made. There are rumours of upgrading the equipment, perhaps even modernizing here or there.  I’m selfish, and I hope they manage to keep the old system going – because yes, they can make their rums faster, more easily, and issue more of them. But given the old-school quality of what I tried, the sheer force and fury and potency of what they’re already doing, I somehow wonder if anything modern they do will necessarily be better…or be regarded as a Key Rum. The way I regard this one.

(85/100)

Jan 032018
 

#475

“A few years ago, these rums [Zacapa and Diplo Res Ex] were seen as the baseline for all other rums to be judged.  No longer.”  Thus wrote Wes Burgin over at the Fat Rum Pirate in an excellent July 2017 post suggesting that with social media and education, enthusiasts were becoming more knowledgeable and less apt to accept adulterated rums than ever before.

Yet in spite of that ideal, in spite of the ever-expanding knowledge-base of rums the world over, the Diplo remains enormously popular. It’s unlikely that there’s any rum drinker out there – junkie or not – who didn’t at some point have a fling with this plump Venezuelan señora.  Just about all rum writers have done a thing on it. Like the Bacardis, El Dorados and Zacapas, it’s one of those rums one can find just about anywhere, and for the new people coming to rum cold, it remains a staple, if not always a favourite.  

That is, of course, due to both its very affordable price, and because of is sweet placidity.  You don’t want expensive indie aggro? A light, easy-going drink? Something to relax with? Complex enough for Government work? No thinking required? Here’s your solution. That’s also the reason why it drops off the radar of those people who grow to take their rums seriously (if it doesn’t drive them into transports of righteous rage).  Diplomatico – marketed as Botucal in Germany, named after one of the farms from which the cane comes, though it’s exactly the same product – never bothered to punch it up, never worried about cask strength, never deigned to lose the dosing or adulteration, and sells briskly day in and day out.  The deep-diving rum chums just shake their heads and head for the exits to buy the latest indie casker, and discussions on Facebook about the matter are more likely than any other to end up in verbal fisticuffs.

Yet consider for a moment the page of this rum in the populist-driven, crowd-sourced “review” site RumRatings.  A top-end, well-known, mid-priced unadulterated rum issued at full proof like, say, the Foursquare Criterion has 13 ratings on that site. The Triptych has 11. The 2006 10 Year Old has 4, and the most popular Foursquare rum is the 9 year old 2005 Port Cask Finish with 71.  The Diplomatico in contrast has over 1,200, with most rating it between 8 and 9 out of 10 points. 

Surely neither longevity, nor rank please-as-many-as-possible populism are solely responsible for such a disparity. There’s got to be more to it than just that, a reason why it regularly appears on people’s answers to the constant question “What to start with?” — and I’m sorry but not everyone drinks a few hundred rums a year like us writers and festival junkies, and it isn’t enough to simply shrug, sniff condescendingly and say “some people just don’t know good rums.” If it is – as I suggest – a rum worth revisiting, then such popularity and esteem requires a cold, beady-eyed re-consideration.  We have to understand whether it has something more in its trousers, something subtle, that excites that kind of appreciation. It was in an effort to understand what lay behind the popularity of the Diplo that I deliberately sourced a bottle in Berlin in late 2017, and while my controls were a few stronger, purer rums from the Latin side, to my surprise the Diplo didn’t entirely choke even when ranked against them (I shall now pause for the incredulous expressions of indignation to pass), though for sure it never came close to exceeding any and raced to the bottom in fine style.

Part of all this is its relative simplicity compared to fierce and pungent rums now taking centre stage. The nose was a straightforward sweet toblerone, toffee, vanilla, butterscotch and caramel, very light and easy and butter-smooth, with what complexity there was being imparted by spices aimed at the sweet side – rosemary, cinnamon, nutmeg – and a little nuttiness, and a hint of light fruit, all of which took real effort to separate out.  Hardly the most complex or intriguing smell ever to waft out of a rum bottle, and the vanilla and caramel were really too dominant to provide the sort of excellence the maker trumpets for itself.

Similar issues affect the palate.  Smooth – yes, warm – yes, comfortable – undoubtedly.  There was a little oak mixing things up here, but mostly the taste was muscovado sugar and caramel, vanilla, light fruits of indeterminate nature, and those same spices from the nose (cinnamon being at the forefront) with nothing particularly new or adventurous leading one into undiscovered territory.  Overall, even on the finish, and then judged overall, it had little beyond a pleasant, warm sort of sweet unaggressive nature only marginally redeemed by a light tart fruity note here or there, and the edge imparted by a little oak. Beyond that, it was way too sweet for my palate as it stands right now, and in conjunction with the controls it actually sinks even further because the dampening effect of the additions becomes self evident.

So, that adulteration. It’s been measured at 30-40 g/L of whatever-it-is, which puts it in the same league as The El Dorado 12 and 15 year old rums, Rum Nation Millonario and the Cartavio XO, all of which, back in the day, I enjoyed, and all of which have subsequently slipped in my estimation in the years between then and now, and been relegated to what I refer to as “dessert rums.” But what exactly are they adding to their rum?  Back in 2010 when I wrote my original unscored review, the Distilleries Unidas website made tangential mention of flavouring additives (“Only…rich aromas and flavours are used to manufacture rums…” — this comment no longer appears); and Rob Burr remarked on the 2012 Inuakena review that a Venezuelan rum liqueur called Haciendo Saruro is added to the blend, but without corroboration (it was assumed he was speaking from insider knowledge).  So I think we can take it as a given that it’s been tarted up, and it’s up to each person who tries this rum to make up their own minds as to what that means to them. Personally, I no longer care much for the Diplomatico and its ilk.  It presents no real challenge.  It simply isn’t interesting enough and is too sweet and easy. That, however, obscures the key point that people like it precisely for those reasons. It sells well not in spite of these deficiencies (as they are, to me), but because of them…because the majority of drinkers consider these very same drawbacks as points of distinction, and if you doubt that and the unkillability of sweet, check out the hundreds of comments in response to “Don’t treat people like snobs because they like sweet rums” post on FB in December 2017. Since I’m not arrogant enough to believe that my tastes and my palate matter more, or should take precedence over others, I can simply suggest that people try more rums to get a feel for more profiles before praising it to the high heavens as some kind of ur-rum of the Spanish style.

Let us also concede that a rum like this has its place. On the negative side are all the issues raised above.  On the plus side of the ledger, for those who like these things, there is sweetness, smoothness and a stab at complexity.  It works fabulously as a standalone sipping drink when concentration and thought is not desired or required.  It’s not entirely an over-sugared mess like, oh, the A.H. Riise Navy rum. It makes a decent introduction to neat rums for those raised on over-spiced, over-flavoured rums or who came up through the ranks trying rums like Kraken, Captain Morgan, Sailor Jerry or Don Papa.  As one of the first steps in the world of rum, this ron remains a tough one to beat, and that’s why it should be on the list of anyone who is assembling the first home bar, and should be considered, for good or ill, one of the Key Rums of the World…even if, sooner or later, all true rum fans will inevitably move beyond it.

(74/100)

Dec 022017
 

#464

Seen over a span of decades, it is more clear than ever that the El Dorado 15 year old is a seminal rum of our time. “It is a bridge” I wrote back in 2010 in my unscored review, remarking that it straddles the territory between the lower end twelve year old and the 21 year old, and represents a sort of intermediary in value and price and age. The best of all worlds for El Dorado, you might say, and indeed it remains, even twenty five years after its introduction in 1992, one of the most popular rums in the world for those who enjoy the Demerara style.  Any time a blog or website has a series of comments on favourite affordable rums, you can be sure it’ll find its way in there somewhere.  It cannot be easily ignored, even now in the time of independents and cask strength Guyanese monsters aged beyond all reason.

That it succeeds at so effectively colonizing our mental map of good rums bottled at living room strength is a testament to its marketing, but also its overall quality.  DDL themselves tacitly accept this by not only keeping the rum in production for over a quarter century, but chosing specifically that one to issue with a number of fancy finishes (and for a very good rundown of those, look no further than RumShopBoy’s complete analysis, and his separate conclusions, as well as the Quebec Rum’s (French) reviews the only ones available right now). My irascible father, no rum slouch himself, scorns all other rums in the El Dorado range in favour of this one. Many Guyanese exiles wouldn’t have their home bars without it.  What the actual quality is, is open to much more debate, since all rumhounds and rumchums and rabid aficionados are well aware – and never tire of saying – that there is 31-35 g/L of additives in there (either caramel or sugaring, it’s never been definitively established), and by that standard alone it should, like the 21, be consigned to an also-ran.

But it isn’t.  Somehow this rum, a blend of the PM, EHP and VSG stills – which is to say, all the wooden stills, with the PM dominant – keeps on trucking like the energizer bunny, and, love it or hate it, it sells well year in and year out, and has fans from across the spectrum.

Tasting it in tandem with the 12 year old (I’ll do a revisit of this as well soon, though not as part of the Key Rums series) and the 21, it’s clear that it possesses a bit more oomph than it’s younger sibling, in all aspects.  Not only in strength (43% ABV) and age (three years more than the 12), but also in overall quality. It noses quite well – licorice, anise, creamy caramel, bitter chocolate, leather and smoke.  Orange rind.  Some mustiness and vague salt – basically all the things that the cask strength indies demonstrate, with good complexity and balance thrown in…but somewhat more dampened down too, not as fierce, not as elemental, as what might have been the case.

The various hydrometer lists around the place have shown there’s adulteration going on in the rum, and there is no doubt that when you drink the 15 in tandem with clear, untouched rums, the softening effect of the add-ons are noticeable. What is astounding that even those levels don’t entirely sink the experience. Consider: it’s smooth and possesses depth and heat.  It starts with licorice, and adds oak, some smoke, then slowly the dark fruits come into play – prunes, raisins, black olives, overripe cherries.  There’s some honey and the faint molasses background of coarse brown sugar.  In every way it’s a better rum than the 12 year old, yet one can sense the way the flavours lack snap and crispness, and are dumbed down, softened, flattened out – the sharp peaks and valleys of an independently issued rum are noticeably planed away, and this extends all the way to the finish, which is short and sleepy and kind of sluggish, even boring: sure there’s caramel, molasses, oak, licorice, nuts and raisins again, but didn’t we just have that?  Sure we did. Nothing truly interesting here.

All that aside, I’d have to say that for all its faults, there’s a lot to appreciate about this particular rum.  Much like the 21 it rises above its adulteration and provides the new and not-so-demanding rum drinker with something few rums do – a particular, specific series of tastes that almost, but not quite, edge outside the mainstream.  It gives enough sweet to appeal to those who bend that way, and just enough of a distinctive woody-smoky-leathery profile to attract (and satisfy) those who want something heavier and more musky.  

Now, let me be clear – a superlative demonstration of the blender’s art this is not. It is not one of the fiercely pungent Jamaicans, not a lighter, clearer, crisper agricole, nor is it an easy going Cuban or Panamanian, or a well-assembled Bajan.  I think it’s eclipsed even by the single-still offerings of DDL What it really succeeds at being, is well-nigh unique on its own particular patch.  Its success rests on great appeal to the masses of rum drinkers who aren’t drinking a hundred different rums a year, and who don’t take part in the Great Sugar Debate, who just want something tasty, reasonably well made and reasonably sweet, reasonably complex, that can be either sipped or swilled or mixed up without breaking the bank.  It’s on that level that the El Dorado 15 year old succeeds, remarkably well, even now, and is a tough, well-rounded standard for any other rum of its age and proof and point of origin to beat. Or at least, in the opinions of its adherents.

(82/100)

Nov 122017
 

#399

For decades Mount Gay was considered the premium rum of Barbados, and rested its claim to fame, among other things, on being the oldest rum distillery in the Caribbean (there are papers stating its antecedents going back to the mid 1600s).  Its flagship 1703 was the halo rum of the island and the XO was perhaps the standard mid-priced high-quality Barbados rum with which everyone was familiar – and certainly Sir Scrotimus’s hating on anyone who didn’t champion that rum didn’t hurt (after all, why else would he be such a dick about it if it wasn’t good, right?).  Back when I started writing this was an ongoing situation, and while many extolled the virtues of Doorly’s or Cockspur, Mount Gay was firmly in the driver’s seat as it related to defining the Barbados rum brand.

Now, nearly ten years later, it is Mount Gay which is playing catch up.  They, like DDL and many other national-level brands, misread the tea leaves and came late to the party initiated by the nimble, fast-moving independent bottlers – aged, cask strength bottlings, fancy finishes, single barrel or millesime expressions…all this must have caught them so off guard that it wasn’t until 2016 or so that an effective response could be mounted with the XO Cask Strength (a very good rum, by the way).  

Be that as it may, even for those coming to the rum scene now with so many other options on the table (Foursquare being the largest and best from the island), one cannot simply ignore the XO.  It remains widely available, very affordable, and pretty much the same as it used to be — the 8-15 year old blend has undergone alterations over the years, sure, but the taste remains recognizably the same; the bottle is now the sleek ovoid one introduced some years ago; and in the Caribbean and the Americas it is remains a perennial best seller.  Many new writers and emergent rum junkies cut their baby rum teeth on it, even if in Europe most indulgently pass it by in favour of more exciting rums to which they have access.  And while its star may be fading in the heat of increased competition, this in no way diminishes what it is – a key rum of Barbados, setting the standard for a long time, almost defining the style for an entire region.  All current rums from there to some extent live in its (waning) shadow.

Is it still that good, or, was it ever as amazing as the wet-eyed hot zealots claimed?  I didn’t think so back in the day (as I’ve noted, my preferences don’t always run to indeterminate Bajans, really), but as this series grew shape in my mind and the mental list of candidates grew, I knew it was due for a re-taste and a re-evaluation, and Robin Wynne of that fine Toronto bar Miss Things stepped forward to provide a hefty sample a few months ago when I came sniffing around (and as an irrelevant aside, you could do worse than drop into the joint, because it’s a great bar to hang out in and Robin loves to help out with an interesting pour for the rabid).

Much of my seven year old mental tasting memory of the 43% rum remained the same: the nose began with a smoky sort of butterscotch and toffee flavour, quite soft and easygoing, underlain with a gentle current of coconut shavings and bananas.  Its softness was key to its appeal, I thought, and as it stood there and opened up, some brine, avocado, salty caramel, dates and nutmeg crept out. It was just complex enough to enthuse without losing any balance or being too sharp.

Palate-wise it was also reasonably well put together. Seven years ago I thought it somewhat sharp, but by now, after imbibing cask strength juggernauts by the caseload, I’m a more accustomed to heftier beefcakes and here, then, the XO faltered somewhat (which is a factor of my palate and its current preferences, not yours).  Much of the nose returned for an encore: vanilla, nutmeg and a delicious caramel smokiness, more nougat, toffee, and some salt crackers.  Bananas, papayas and some cinnamon made themselves known, with a little nuttiness and coffee grounds and molasses providing some depth, all leading to a short, warm and (unfortunately) rather bland finish that merely repeated the hits without presenting anything particularly new. It lacks something of an edge of aggressiveness and clarity of expression which might make it rank higher, but in fairness, its overall quality really can’t be faulted too much.

Anyway, so there we have it.  A perfectly well-made, well-assembled, mid-tier rum with really good price-to-value ratio for anyone who wants a very decent rum to add to the shelf, good for either mixing or some sallies into the sipping world. That I remain only mildly enthusiastic about it is an issue for me to deal with, not you, though I honestly don’t know if we can expect off-the-scale magnificence from a Key Rum, since then it would likely fall foul of the Caner’s “3-A” Rule: it must be Available, Affordable, and Accessible.  The Mount Gay XO not only ticks each of those boxes but has something else that has never really lost its lustre in all the years – a reputation for consistent quality and worldwide brand awareness.  Those attributes combined with its pleasing taste profile may well be priceless, and give it a solid place in the pantheon, as one of those rums which any aficionado should try at least once in his long journey of rum appreciation.

(83/100)


Other Notes

If it wasn’t so pricey and hard to lay paws on (3000 bottles issued), I would have said the Mount Gay Cask Strength 63% should have dibs on this entry. That’s an outright exceptional Bajan rum.

Oct 052017
 

#392

As the years roll by, I have come to the conclusion that the last decade will be regarded as the Golden Age of Rum – not just because of Velier, Silver Seal, Moon Imports, Rum Nation, Ekte, Samaroli, Compagnie des Indes, Secret Treasures (and all their cousins), but also because of the amazing writers who have emerged to chronicle their adventures with rum.  Somehow, social media and blogging software have formed a nexus with rum makers that allowed previously niche brands to simply explode onto the stage, raising awareness and knowledge to unprecedented heights.

However, an unanticipated side effect of this increase in knowledge and experience (even if only vicarious) is that buyers are more than ever leaving the what I term “national” brands like Mount Gay, El Dorado, Flor de Cana and Appleton to go venturing into the new, the esoteric or the independent. Few of the established brands have managed to meet this challenge – Foursquare with its cask strength releases and Velier collaboration is one, Grenada has had one or two overproofs floating around, and DDL certainly tried (timidly to be sure) with the Rare Collection.  Mount Gay is getting in on the action, and no doubt the Jamaicans are just building up a head of steam, and you can see Diplomatico, St. Lucia Distilleries and many others jumping aboard.

This leaves an old standby premium blended rum, the El Dorado 21, in something of a limbo.  It’s too old to ignore, too cheap to pass by, but lacks something of the true premium cachet…an affliction shared by, oh, the Flor de Cana 18.  That cachet can be conferred, for example, by purity: but it sure isn’t that – it’s not from any one of the famed stills, and various measurements suggest between 16-33 g/L of additives presumed to be caramel or sugar.  Alternatively, it could ascend in the estimation based on limited availability, and that isn’t the case either, since it is nowhere near as rare as the 25 YO editions, and isn’t marketed that way either. Nor does it go for broke and get released at a stronger proof point. Yet, for all that cheap premium reputation it has, I submit we should not throw it out just yet and pretend it’s some kind of bastard stepchild not worthy of our time.  Revisiting it after a gap of many years made me more aware of its failings…but also of its quality for those who aren’t too worried about either its strength or adulteration. One simply has to approach it on its own terms and either ignore it or take it as it is.

Re-sampling the rum in mid-2017 – some seven and a half years after my first encounter with it – showed how both I and the world had changed.  Many of the elements I so loved back in the day remained – the nose was earthy and musky, like dry ground after a long rain, and the licorice and oaky notes came through strong, attended faithfully by molasses, butterscotch, caramel, burnt sugar, very strong chocolate.  I let it stand for a little and came back and there were bags of spices – cinnamon, nutmeg, cloves – and slowly developing dark fruits and raisins coming through.  And yes, there was an emergent sweetness to it as well which made it easy easy easy to sniff (I was trying the 40% version, not the 43% one from Europe).

The nose showed much of what made and makes it such a popular premium rum for those whose tastes bend that way – at this point the profile was warm, enjoyable and luscious.  Problems began with the tasting.  Because while it was smooth, deep and warm, it was also thick, and by some miracle teetered on the brink of, without ever stepping over into, sweet cloyishness.  That it did not do so is some kind of minor miracle, and that as many flavours came through as they did is another.  Prunes, vanilla, creme brulee, more licorice, and salty caramel ice cream were first and remained the backbone of it, upon which were displayed hints of grapes, dates, cloves, christmas black cake, and even a smidgen of citrus sneaked slyly through from time to time.  It was great, but just too thick for me now, a shade too sweet, and the finish, well, at 40% ABV you’re not getting much, being way too short and simply repeating what had come before – frankly, I think that any rum this old had no business being released at such a paltry proof point.

Back in 2010 I scored it 88, saying what a brilliant rum it was, catering to all my tastes.  To some extent that’s still true – it’s simply that after many years of trying rums from around the world, I’m more aware of such adulteration and can spot the masking, dampening effect on the profile more easily.  I assure you, it’s by no means enough to crash and burn the experience – it’s just something I no longer care for very much, and when combined with a less than stellar strength, well…..

These days I regard the ED21 and the like with some sadness.  Not because of its sweetness and adulteration, really (that’s a given, grudgingly accepted with bad grace) — but because it reminds me of a time when I knew less, was pleased with more, regarded each new rum in the queue with excitement and interest and curiosity and yes, even joy.  It brings to mind a 1950 Frank O’Hara poem, where he wrote

“Have you forgotten what we were like then
when we were still first rate
and the day came fat with an apple in its mouth

the whole pasture looked like our meal
we didn’t need speedometers
we could manage cocktails out of ice and water.”

That’s how I felt then, and occasionally, I still burn that fiercely now.  But with experience (and perhaps a little wisdom), I had to trade away some of the excited exuberance of the beginner and accept that time – and my tastes, and indeed I myself – moved on.

Because, you see, this rum is not made for me any longer.  It is not made for Josh, Matt, Gregers, Laurent, Cyril, Steve, Johnny, Paul, Richard, Henrik, Wes, Simon, Ivar and others who have been at this for so long.  Once, in our rum-youth, we may have regarded a 21 year old like it was some kind of Everest. But we have passed beyond it in our journey, and see it now as no more than a foothill, a small peak among Himalayans.  It is made for those that follow us, for those who are now embarking on their own saga, or for the unadventurous who, like Victorian readers, prefer for now to read of the exploits of the trailblazers and pathforgers, but shy away from taking on the force and fury of a cask strength forty year old.  It is for such new drinkers that the rum is for, and one day, in their turn, they will also tread beyond it.

In the meantime, though, the El Dorado 21 is one of the key aged rums of our world, no matter how distant in our memories it lies, and no matter how much its tarted up profile has become something to decry.  We just remember that we liked it once, we enjoyed it once, and must allow those who appreciate rums for precisely those reasons, to discover it in their turn today as they walk down the path of their own rum discovery, seeking their own individual, personal, perfect El Dorado in the world of rum.

(84/100)


Other notes

Made from a blend of distillates from the Enmore wooden Coffey still, the Versailles single wooden pot still, and the French 4-column Savalle column still – for my money the Versailles is dominant.

 

Jul 192017
 

#378

No matter how many other estates or companies make and market Jamaican rum, it’s a fair bet that when it comes to recognition, Appleton has cornered the market in their own land, much like DDL has in Guyana, or how FourSquare is currently dominating Barbados.  Recently I ran a few Appletons past each other (it’s one of the few decent rums one can get in the rum wasteland that is Toronto), and while the 21 year old, Master Blender’s Legacy and 30 year old are not on sale there, the rebranded “Rare Blend” 12 year old was.

Re-tasting the rum after a gap of some eight years was eye-opening.  My first encounter with it as a reviewer was back in 2009 and the short, unscored essay #5 came out in January 2010.  Things have changed in the intervening years – my palate developed, tasting became more nuanced, preferences underwent alterations…and from the other side, the rum and the bottle were worked over.  It was not the same rum I tried back then, nor like older versions from the 1980s and 1970s.  But what was not so evident to me then and which is clear to me now, is that the Appleton 12 year old rum in all its iterations over the years, is one of the core rums of the island and the style, a sort of permanent marker that almost defines “Jamaica rum”.  If one ever asks me in the future, what rum from there should one get first, or which rum should serve as a cornerstone of the Jamaican shelf, I’m going to point at it and say, “That one.”

This is because of its overall solidity of its assembly.  Consider how the nose presented, warm, just short of sharp, well constructed and pleasantly complex – it started with molasses, bananas, cream cheese, brine and dates, some citrus, cinnamon and apples just starting to go.  It provided a little oak (not much), and some tar, anise, vanilla and brown sugar, all very tightly and distinctly constructed – an excellent representation of everything Appleton stumbles a little on with their younger iterations, and which they amp up — not always as successfully — in the older ones.

The real key to capturing the rum’s essence is is the taste. How it feels in the mouth, how it develops over time. The palate is not particularly different from what one sensed on the nose, and I don’t think that was the intention – what it did was consolidate the gains made earlier, and build gently upon them, to provide a sipping experience that is a great lead-in to new drinkers wanting something upscale, without disappointing the hard core whose taste buds are more exacting.  It was smooth and velvety, the characteristic Jamaican funk present and accounted for (without actually becoming overbearing).  Salty caramel ice cream, stewed apples, citrus, cinnamon, gherkins in brine, vanilla and tannins for a little edge (perhaps a shade too much, but I wasn’t complaining).  After some time one could sense the background of rotting bananas, some herbals and perhaps a whiff of dill. The finish, while short, was warm and mellow, and gave up a last whiff of dates, caramel, more brine, and overall I’d say the rum was not overly complex, but the balance between the various components simply could not be faulted.  That’s what makes it a good all-round mid-tier rum.

Now, I don’t want to give the impression that the 12 is a fantastic 95-pointer on par with or better other exceptional Jamaicans which I have scored high in the past.  It’s not.  It lacks their individuality, their uniqueness, their one-barrel dynamism and exacting natures, so no, it’s not that.  What makes it special and by itself almost be able to serve as a stand-in for a whole country’s rums, is that it encapsulates just about everything one likes about the island at once without shining at any one thing in particular or pissing anyone off in general.  It’s a rum for Goldilocks’s little bear – it’s not too hot and not too passive; not too massively funky, yet not too dialled-down either; no one aroma or taste dominates, yet the final product is of a remarkably high standard overall, self-evidently, almost emphatically, Jamaican.  Best of all, it’s affordable for what it provides, and I consider it one of the best price-to-quality rums currently extant.  In short, while it may not be the best rum ever made in Jamaica, it remains a quiet classic on its own terms, and one of the key rums in any rum lover’s cabinet.

(84/100)