Chamarel VS Premium 3 Year Old Rum – Review

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Mar 122021
 

Let’s quickly run down the tasting notes for the Chamarel youthful aged expression, the VS.  This is the most junior of the company’s aged pantheon – named, one would presume, after the brandy designators of VS, VSOP, XO and so on. The VS supposedly stands for “Very Superior”, but that just goes to show the French had marketing departments in their old maisons for centuries before Madison Avenue was invented, because overall, the rum didn’t exactly wow my socks off.

It smells, right off the bat, of toast — literally.  Lots of toast. Also coconut shavings, vanilla, and cereals that have all at some point in their life been burnt, which I grant is amusing (and unusual) but hardly earth shattering. Anyway, this all passes, and then one can smell aromas of honey, flambeed bananas, salt caramel ice cream, nougat, toffee, white chocolate, and crushed almonds.  What it’s missing is the tart and clear acidity of lighter elements and fruits, which remain very much in the background on the nose.

Palate is somewhat better, and more integrated, though quite light and there remains a sort of spicy spitefulness about the whole thing. There are tastes of nuts, wine, grapes, and cereals again.  The balance is much improved, and the fruit is more forward…I keep getting this idea that there’s a splash of red wine in here too. With resting, there are additional notes of coconut shavings, bananas, more unidentifiable soft and squishy fruit: say ripe mangoes, papayas, cherries, strawberries, that kind of thing.  Oh, and welcome spicy notes of cloves and cumin.  All this leads to a curiously disappointing finish – it’s dusty and short, with hints of cheerios, caramel and crushed walnuts…but the fruits have once again disappeared to wherever they hid while I was smelling it.

The rum as tasted was released at 42%: currently it’s gone back to a more easy sipping 40% (as advertised on its website).  I think the strength is decent for what it is, because the rough edges of its youth have not been quite sanded clean yet, and it showcases a sort of jagged edge that a stronger proof might have made worse, rather than better. From what I was told at the booth where I tried it, it was based on sugar cane juice, and run through a column still (twice, hence the “double distilled” on the label), then aged for 3 years in charred American oak; this would account for the rather strong vanilla and smoky profile that characterizes the rum, but oddly for a cane juice product, rather less of the vegetal and fruity notes which one would expect from the source.

Chamarel on Mauritius has been around for a long time, and I’ve written about it in both the Premium Classic White, the double distilled white and Velier’s Indian Ocean Sills selection reviews, so if this piques your interest and you want to know more about them, check out those reviews or their own website. I’ve not tried very many of their aged rums – because there really aren’t that may: remember, rum making was legalized on Mauritius relatively recently so it’s not as if a whole bunch of aged stocks exist on the island.  So, I started with this one, the youngest, which I didn’t think was all that hot. It was a competent product, but I’m left somewhat confused what it’s meant for – it’s not good enough to sip, while lacking any serious punch over and above the vanilla, coconut and caramel, which would wake up a cocktail. Unless such a placid profile is your thing, you may want to see if you can lay hands on their older expressions, a millesime or anything they issue at a greater strength. Otherwise, be prepared by a restless sense of unfulfilled potential with this one.

(#808)(78/100)

Other

  • The rum isn’t bad, just feels unfinished.  As proof of its potential, note that it won a gold medal in its category at the 2018 German Rum Fest in Berlin, with other honours in the Agricole Gold class going to Clement Rhum Vieux Select Barrel (Martinique, 40%) and Saint James Ambre (Martinique, 40%)

Chamarel Premium Classic Unaged White Rum – Review

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Mar 082021
 

La Rhumerie de Chamarel, that Mauritius outfit we last saw when I reviewed their 44% pot-still white, doesn’t sit on its laurels with a self satisfied smirk and think it has achieved something.  Not at all.  In point of fact it has a couple more whites, both cane juice derived and distilled on their Barbet columnar still: one at 42º (the “Classic 42”) for cocktails like a mojito, and the other delivering a sharper 52º and clearly meant for the islanders’ own beloved Ti-punch.

Chamarel distillery is situated in a small valley in the south west of Mauritius, cultivates its own sugarcane, and has a history on the island going back centuries. The distillery takes the title of a small nearby village named after a Frenchman who lived there around 1800 and owned most of the land upon which the village now rests. The area has had long-lived plantations growing pineapples and sugar cane, and a very long history of distilling its own back-country hooch for local consumption, much like the grogues of Cape Verde or the clairins of Haiti..

After 2006, when rum production was finally legalized (previously all cane had to be made into sugar by law), it began to emerge from the shadows, to become something the world started paying attention to. It’s no coincidence that it was in 2008, at a time of weakening demand and reduced EU subsidies and a time of renewed interest in rum, that the owners of the Beachcomber Hotel chain (New Mauritius Hotels, one of the largest companies in Mauritius), created their new distillery on a 400-hectare estate.

The sugar cane is grown onsite and cut without pre-burning between July and December. The harvest is transported directly to the distillery and the crushed sugarcane juice filtered and taken to steel tanks for fermentation after which the wash is run through a copper pot still (for one of their white rums), or the two-column 24-plate still they call an alembic (for aged and other white rums). In all cases the rums are left post-distillation in inert stainless steel vats for three months (or more) before being transferred to ageing barrels of various kinds, or released as white rums, or further processed into spiced variations. In this case the classic is slowly reduced to 52% ABV over six months.

What comes out the other end and is released in a bottle smart enough to sport a doctorate from Cambridge, is a sleek stunner of a rum with a cosh in its back pocket. It’s an intense and crisply fiery taste bomb, and my Lord, was there a lot going on under its crinoline – a hot combo of wax, olives, brine and sugar water, acetone and paint thinner, which vied with a veritable smorgasbord of light and watery fruit for the dominance of the nose: guavas, pears, Thai mangoes, watermelon and guavas with a touch of pineapple and strawberry infused water. Slightly sweet, salty and sour, a really distinctive, slightly-addled nose. It’s sharp to smell, yet it’s the sharpness of clear and crisp aromas rather than any deficiency of youth and poor cuts such as too often mars young rums subsequently marketed as cocktail fodder: this thing, on the contrary, smells like you could take it to dinner at the Ritz.

Having already tried – and felt somewhat let down by – the restrained, near-lethargic nature of the Chamarel pot still white, I wasn’t looking for anything particularly “serious” when it came to how it tasted, aside from, perhaps, a bit of extra jolt from the higher proof point. I was happy to be disappointed: it was a firm and solid rhum on all fronts, both deep and sharp at the same time, laden with vegetals, wet grass, green apples, grapes, citrus, vanilla, pineapple and a mischievous hint of cider to shake things up.  Waiting a bit and then coming back to it, I noted a crisp melange of lemon, thyme, biryani spices, marzipan, more light and tart fruits, some unsweetened yoghurt and even the creamy back end of white chocolate and almonds.  It ended up closing the show with a last joyous and furiously spinning sense of fruit, citrus, pepper and a very hot green tea gurgling its way down.

Personally I have a thing for pot still hooch – they tend to have more oomph, more get-up-and-go, more pizzazz, better tastes.  There’s more character in them, and they cheerfully exude a kind of muscular, addled taste-set that is usually entertaining and often off the scale.  The Jamaicans and Guyanese have shown what can be done when you take that to the extreme.  But on the other side of the world there’s this little number coming off a small column, and I have to say, I liked it even more than its pot still sibling, which may be the extra proof or the still itself, who knows. 

The Premium Classic was simply a rhum that invigorated, and was hugely fun to try without any attempt to be “serious” or “important”.  And that’s a good thing here, I think, because it allows us to relax and just go with it.  Now, a lot of us drink rums just to get hammered, start a convo, have a good time – and if we don’t like it we chuck it away, or into a mix and any weakness is shrugged off by saying “others will like it” or “it’s not meant for sipping.” Meh. For me, either it works or it doesn’t and this one – frenetic, alcoholic and cheerfully unapologetic – does its thing so well, that the day I tried it I looked at the guy at the booth doing the talk and the pour and laughed in sheer delight, didn’t say a word and just held out my glass for more.  I haven’t heard much about this company or this rum since then, but I sure hope that gent remembers how much I liked his company’s product. 

(#807)(85/100)

Other notes

  • Although this is a rum (or rhum) deriving from cane juice, Mauritius does not have the right to call its products agricoles, and I follow the practise in my naming and description..

Chamarel Premium Double Distilled White Rum – Review

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Nov 302020
 

It says “rum” on the label, but for all intents and purposes we should be calling it rhum. Chamarel made it out of cane juice on the island of Mauritius, and it’s an easy-going, sweet-smelling, good-tempered cane juice rhum that got wrung out of a pot still on the island and somehow didn’t turn into some foul-smelling, cantankerous harridan in the process.  That’s probably deliberate, because had they done so, while it might have enthused the fanboys of unaged white lightning made in the backwoods, it might also cost a sale or two among the less adventurously minded.

Suffice to say, the rhum derives from cane that is grown and harvested on their estate, crushed within the day and the juice fermented for around 36 hours; then it’s run twice through Chamarel’s small (20 hL) copper pot stills and that’s about it.  Into the bottle with you, at a workmanlike 44%, white as water. It presents demurely and innocently – nothing to see here, folks, move along.

What comes out of it and into your glass is, to say the least, surprising.  You know me, I like those feral white rums north of 60% that barely contain their untamed ferocity and wild screaming tastes, and strut around thumping their chests like King Kong in a glass.  This one isn’t anything like that.  It’s warm and firm, with a sort gentle complexity rising to the nose: brine, olives, wax, swank, and watery fruit like pears and white guavas.  There’s a nice snap of sugar cane juice here, coconut water, vanilla, and a bagful of fruits that aren’t aggrieved and pissed off so much as resigned to just chilling out. 

On the tongue it gets crisper, clearer: which is good in its own way, yet creates other problems, the most notable of which is that it becomes evident that there are just a few clean tastes here, and that’s all. Light vanilla, cereals, nuts, almonds and chocolate, developing gradually into some acidic yellow fruits (unripe mangoes, pears, apricots) and a subtle line of citrus that could have been stronger.  It’s pleasant and easy to drink, and the finish is short and breezy — fruits and vanilla and some white chocolate — with nothing substantially new to add.

Overall, it’s a perfectly nice drink, yet I’m left vaguely dissatisfied, since it started so well and then just kind of dribbled away into an anonymity from which I felt the pot still and lack of ageing should have saved it. Was it perhaps too well tended and planed away to appeal to the masses?  Maybe.

So, no, this isn’t Rumzilla, or a King Kong of the blancs.  But with some effort it might get close to that big bad boy, because you can sense the potential, were it to be stronger and babied less in the cuts, allowed to have its head to go (no pun intended) a little ape. Then it could be, at the very least, the Son of Kong.  In a nice little perfume box.  I could completely live with that.

(#781)(79/100)

Other Notes

La Rhumerie de Chamarel, located in a small valley in the south west of Mauritius, cultivates its own sugarcane, and has a history on the island going back centuries. The distillery takes the title of a small nearby village named after a Frenchman who lived there around 1800 and owned most of the land upon which the village now rests. The area has had long-lived plantations growing pineapples and sugar cane, and in 2008 the owners of the Beachcomber Hotel chain (New Mauritius Hotels, one of the largest companies in Mauritius), created the new distillery on their estate of 400 hectares, at a time of weakening demand and reduced EU subsidies. Rum really started taking off in post 2006 when production was legalized – previously all sugar cane had to be processed into sugar by law. 

The sugar cane is grown onsite and cut without pre-burning between July and December. The harvest is transported directly to the distillery and the crushed sugarcane juice filtered and taken to steel tanks for fermentation after which the wash is run through a copper Barbet-type plate still (for white rums), or the two-column 24-plate still they call an alembic (for aged and other rums). In all cases the rums are left post-distillation in inert stainless steel vats for three months before being transferred to ageing barrels of various kinds, or released as white rums, or further processed into spiced variations.

Chamarel 2014 4 YO Rum (Velier Indian Ocean Stills) – Review

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Jan 022020
 

The actual title of this rhum is Chamarel Pure Sugar Cane Juice 2014 4 YO Rum, but Mauritius doesn’t have license to use the term “agricole” the way Martinique, Guadeloupe, Reunion and Madeira do.  And while some new producers from the Far East and America seem to have no problem casually appropriating a name that is supposedly restricted to only those four locations, we know that Luca Gargano of Velier, whose brainchild these Indian rums are, would never countenance or promote such a subversion of convention.  And so a “pure sugar cane juice” rum it is.

Now, Mauritius has been making rhums and rums for ages – companies like New Grove, St. Aubin, Lazy Dodo are new and old stalwarts of the island, and third parties take juice from International Distillers Mauritius (IDM) to make Penny Blue, Green Island or Cascavel brands, mostly for sale in the UK and Europe.  But there’s another distillery there which has only recently been established and come to more prominence, and that’s Chamarel, which was established in 2008 (see historical and production notes below). I hesitate to say that Velier’s including them in their 70th Anniversary collection kickstarted their rise to greater visibility – but it sure didn’t hurt either.

Brief stats: a 4 year old rum distilled in September 2014, aged in situ in French oak casks and bottled in February 2019 at a strength of 58% ABV.  Love the labelling and it’s sure to be a fascinating experience not just because of the selection by Velier, or its location (we have tried few rums from there though those we tried we mostly liked), or that strength, but because it’s always interesting to see how such a relatively brief tropical ageing regimen can affect the resultant rum when it hits our glasses.

In short, not enough.  It sure smelled nice – peaches in cream to start, sweetly crisp and quite flavourful, with lots of ripe fruit and no off notes to speak of; waves of cherries, mangoes, apples, bubble gum, gummi-bears bathed in a soft solution of sugar water, cola and 7-up.  It’s a bit less rounded and even than Velier’s Savanna rum from the Indian Ocean still series, but pleasant enough in its own way.

It’s on the palate that its youth – with all the teenage Groot this implies – becomes more apparent.  There’s peanut butter on rye bread; brine and sweet olives, figs, dates, leavened with a little vanilla and caramel, but with the fruits that had been evidenced on the nose dialled severely back.  It’s dry, with slightly sour and bitter notes that come forward and clash with the sweet muskiness of the ripe fruits.. This gets to the point where the whole taste experience is somewhat derailed, and while staying relatively warm and firm, never quite coheres into a clear set of discernible tastes that one can sit back and relax with – you keep waiting for some quick box on the ears or something.  Even the finish, which was dry and long, with some saltiness and ripe fruits, feels like a work in progress and not quite tamed, for all its firm character.

So somehow, even with its 58% strength, the Chamarel doesn’t enthuse quite as much as the Savanna rhum did. Maybe that was because it didn’t allow clear tastes to punch through and show their quality – they all got into into a sort of indistinct alcohol-infused fight over your palate that you know has stuff going on in there someplace…just not what. To an extent that it showed off its young age and provided a flavourful jolt, I liked it and it’s a good-enough representative of what the distillery and Mauritius can do. I just like other rhums the company and the island has made better — even if they didn’t have any of Luca’s fingerprints over it.

(#689)(81/100)

Other Notes

La Rhumerie de Chamarel, located in a small valley in the south west of Mauritius, is one of the rare operational distilleries to cultivate its own sugarcane, which itself has a history on the island going back centuries. The distillery takes the title of a small nearby village named after a Frenchman who lived there around 1800 and owned most of the land upon which the village now rests. The area has had long-lived plantations growing pineapples and sugar cane, and in 2008 the owners of the Beachcomber Hotel chain (New Mauritius Hotels, one of the largest companies in Mauritius), created the new distillery on their estate of 400 hectares, perhaps to take on the other large rum makers on the island, all of whom were trying to wean themselves off of sugar production at a time of weakening demand and reduced EU subsidies. Rum really started taking off in post 2006 when production was legalized – previously all sugar cane had to be processed into sugar by law. 

The sugar cane is grown onsite and cut without pre-burning between July and December. The harvest is transported directly to the distillery and the crushed sugarcane juice filtered and taken to steel tanks for fermentation after which the wash is run through a copper Barbet-type plate column still (for white rums), or the two-column 24-plate still they call an alembic (for aged and other rums). In all cases the rums are left post-distillation in inert stainless steel vats for three months before being transferred to ageing barrels of various kinds, or released as white rums, or further processed into spiced variations.