Jul 302020
 

Although the unrealized flashes of interest and originality defining the Mexican Ron Caribe Silver still make it worth a buy, overall I remain at best only mildly impressed with it. Still, given the opportunity, it’s a no-brainer to try the next step up the chain, the 40% ABV standard-strength five year old Añejo Superior. After all, young aged rums tend to be introductions to the higher-end offerings of the company and be the workhorses of the establishment – solid mixing ingredients, occasionally interesting neat pours, and almost always a ladder to the premium segment (the El Dorado 5 and 8 year old rums are good examples of this).

Casa D’Aristi, about which not much can be found outside some marketing materials that can hardly be taken at face value, introduced three rums to the US market in 2017, all unlisted on its website: the silver, the 5YO and 8YO. The five year old is supposedly aged in ex bourbon barrels, and both DrunkenTiki and a helpful comment from Euros Jones-Evans on FB state that vanilla is used in its assembly (a fact unknown to me when I initially wrote my tasting notes).  

This makes it a spiced or flavoured rum, and it’s at pains to demonstrate that: the extras added to the rum make themselves felt right from the beginning.  The thin and vapid nose stinks of vanilla, so much so that the bit of mint, sugar water and light florals and fruits (the only things that can be picked out from underneath that nasal blanket), easily gets batted aside (and that’s saying something for a rum bottled at 40%). It’s a delicate, weak little sniff, without much going on. Except of course for vanilla.

This sense of the makers not trusting themselves to actually try for a decent five year old and just chucking something to jazz it up into their vats, continues when tasted. Unsurprisingly, it starts with a trumpet blast of vanilla bolted on to a thin, soft, unaggressive alcoholic water. You can, with some effort (though who would bother remains an unanswered question) detect nutmeg, watermelon, sugar water, lemon zest and a mint-chocolate, perhaps a dusting of cinnamon.  And of course, more vanilla, leading to a finish that’s more of the same, whose best feature is its completely predictable and happily-quick  exit.

It’s reasonably okay and a competent drink, but feels completely contrived and would be best, as Euros remarked in his note to me, for mixes and daquiris.  Yes, but if that’s the case, I wish they had said what they had done and what it was made for, right there on the bottle, so I wouldn’t waste my time with such an uninspiring and insipid fake drink.  What ended up happening was that I spent a whole long time while chatting with Robin Wynne (of Miss Things in Toronto) while puzzledly keeping the glass going and asking myself with every additional sip, where on earth did all the years of ageing disappear to, and why was the whole experience so much like a spiced rum? (Well yeah, I know now).

So, on balance, unhappy, unimpressed. The rum is in every way an inferior product even next to the white.  I dislike it for the same reason I didn’t care for El Dorado’s 33 YO 50th Anniversary – not for its inherent lack of quality (because one meets all kinds in this world and it can be grudgingly accepted), but for the laziness with which it is made and presented, and the subterranean potential you sense that is never allowed to emerge.  It’s a cop-out, and perhaps the most baffling thing about it was why they even bothered to age it for five years.  They need not have wasted any time with barrels or blending or waiting, but just filtered it to within an inch of its life, stuffed it with vanilla and gotten…well, this. And I’m still not convinced they didn’t.

(#748)(72/100)


Other Notes

Since there is almost nothing on the background of the company I didn’t already mention in the review of the Silver, I won’t rehash any of it here.

Jul 262020
 

If you believe the marketing blah (which I don’t) then here we have a nice little white rum made by a small craft company, located in the Yucatan peninsula town of Merida, in Mexico. The premises are built on the remains of an old sugar making hacienda and thirty employees labour diligently to hand prepare every bottle. They probably sing as they do so. I dab a single tear from my eye at such tradition-respecting, old-school rum making.  It warms the cockles of my pickled and cynical old heart, truly.

And, the rum is quite nice for what it is – 40%, charcoal filtered, a wannabe Bacardi Superior, perhaps. It smells just dandy too, starting off nice and dry, with brine and some red olives.  It opens up to aromas if sugar water, fleshy, very ripe white fruits, some citrus, and perhaps a date or two.  Mostly though, you get a sense of sweet, vanilla, citrus and light salt.

It may be traditionally inoffensive to smell, but it did have a surprise or two on the palate, which was to its credit. I was resigned to just another white mixer’s delight which was willing to stay on board with the program and not rock the boat, and then…papaya dusted with paprika and pimento?  Huh?  I laughed with surprise (doesn’t happen often, you can be sure), and gave points for originality on the spot. It was quite interesting to taste further, too – hot vegetable soup, dill, maggi cubes, a nice salt and sweet soya rush, with some background molasses, heavy vanilla and ice cream, leading to a surprisingly long finish for something at 40%. The salt beat a hasty retreat, leaving just the creamy sweet vanilla ice cream flavoured with a touch of herbs and dry, musty spices.  

So…not bad, which leaves the final opinion somewhat conflicted. The overall profile was interesting and I liked its too-quickly-gone flashes of masochism, and so that must be acknowledged.  Is it good enough to take on some of the more claw- and fang-equipped heavy hitters of the white rum world I’ve looked at before?  No, not at all. But it’s nice, it’s generally inoffensive and has a few interesting points to its assembly. So as a cheap white mixer, perfectly okay, so long as that’s all you’re after.

(#747)(78/100)


Opinion / Company background

At first sight it’s easy to assume that we know so little about Ron Caribe or the self-styled little artisanal company that makes it it, because of our resolute concentration on the West Indies, to say nothing of the lessening of interest in lighter rum styles. Easy as pie to have an average so-so product from a small outfit fall off our collective consciousness, and let’s face it, Mexico does not loom large in the pantheon of Rumistas Mundial Inc.

Except that the more I looked into this the less I actually knew. Consider. The website named on the bottle (roncasrbemx.com) has been let lapse. Okay – that happens. But the website of the home company, Casa D’Aristi (which has apparently been in operation since 1935 and which makes mostly liqueurs) makes no mention of rums at all, and yet there are supposedly three in the portfolio – this silver, and a 5YO and 8YO. The address on the website leads to an intersection of roads where no such business exists and the map point coordinate is a stretch of road with no Hacienda on it. A google search on the yellow brick building in the company website leads to a pair of travelocity reviews that make no mention of a distillery (just of a rum tasting), and the company site again. Dig deeper and we find out that Casa D’Aristi is a new “umbrella brand” that incorporates the brands of another company called Grupo Aamsa which seems to be a retailer and agent of some kind, in the business of making and distributing all sorts of spirits, including beer, wine, vodka and rum, and can only be traced to a store elsewhere in the city of Merida in Yucatan.  

Sorry, but at this point I lost all patience and interest. No commercial product should be this hard to track down and all it leaves me with is a sense of disillusionment – it’s so much like the 3rd party assembly of a Ron Carlos line that it hardly seems worth the bother.

So I’m just going to tell you what little else I know about the rum. I assume it’s column-still distillate trucked in from somewhere else (because of it was anything else that would have been trumpeted to high heaven as evidence of its “craft” and “small batch” street cred).  According to one website it’s aged — “rested” might be a better word — six months in neutral oak barrels (I must assume this means they are completely used up third- or fourth-fill ex-bourbon barrels with nothing more than a weak word to add), and then charcoal filtered to make it even more flavourless than before. And DrunkenTiki, which probably had the most detail of any website I looked at, suggested it was made with vanilla. 

It’s part of any review to tell you all this in case it impacts your decision-to-purchase and your judgement of the rum and so you need to know the nonsense that any casual search will turn up.  Personally I believe the ethos and philosophy – and professional pride – of any producer is usually demonstrated right there on the label and supplementary materials for the aficionado, and there’s little to be impressed with on that score with this outfit. You can drink the Ron Caribe and like it, of course – as I’ve noted above, it has some good points to it — but knowing anything about it, now that’s a non-starter, which to me makes it a non-buyer.

Mar 042020
 

Rumaniacs Review #111 | 0707

Back country Mexico has creole hooch like the Paranubes to keep the flame of pure rums alive, and larger, better known brands like Mocambo, Ron Prohibido, Los Valientes et al are there for those with deeper wallets or more upscale tastes.  And Bacardi has long been known to have made rum in the country – not just their own eponymous brand, but also a lower-priced, lesser-ranked ron called Castillo, which was created specifically to take on low cost alternatives which were cutting into Bacardi’s market share.

That’s the rum I have in front of me, but I’d be remiss if I didn’t mention others: the Castillo brand name is found in rons from Ecuador, Cuba, Spain, Panama, sometimes but not always made by Bacardi. What’s available now (the Gold and Silver) is made in Puerto Rico, which suggests some brand relocation by The Bat; and this Imperial underproof is, as far as I know, no longer being made since about the 1980s.  In that sense, it’s a victim of the times — consolidated, moved, reworked, reblended — I found references to the Imperial going back to the 1940s when a Mexican company called A. Laluque y Cia was making it (using pretty much the exact same label), which says something for its longevity.

Colour – Light Gold

Strength – 38%

Nose – Mild, soft, fruity, not bad.  It has some olive oil and brine notes to it, a touch of red wine. Some light fruits – apples, watermelon, pears.  Gets weaker over time

Palate – Don’t expect much from 38%, you’re sure not getting it. It’s light, it’s watery, it’s nigh tasteless, and can be had neat easily — not just because of the low strength but because, like Spicoli, there’s so little of anything behind it all. Some pears, pineapple juice (much diluted), papaya, cucumber, a touch of citrus peel.  Caramel and sweetened chocolate.

Finish – Lacklustre, pretty much tasteless.  Light sweet sugar water infused with caramel and a sprinkling drip of molasses

Thoughts – Did people actually drink stuff like this as a “serious” rum, even forty years ago?  I guess it would perk up a cocktail without leaving anything of its own character behind, like a Cheshire’s smile, and that was the thing back then.  But it was created as a budget rum, and they sure got what they paid for, back then.

(74/100)

May 012018
 

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#507

Almost without warning and with little  fanfare, Oaxaca went from being a small geographical region in Mexico to the source of a fast moving blip in the rumiverse, the Paranubes white rum.  Although there have been occasional comments on the various Facebook rumclubs on the Oaxaca-region blancos before this, my feeling is that the June 2017 Imbibe Magazine article on Paranubes, followed up by the April 2018 Punch article “Hunting for Rum in Oaxaca’s Cloud Forest” was in a large measure responsible for the upsurge of interest in the region, this particular company, and this rum.  That, and the fact that like Rivers Royale, Haitian clairins or Cape Verde grogues, they represent a miniscule, almost vanished proponent of natural rum making, of a kind we don’t see much of nowadays…which is exciting much interest in the rum soaked hearts of the ur-geeks who are always on the lookout for something new, something potent and something pure.

Mostly unknown in the wider world, Mexican white rums like the Paranubes share DNA with agricoles and cachacas – the source of the spirit is fresh-pressed sugar cane juice – but in manufacture and distribution, if the terms could be used for something so relatively grass-roots, they are closer to the Haitian clairins. Locally made by unregistered, numberless small mom-and-pop roadside hoocheries and tiny distilleries (called trapiches), using local materials and old equipment, a different one around every corner and in every region, they are called aguardiente de caña there and are back country white lightning which (again like clairins) is consumed mainly in the neighborhood. There are several other small trapiches in the neighborhood: the story goes that the co-founder of Mezcal Vago, Mr. Judah Kuper was running around Oaxaca with a load of mezcal (and tasting roadside aguardientes as a sort of personal hobby) when he happened to try that of a local distiller and businessman called Jose Luis Carrera, was not just impressed but blown away, and approached him with the idea of exporting it.  This has led to the Paranubes brand being formed.

order valium onlineMr. Carrera’s little distillery has been in existence for decades, using different varietals of sugar cane free of pesticides and fertilizers, lugging the cane to the trapiche by donkey power and after crushing, fermenting the juice with wild (naturally occurring, not added) yeast and a sort of boiled mesquite bark mix in a couple of 1100 liter pinewood vats (but occasionally a pineapple or two is used in the same fashion of bark is not available – these guys take the meaning of “batch production” seriously). Every day Mr. Carrera takes half of one of the vats and chucks it into the small copper column still (which holds 550 liters) – and then refills the vats in the afternoon. What this means is the vats are a mix of very old and very young fermenting liquids, and since they are only completely emptied three times a year, they end up producing an enormously flavoured spirit that conforms to few markers of the rums with which we are more familiar.

That part is key, because I said that in origin it’s like an agricole, in manufacture like a clairin, but let me tell you – in taste, it’s like those were spliced to an out of left field Jamaican with a steroid-addled attitude.  And even then it seems to exist in its own parallel universe, adding its own distinctive originality to the pantheon of the whites. It started off, for example, with one of the most distinctive series of smell notes I’ve ever experienced: wet ashes from a campfire, rain on hot baked earth, mixed with pickles and gherkins. The oily saltiness of a tequila but without the muskiness.  It’s also vinegary, citrus-y, sharp, acidic, and beneath all that is sugar caned sap, very light fruit, vegetable soup, olives and more brine. And plastic. I mean, wow. Newbies beware, experts be warned – this rum is not the kind that makes sugar cane turn up at your door demanding its juice back.

As if dissatisfied with its own aromas, the rum seemed to feel it had to add even more notes to the tasting when drunk. So, many the above smells made a re-appearance on the palate – ashes (I swear this is almost like licking a stone), olives and brine, lemon rind, gherkins in vinegar to start – before the brininess retreated and additional varnish and turpentine hints emerged, which went right up to the edge of being gasoline.  The sugar cane sap thankfully mitigated that, adding lighter swank, watermelon and lemon to the mix, miso soup, sweet soya and a ton of veggies. It was, really quite a collection of different tastes, and even the finish – long, lingering, with sweet and salt, acetones, cigarette tar and more herbals – completed what was a rum of startling, almost ferocious originality.

All these tastes aside, what did I actually think of it? Well, as noted, I think it may be one of the most unique whites I’ve tried in a long while. It’s different, it’s original, it hews defiantly to its own profile without genuflecting to anything else.  It’s not trying to be a clairin or a Jamaican or a grogue or a cachaca, and has at best a glancing familiarity with the ester bombs of Reunion and Hampden and Worthy Park. Fruits are a bit lacking, sweet and salt combination is fine, and earthy, musky notes are bang on. “Traditional” may be how it’s made, but surely not in its overall taste configuration.  It gets points for being one of a kind, yet be aware that it is not necessarily one you’d appreciate neat. This is a cocktail lover’s dream, one that would drive bartenders into ecstatic fits because it would wake up and make new any old faithful, or kickstart any creation they feel like coming up with.

Paranubes may be one of the first Mexican rums to make a dent in people’s perceptions that Mexican liquor is just mezcal or tequila (and rums like Bacardi, Los Valientes, Mocambo, Prohibido et al).  Locals will know of aguardiente, and Americans and tourists who visit the back country will likely be familiar with it — now it’s the turn of the wider world, not least because it’s available in the US, and may start appearing in Europe as well, with the added cachet of artisanal production, traditional methods, and a taste that is quite simply in its own universe.

Is such pure rum-making an oncoming wave of the future for the independents?  Ask Luca Gargano of Velier and you’d probably get a resounding yes, and if you look carefully at the rums with which he personally associates himself, you’ll see that old-school, artisinal, natural rums are his personal and pet passions – clairins, grogues, Rivers, Hampdens are just some of the varied rums he holds close to his heart. By that standard, he must be frothing at the mouth over the Paranubes. Me, I believe that this simply made, small-batch artisanal rum takes its place immediately in any list of tonsil-shredding whites as one of the most original, potent, pungent, and flavourful rums currently extant.  It’s that interesting right out of the gate, and is tailor-made for those who are looking to dispel boredom, and want to explore the bleeding edge of rums that conform to no rational standard.

(81/100)


Other notes

  • The Paranubes website is massively informative on the method of production – I have drawn upon it to summarize the process here.  It is well worth a read in its entirety.
  • Unaged, issued at 54%
  • Serge Valentin on WhiskyFun, as ever ahead of the curve, rated it 88 last year, very much because he loved its artisinal nature and originality.
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