Two years ago I took a look at L’Esprit’s Beenleigh 5YO rum from Australia and after trying manfully to come to grips with the gasp-inducing strength of 78.1%, I got up off the floor and wrote a fairly positive review about the thing. That rum was hot-snot aggressive and not bad at all, and there I thought the tale had ended…but then came this one. And then it became clear that Steve Magarry (who was then Distillery Manager over at Beenleigh) and Tristan Prodhomme (the showrunner at L’Esprit) read my review, rubbed their hands gleefully while cackling in fiendish delight, and released something a little older, a little stronger…and a whole lot better.
The 2014 rum which was bottled in 2020, has 0.2% more proof points than the one I reviewed, clocking in at 78.3%, and it’s one year older. It remains a pot-still rum, suggesting a lurking taste bomb in waiting. On the face of it, the stats would make you take a step backwards (unless you’re the sort of person who methodically works your way through the list of 21 Strongest Rums in the World, smiling the entire time). And taking even a cautiously tiny sniff is probably best here, because the rum is lava-like, the rum is sharp, and it presents itself to your attention with all the excitement of a switched-on electric hair dryer dropped into your hot tub…while you’re in it.
The first notes to discern are ostensibly off-putting: shards of burnt rubber, rotten carrots. plus meat spoiled enough for flies to be using it for a house. Stick with it: it gets better fast once it learns to relax, and then coughs up vanilla, almonds, toffee, brown sugar, and ice cream over which has been drizzled hot caramel. Relatively simple, yes, and it seems quite standard (except for that startling cold-open), yet somehow the nose is really quite amazing. It continues into sweet dense fruit and whipped cream over a rich cheesecake, plus leather and aromatic tobacco, cherries and syrup, and that crisp sensation of biting into a stick of celery. It works, swimmingly, even though logic and the reading of such disparate tasting notes suggests it really shouldn’t.
Nosing is one thing, but rums live or die on the taste, because you can jerk your scorched nose away a lot easier than a burnt and despoiled tongue. What’s surprising about L’Esprit’s Beenleigh is that it actually plays much softer on the palate than we have any right to expect. There’s almost a light perfumed sweetness to it, like strawberry candy floss and bubble gum, mixed up with more salted caramel ice cream….and mango shavings. There’s gelato, pears, apricots over which someone poured condensed milk, and it’s really spicy, yes….but completely bearable — I would not throw this thing out of bed. Plus, it channeled enough fruitiness – orange marmalade, butter chocolates and gooseberries – to provide an interesting counterpoint. And I also liked the finish – it was hot and sweet black tea, crisply and sharply heavy, and fruitily tart, and slightly bitter in a way that wasn’t really unpleasant, just lent a distinctive accent to the close.
By now we know more about Beenleigh (see other notes, below) than we did before the pandemic, much of it due to the increasing raft of independent bottlers who have put their juice through the door (including Velier, of late – Ralfy loved their 2015 5 YO), as well as the social media presence and engagement of Steve Magarry himself. What was once a distillery known mostly to Australians, uber-geeks and obscure reviewers, has, in a remarkably short period of time, become quite celebrated for the quality of its rum. Like Bundaberg, it has started to become an icon of the antipodean rum scene, while tasting better.
A whole lot better. This is an impressively civilized overproof rum It hums along like a beefed-up garage-tuned homemade supercar fuelled with the contents of whatever’s brewing in grandma’s bathtub, and by some subtle alchemy of selection and ageing, becomes quietly amazing. Really. I expected rougher and nastier and uglier, feared Azog, and yet to my surprise, somehow got Legolas.
- Sugar cane growth had been encouraged in Queensland by the Sugar and Coffee regulations in 1864, the same year as the Beenleigh plantation was established (it was named after its founders’ home in England). Initially sugar was all it produced, though a floating boat-based distillery called the “Walrus” did serve several plantations in the area from 1869 and made rum from molasses – illegally, after its license was withdrawn in 1872, continuing until 1883 when it was beached. Francis Gooding, one of the founders, purchased the onboard still and gained a distilling license in 1884 from which time such operations formally began in Beenleigh. Through various changes in ownership, Beenleigh as a distillery continued until 1969 when it shut down because of falling demand, then relaunched in 1972 under the ownership of Mervyn Davy and his sons; they didn’t hold on to it long and sold it to the Moran family in 1980, who in turn disposed of a controlling share to Tarac Industries in 1984. All the post-1969 owners added to the facilities and expanded the distillery’s production to other spirits, and it was finally acquired in 2003 by VOK Beverages a diversified drinks company from South Australia, in whose hands it remains.
- Tristan confirmed that the rum is indeed all pot still distillate.
- L’Esprit is a small independent bottler out of France, perhaps better known in Europe for its whiskies. They’ve been on my radar for years, and I remain convinced they are among the best, yet also most unsung, of the independents — perhaps because they have almost no social media presence to speak of, and not everybody reads the reviews. I also think they have some of the coolest sample bottles I’ve ever seen.
- An unsolicited (but very welcome) sample set was provided gratis to me by the owner, Tristan Prodhomme, for Christmas 2021, perhaps because he knew of my liking for strong hooch and that I buy his stuff constantly. If we can meet next time I’m in Europe, I have to see what to do to even the scales.
I confess I’m surprised Beenleigh persevered with the name. Before it shut down, it was reviled as undrinkable muck by anyone not a Queenslander, even those who liked Bundy. Younger Australians must be their target market, because they face a serious brand image problem with Australians who started drinking rum last century.
I can’t speak for what they were like pre-2000, but the little I’ve tried that’s more recent, has been pretty good. Based on your comment, I’m going to have to search out some older rums from the distillery…because now I’m curious.