Mar 242024
 

For a distillery with a name as ominous as Retribution, the owner and distiller or record is actually a fairly genial, easy going gent, who gives off vibes of an avuncular uncle who retires after a hard days work wherever, to his cottage in the countryside, where the faithful hound fetches his slippers. Or so the story teller in me supposes.

The man behind the company is Richard Lock, who incorporated the micro distillery in 2019 after deciding to go beyond the beers he had been making to that point. His first product was a gin, released in February 2020, with the first rum following a year later and…well, I’d tell you more, but Alex Sandhu of the Rum Barrel has done such a sterling job of biographing Retribution and Mr. Lock, on a physical visit to the distillery, that it would be taking away from his work, and so I provide the link to his company profile for the curious. It’s too bad we don’t get more of these.

In brief, the production notes are as follows: fermentation of the molasses wash is between one and two weeks using a French sparkling wine yeast; and then run through both pot stills (humorously named “Big” and “Little”) which results in an 80% ABV white corker that is then diluted down to a shade above living room strength, 44%. No additives, or other mucking about,. Which has become almost a badge of honour with these newly established micros, and very welcome.

So let’s get right to it, beginning with the nose. Sweet sugar water, unaggressive but aromatic watermelon and papaya, green apples, grapes, green pears from a can and a general mild vibe that suits the owner quite well. The aromas take some time to come together, and finally open up into mild fruits, strawberry jam, white chocolate, and some tart creamy notes, firm without ever being overbearing. In short, it smells pretty good.

Tastewise it’s also quite a bit more restrained than the rutting white ester stallions of yore which have blotted these pages (well…this website at any rate) and made themselves known. The rum presents as dry and fruit forward, with strawberries, green apples, grapes and some more jam (so the nose, in taste form if one wishes to be accurate), plus some pears, melons, peas and a very faint note of wet earth and vegetables which carries on to an easy finish.

Trying to analyse this and nail down the profile, I want to just say that for an unaged rum it’s really quite fine. A lot of pleasant aromas came out of those pot stills, more than is apparent at first blush, yet nothing too barbaric or strange; and it’s distinguished by having little of that aggressive in-your-face stuff, just some edge, good taste and a mild eagerness to please. That works here in a way that with others, doesn’t always.

Retribution has to some extent been overshadowed by the more hi-falutin’ aggressive fast-moving micro distilleries run by young social-media-savvy entrepreneurs who have received more attention and loom somewhat larger in people’s minds. If you’re thinking of the New Brits and their UK distilleries, Retribution is likely not the first to spring to mind. But my advice is not to count out this little outfit just yet. Pot-still, unaged white rums are still not all that common, most are fierce little brawlersso there’s space for something more restrained like this one.

It takes gumption and grit to start a distillery of any size in Europe or the UK. It takes skill to make a good low cost, unaged, white rum right out of the gate, And it takes a rare kind of courage to keep at it without the benefit of the cool social media press, even when stuck in a small corner of a big festival, overlooked by many. This is a company we should pay more attention to when festival season comes rolling around this yearbecause its rums are nothing to sneeze at. Especially this one.

(#1065)(84/100) ⭐⭐⭐½

Aug 182023
 

Outlier Distiller’s overproofed “Hurricane” is a jolt of adrenaline to the heart, an amazing rum of remarkable qualities which took me so by surprise that I kept it on the go for the best part of a day in a glass I refused to put away (or rinse out, much to the horror of Mrs. Caner). The previous rums in the company’s oeuvreHoolie and Punk Crocwere pretty good for their place and time and the producers’ experience, but the Hurricane took it to another level entirely. Most who tasted it at the 2023 TWE Rumshow that day could be seen walking off with a slightly addled expression on their faces, as if to ask themselves what the hell they had just had, and why were Ian and Rick grinning?

And yet, the Hurricane, with all that the name implies, stuffed into a bottle at a furious 64%, is actually a rather young blend, very much in the vein of Punk Croc: 98.5% unaged and undiluted Hoolie and 1.5% something else. It’s that little bit of extra, that tiny bit of a buggane’s DNA, that elevates this thinga touch of 2021 new make spirit aged for a year or so in new American oak and a sprinkling of the 3 YO 2020 rum matured in an Ardbeg cask (actually a butt, but I know how that reads, so…).

What came out the other end was a rum thatafter an initial sniff, a quick tastemade me cough, look at my glass, turn to the pair of cheekily smirking owners and mumble in semi-coherent bafflement, “This thing is how old?” Because the nose was just so damned interesting: it had all the directed force of Subutai’s army in the field, beginning right away with a lunging series of crystal clear aromasvanilla, bon-bons, wet fresh coconut shavings, light white-sugar notes, and then the whiff of iodine and a sterile hospital mixing it up with candy, white fruits and the tartness of unsweetened yoghurt, milk going slightly off. It’s both sweet and sour with just a bit of salt, and while quite firm, is more than easy enough to smell without any health advisories issued in advance.

Oh, and the tasteit’s good. Well rounded, fruity and very strong, while at no point being so sharp as to cause distress and discomfort. Icing sugar and ripe white pears, guavas, green apples and pale ripe grapes; then salted crackers, cheerios, more of that slight sour milk taste, even a drizzle of maple syrup, all set off by a nice key lime pie and fresh pastries. The finish closed up shop very smoothly, leaving memories of crisp grapes and light fruits, brine, an olive or two, sweet soya and that peculiar medicinal tang that somehow missed being unpleasant by a whisker.

The way the profile unfolds is really kind of spectacularhere we have not just any old overproof white hooch, but a solidly executed example of rum assembly that’s put together like a fine Swiss watch. The profile meticulously juxtaposes a small array of disparate elements, and then it’s all tweaked and choreographed and hammered flat, so that it unfolds with near-clinical precision. Assassins like Le Samourai, the Jackal or the Accountant would instantly recognize it and smile.

By now we’re more than a little familiar with the rums of Outlier, the little milk-shed based distillery on the Isle of Man created in 2019 by those two newly minted Manxmen with a crazy vision, a flippant attitude and a knack for making good juice. Like most new rum-making outfits they are characterised by some really interesting young and unaged rums made with attitude and clever marketing, and while I have no idea if they’re in the black yet, surely the reputation they’ve garnered thus far speaks well for their future endeavours. With this rum they burnish their reputation to a fine lustre, by making a seriously tasty rum that is affordable and approachable, intense and enjoyableand when you’re done it’ll be one of the best things you’ve drunk all week.

(#1018)(88/100) ⭐⭐⭐⭐


Company background

Outlier is a recently-established tiny British craft distillery, which joins other new UK-based rum-making companies like Ninefold, Islay Rum Co, Sugar House, Retribution and J. Gow. These small outfits are showing that good rum doesn’t have a nationality and can be well-made in places that don’t immediately spring to mind when considering the spirit. It was founded in November 2019: they boys set up shop in the aforementioned milking shed with a small wood-fired 160-litre hybrid still, and began by issuing an instantly-sold-out elderberry- and blackberry-based schnapps called “Hedge Fund” and a 55% rum they called “Pudtroleum” for the 2020 Christmas season. By 2022 they released their next rum, the mild mannered 41% “Hoolie” and in 2023 the Punk Croc and the Hurricane.

Production is relatively straightforward: they ferment their molasses-based wash using local yeast for anything up to two weeks depending on the weather, then run it through their still twice, and reduce the resultant spirit down to a manageable strength. The still is small, but it allows 6-7 batches a week to be made, resulting in anything up to about 600 bottles and a whole lot of experimentation. They age in whatever barrels they can find and source – so far there is no major aged stock ripening, though its part of their long term plan, of course. Sales thus far remain mostly on the Isle of Man, the UK and more recently, the EU.

Aug 042023
 

Unlike the completely unaged white “Hoolie” we looked at before, Outlier Distilling Co.’s Punk Croc is in fact aged, just a bit, in spite of its appearance that would suggest none at all. Perhaps Rick and Ian, the insouciant distillers from that milkshed-based distillery on the Isle of Man, felt that the screaming vibes of the colourful label and the crazy title didn’t need any competition from some dark colouring. It is, on the other hand, just a bit stronger at 43%, but in most respects the hilariously named (and drawn) Punk Crocthese guys have a great sense of humouris very much a slightly older, slightly blended sibling of the Hoolie.

Since we have already discussed the short history of the company in the Hoolie review (I reprint it in the notes below for convenience), it’s important to understand exactly what we’re drinking here. Punk Croc (I can’t even type that without grinning) is mostly, but not all, pure Hoolie – 98% of it. The remaining 2% is composed in a ratio of 5:1:1 of Hoolie [a] at 75% ABV aged for one year in unused American oak barrels [b] at 63% for two years in Sauternes and [c] an unidentified 3YO rum at 46% ABV in an Ardbeg butt. “The rums have never been in another wood, so that’s the total maturation,” remarked Ian when I asked about such a peculiar admixture. “Pretty useful toolkit for blends, but I doubt any will make it to bottle on their own.”

He wasn’t kidding about that because what came out the other end was demonstrably Hoolie…just kickstarted a tad. Consider first the nose: it had that vaguely sulphurous smell of cordite and brimstone, the acridity of a licked copper penny, yet it developed pretty quickly into a crisp, fruity, olive-y scentbox that channelled fresh paint on old canvas, turpentine, and a gallon or two of tart yoghurt. Oh, and dusty rooms, the plastic peeled off a spanking new phone, light white fruits, licorice, cereal, and even some cinnamon. That was quite a bit coming from such a slim ageing profile.

This was also the case when tasted; the new plastic took the lead without (thankfully) completely taking over, and it dovetailed with a light briny note, some pimento-stuffed olives, a fruit salad of crisp apples and overripe cherries. There was surely more than enough sour and sweet to be going around here and yet it never faltered or went seriously off the rails Even the finish was pretty good: light and reasonably long, consisting mostly of some acetones, light fruits and a syrupy note that combined with (again) new plastic.

Overall, the rum was decent enough: sure, somewhat unusual, but it worked quite well, and even tasting it side by side with the original Hoolie, it was a tight race to determine which version was the better product. Both were tasty, both gave a good account of themselves, and both were well assembled in and of themselves, made for the cocktail circuit yet seeming slightly better.

In the end, I’d have to give a slightly higher rating to this one, though. Even that little itty-bitty bit of aged rum added into the blend is enough to make a difference in the profile, and provides that slight filip of additional complexity that makes it a somewhat ore nuanced drink, a more interesting sip, even if it’s actually made for daiquiris with an attitude. It’s not every day you have a mad badass neon croc come waddling into your drinks cabinet, but colour or crazy notwithstanding, it’s not a reptile I’d want to kick out any time soon.

(#1015)(84/100) ⭐⭐⭐½


Other notes

  • The guys couldn’t come up with a name for this rum, so they asked Meg, the graphics designer, to draw a suitably flashy mad-hatter design and then Ian’s wife Lydia came up with the name.
  • First released specifically for the Manchester Rum Festival in 2023

Company background

Outlier is a recently-established tiny British craft distillery, which joins other new UK-based rum-making companies like Ninefold, Islay Rum Co, Sugar House, Retribution and J. Gow. These small outfits are showing that good rum doesn’t have a nationality and can be well-made in places that don’t immediately spring to mind when considering the spirit. It was founded in November 2019: they boys set up shop in the aforementioned milking shed with a small wood-fired 160-litre hybrid still, and began by issuing an instantly-sold-out elderberry- and blackberry-based schnapps called “Hedge Fund” and a 55% rum they called “Pudtroleum” for the 2020 Christmas season. By 2022 they released their next rum, the mild mannered 41% “Hoolie” and in 2023 the Punk Croc and the Hurricane.

Production is relatively straightforward: they ferment their molasses-based wash using local yeast for anything up to two weeks depending on the weather, then run it through their still twice, and reduce the resultant spirit down to a manageable strength. The still is small, but it allows 6-7 batches a week to be made, resulting in anything up to about 600 bottles and a whole lot of experimentation. They age in whatever barrels they can find and sourceso far there is no major aged stock ripening, though its part of their long term plan, of course. Sales thus far remain mostly on the Isle of Man, the UK and more recently, the EU.

Jul 282023
 

You can bet your bottom dollar that every review or writeup about the cannily named Outlier Distilling Company will find some way to mention that it’s not in the Caribbean (see?) but somewhere strange off the beaten trackthe Isle of Man in this caseand has a name that is completely appropriate to what it is. And without doubt, most will also note that the founders, Rick Dacey and Ian Warborn-Jones, set up shop in a small milking shed in a farm there, because, y’know, stuff like this just writes itself and it would be criminal to leave it out.

Outlier is another recently-established (and very tiny) British craft distillery, already making waves in the local rum world; it joins other new UK-based rum-making companies like Ninefold, Islay Rum Co, Sugar House, Retribution and J. Gow which are showing that good rum doesn’t have a nationality and can be well-made in places that don’t immediately spring to mind when considering the spirit. It was founded in November 2019: they boys set up shop in the aforementioned milking shed (one assumes the cows were long gone by this time, otherwise they might have redefined Manx terroire right there) with a small wood-fired 160-litre hybrid still, and established their credentials and their philosophy right away, by issuing an instantly-sold-out elderberry- and blackberry-based schnapps called “Hedge Fund” and a 55% rum they called “Pudtroleum” for the 2020 Christmas season (that they were able to do so in the middle of a global pandemic and lockdown is no mean feat).

By 2022 the still had been pretty much run in and the kinks worked out, and they released their next rum, the mild mannered 41% “Hoolie”it’s a slang term meaning a high wind or a blustery day, as in “It’s blowing a hoolie,” which is something of a backhanded homage to their island, where such blows are constant. They ferment their molasses-based wash using local yeast for anything up to two weeks depending on the weather, then run it through their still twice, and reduce the resultant spirit down to a manageable strength.

41% was chosen so as to allow for easier acceptance and there’s no ageing here, it’s a white rum straight off the still. In the hands of a someone still using training wheels this could result in a hot mess of keck, but here what we get is quite an interesting, tasty little rumlet, which starts right off by channelling crisp aromas of flowers, cucumbers in sweet balsamic vinegar, soya sauce, brine, olives, figs and sugar water (and all that in the first thirty seconds). The fresh cleanliness of the smell hints pleasingly at a cane juice rum, and throughout it remains soft, presenting light fruity notesapricots, grapes, overripe apples, and even a touch of candy floss.

To taste, also very easy drinking. It’s light and creamy, sweet, dusty and watery (which at first I regarded with some dismay, fearing a dilution of taste), but then it finds its legs as it opens up and more muscular aspects emerge (and that’s saying something, given it’s a relatively mild strength). White fruits, guavas, lychees, melons, papaya, a touch of citrus for bite and some fanta and sprite to smoothen that out. Marshmallows, slightly singed, and again, that candy floss element. The finish is short and breathy, mostly of cheesecake, marshmallows and citrus, and it’s gone too fast, which is a shame.

Naming this rum ‘Hoolie’ is an odd choice, I thought, given what it supposedly represents; and the rum is hardly a tempest, more a sprightly autumn blow that heralds the approach of colder weather, without actually being a wintry gale itself. Never mind, though: what I like about it is the integration of the various elements and how tasty they are: the rum samples like a cross between a beefed up Riesling and a mild unaged agricole, producing an off the wall love child that succeeds swimmingly by not trying to be too much to all people. The Hoolie makes a nice little daiquiri, and indeed, much of the company’s efforts surrounding its promotion have involved cocktail circuit demos and bar popups (it is a component in Trailer Happiness’s featured zombie blend, for example) – it is not made to be a premium sipper, and doesn’t pretend to be one.

Just as the Australians a world away are doing, the new crop of British distilling entrepreneurs who have sprung up in the last decade are eschewing mass-market sales and redefining small-scale quality rum in their own way, while never losing sight of the spirit’s basic DNA. What Outlier has done is rejig the pieces and the techniques they are using to make rum, just a bit, and here have succeeded in making quite an interesting and tasty rum that speaks well for their abilities. Better yet, the stuff that came after this rum is even better: for now, though, I’ll just leave you with my appreciation for the Hoolie’s succulent charms, and save other reviews from the brand’s expanding portfolio for the future.

(#1013)(83/100) ⭐⭐⭐½


Other notes

  • Neither of the two founders is actually from the Isle of Man: both now call it home
  • The two heads on the label channelling Aeolus and blowing wind, are caricatures of Rich and Ian.
  • Label design is, in a nice touch, actually credited for once: to Meg ‘Stedhead’ Hindley.
May 072023
 

If I enjoyed the naming J. Gow’s growling salvo across the rum world’s bows, the “Revenge,” then as a lover of language and an avid amateur photographer, I must confess to liking and appreciating the quiet romanticism the “Fading Light” title even more.1 And since that wasn’t enough for VS Distillers (the company behind the brand), it was also a more distinctive, even better rum than the “Revenge”which as you may recall from last week’s review, was no slouch itself.

I won’t rehash the background of this new Scottish distillery ensconced on a tiny island in the Orkneys, so far up north that if they stepped a bit out of the shallows they’d be speaking Norwegian (see the “Revenge” review for a brief company backgrounder if you’re interested). Let’s just note that the rum has a fourteen day fermentation cycle from molasses, was double-distilled in a pot still, and released at just about a year old … after having been aged in a chestnut casks, not ex-Bourbon. And for all it its youth and northern continental ageing and “mere” 43% ABV strength, it channels a surprising amount of Jamaican in a way the would make a casual rum buying tourist from Cockpit County or London or Toronto blink and check both google maps and their ticket.

Consider. Right from the cracking of the bottle, the rum oozes funk, a nicely textured, crisp melange of liquid Jamaican: Fanta and 7-up, both sweet and citrus-y, with enough strawberries, gooseberries, pineapple and bubble gum to cure all that ails you, while not ignoring just a small whiff of a midden heap in hot weather: I gues this was added for a bit of kick or something. What’s great is that it doesn’t end there: there’s also olives, brine, mixing it up in the backyard with caramel, toffee, brown sugar, some nuts and molasses, and behind it all is some fresh baked sweet pastry egging the lot on.

Much of this repeats on a quietly rambunctious palate. It starts out light and effervescent, with unripe cherries, oranges and pineapples, and even some agricole-like bright vegetal notes, acetones and nail polish. Olives, brine, breakfast spices and a dab of strong black tea. But there is also a dark side here, loamy, musky, with more pastries, molasses, guiness and malt thrown insomething like a sweetly dark beerbalancing off the funk and lighter florals and fruits. The finish is a quieter conclusion than one might have been led to expect given the foregoing, which is a function of the low strength: mostly some light fruits, a bit of citrus, some oranges and apples just starting to go off, and a whiff of a vulcanising shop working overtime on a hot drowsy Sunday afternoon.

See what I mean? The amount of tastes coming out of this thing is all out of proportion to either antecedents or expectations. It’s like a low-proofed Appleton Overproof, a mini stuffed with an idling turbocharger, and while not on the screaming level of crazy as the TECA, say, or the Hampden and WP high ester marques everyone dares themselves to try, for it to have the chops it does given where it’s from, where and how little it’s aged and what it’s aged in, is eye-opening. After trying it a few times at TWE Rumshow booth, keeping it in my fourth glass and then going back to try it a third time, I concluded that the “Fading Light” is an intriguing, original rum that while perhaps a little peculiar, is by no means off-putting, and not at all a refutation of “ruminess.” The entire time I was sampling, I was acutely aware that it was a serious spirit, a real rum, and I have tell you: I was impressed.

(#994)(86/100) ⭐⭐⭐⭐


Other notes

  • The company also makes a “Wild Yeast” and “Hidden Depth” expressions which I have not tried (yet).
  • Both The Fat Rum Pirate and Rum Barrel have reviewed this one, both positively.
May 022023
 

More and more we are ceasing to regard rum as being the province of just the great geographical areas which have long stratified the spirit into styles which promotedand are limited bythe regional perceptions of old colonial empires. British (Jamaican, Barbadian, Guyanese), Spanish/Latin and French are the best known of course, and Matt Petrek has long argued (correctly, in my view) that they are best seen as production classifiers than true regional markersbut ultimately the one thing that that particular series of classification did was that it centred our minds in the western hemisphere, with perhaps the occasional nod to Reunion or Madeira.

In the last decade, this limited focus has blown wide open. We can, with not too much effort, original source rums from Africa, Australia, India, Japan, Philippines, Viet Nam, Madagascar, Laos, Cambodia…even the USA and Canada are popping up on the scene. Not all of superb quality, but often of real interest and real uniqueness. And, in a perhaps amusing sort of irony, at last we are seeing the distilleries coming home to roost, as small European companies are eschewing the route of the independent, and actively opening small craft distilleries in their home countries.

In the UK, new companies such as J. Gow, along with Ninefold, Dark Matter, Sugar House, Islay Rum Company and a few others, are at the forefront of this expansion into the homeland. They don’t mess around, often go pot still from the get go, have no issues experimenting with fermentations, distillations and barrels in a way that would perhaps make a more seasoned veteran of, say, Cuba’s maestros roneros, flinchand produce both aged and unaged rums of varying quality for us to try. Not everything succeeds, but Good Lord, a lot of it does, and J. Gow’s “Revenge” is one of them.

I’ll get into J. Gow’s backstory a bit more in the background notes, rather than make the intro here go on for even longer. For now, the stats: this is a pot still rum made entirely in Orkney in the north of Scotland from imported molasses that are fermented for 5–14 days, in a temperature-controlled 2000-litre fermenter. The wash goes to about 8% ABV, and is then distilled in a stripping run in the pot still, to around 30% ABV. A second spirit run then produces the final high proof distillate which is set to age, although with this one, an extra stripping run has taken place to make it a bit stronger. The rum is a blend of J. Gow’s HD (Heavy Dunder) and DS marques, then aged for 3 years in situ, in a combination of ex-bourbon and virgin oak casks.

Named “Revenge” after a prize taken in 1724 (and no, not from the Dread Pirate Roberts), the 43% rum has some real fangs, let me tell you. The nose is deep and dark, quite at odds with its light straw colour. Molasses, brown sugar and vanilla notes predominate, and underneath that is a sort of light perfumed sweetnessacetones, strawberries, yoghurt, white chocolate…even some flowerswhich balances it off nicely. With time some fleshy fruit emerge as well, so it’s a pretty good trifecta there, belying that three years of ageing. It noses older, more mature, more rounded, in a good way.

The palate is where things get both interesting and head off into uncharted seas. It’s initially light and fruity, so some pears, apricots, guavas, vanilla and florals; then a series of darker notes subtly invade the tasteblack tea, molasses, caramel, the faintest touch of licorice. But what makes it stand out (to me at any rate) is the malty, briny, grainy, cereal notes which circle around the others, not obnoxiously and not hogging the limelight, but somehow lending a twist to more traditional “rummy” profile we might have expected. It makes the rum distinctive in a way far too many are not, and even the tang of bitterness at the tail endthe oak starts to take overisn’t entirely a bad thing. The finish kind of sums up the experience with a short, light denouement, leaving behind some perfumed florals, toffee and a peppery note.

I confess to being somewhat startled at how good this three year old rum wasI’ve tried five year olds with less chops than this one showed off so casually. The notes come together quite wellWes Burgin commented several times on his appreciation for its balanceand even at 43% there was no shortage of bits and pieces to tease out and indulge oneself identifying. I particularly respected how it went off at a tangent on the palate, and didn’t simply try to be a copy of some island hooch. It’s a really good rum, a remarkably tasty introduction (to me) of what the Scots can do if they were to take some time off from the local tipple and try to make a real spirit. And the best part is, there are more in the line that are every bit as good. I can’t wait to get started.

 

(#993)(84/100) ⭐⭐⭐½


Brief Historical Background

The small Scottish distillery of VS Distillers is named after its founder, Collin Van Schayk, and it sits a few feet away from the shoreline of what may be the world’s smallest island that hosts a distillery: Lamb Holm, a mere 0.15 sq miles in area (less than half a square km).

That location is not the only odd thing about them, and the distillery’s title is practically unknown, with the company being much more widely recognized by its brand name, J. Gow. The late and unlamented Mr. John Gow was (perhaps inevitably) a pirate, albeit a rather unsuccessful onehe hailed from the Orkneys, itself an island group which would be the northernmost point of Scotland if it wasn’t for the Shetland Islands even further out. His claim to fame, aside from a career deemed short even by the rough standards of the 1700s (said piratical endeavours lasted less than a year between inception and his execution) was that he was caught, tried and hung, the rope broke…and he was ceremoniously and solicitously hung again (in spite of the perhaps apocryphal tradition that a botched hanging allows the condemned to go free since God evidently pardoned him).

Mr. Van Shayk founded the company in 2016 with a 2000 liter pot still (why he chose such a remote, even obscure, location has never been answeredI suspected there’s some family heritage there someplace). Almost immediately he began making spiced rums which, in spite of the groans of the purists, sold quite welland the success garnered by these initial efforts convinced him to branch out not only into pure single rums, but to tinker with various barrel types as well as fermentation techniques. It’s too early to see where this is all going, but for sure originality and experimentation are part of the recipe, now and in the future.

Mar 062023
 

As soon as the review for the Sugar House unaged white went up, a flurry of comments resulted: “It’s not too shabby” admitted one FB denizen, “But I prefer the OP.” This was immediately seconded by another who said “Love the OP” and followed it up with a flaming icon; and right on the heels of those two remarks, another chipped in over at the NZ Rum Club, and said that yep, the OP was the sh*t there too.

I completely get that, because I have a thing for really strong rums. It’s a mixed bag, as any reader of this list can attest, but when not created with indifference to merely round out a portfolio, when made with understanding, with passion and skill, and yes, even with love (there, I said it), those snarling vulpine bastards will release your inner masochist to the point where you almost look forward to sharp pungency of their addled profiles skewering your palate.

And so when I read these quick comments, I had to hold my hands like Dr. Strangelove to stop the spoilers from coming, and from commenting that this review was already mostly written. Sugar House, one of the New Scottish distilleries (as I term them), has made three rums since they opened that excited a whole lot of attention, interest, commentary, appreciation and glass wobbling: the unaged white, the Blood Tub…and the 62.6% growler of the Overproof. No way it could be ignored.

Unleashed on the public in 2020 (that was batch #1 of 117 bottles), this was a rum deriving from wash that had fermented for four weeks (!!) using only wild yeast, was run through the pot still and pretty much left as it was. It was on display (carefully leashed, muzzled and caged for good measure) as late as 2022 when I rather thoughtlessly said “yes, sure” to Ross Bradley, the owner and distiller who was manning the innocuous Sugar House booth at the TWE Rumshow (neither of us knew who the other person was). He poured me a generous shot and stood back to, as Scotland Yard likes to say, “await developments.” (Although maybe he just wanted to be outside the spatter zone).

It’s probable that the strength was no accident, being just a hair off the Wray & Nephew White Overproof, which in turn WP is taking aim at with its own Rum Bar 63%. And when sniffed, well, it gave those legendary badasses some serious competitionit channelled such a crazed riot of rumstink that it was difficult to know where to start. Initially my increasingly illegible handwriting made mention of acetones, plastic, and a sort of sweet paint thinner (is there such a thing?). The nose was a wild smorgasbord of contrasting aromas that had no business being next to each other: salt and cardboard, rye bread liberally coated with sweet strawberry-pineapples jam…over which someone then sprinkled a liberal dose of black pepper. Fruits both spoiled and unripe, machine oil, drywall. There was a chemical, medicinal, varnish and turpentine aspect to the nose that may affront, but I stand here to tell you that it’s a terrific sets of aromas and if I had appreciated the original white rum I had started with, I really liked this one.

Did I say the smells were terrific? The palate was too, and indeed, strove mightily to surpass the nose. Here it seemed to be going in reverse gear, with the acetones, paint thinner, turps and furniture polish dialled back, and the fruits surged to the forebig, bold, piquant, ripe, luscious, fresh stoned fruit of all kinds. And not just fruitfunk, vanilla ice cream, some oak action (odd since it’s unaged), and a deep exhalation of port infused cigarillos, damp tobacco, tanned leather and the sweat of particularly well-used three day old gym socks. Even the finish, medium long and vibrantly fresh, channelled something of this cornucopia, though you could see it was running out of steam and thankfully calmed down to show off some last apricots, yellow mangoes, pineapples and gooseberriesplus some cherry coke and ginger in the final stages.

That’s quite a lot, yes: and I’m not saying that this is the best and most perfumed rum you’ll ever drink and introduce to all your non-rummy friends as the “one you have to try”; but in its wild cacophony of tastes and smells that pelt everything including the kitchen sink at your senses, it’s almost unbelievable that something so memorable comes out the other end. I particularly liked how Sugar House harnessed, balanced and almost-but-not-quite tamed an intensity and pungency of flavour that in less careful hands would have devolved into an uncoordinated, discombobulated mess.

So is it good, bad, great, or terrible? The answer is yes. To paraphrase a certain film I love to hate, it’s, All-Go-No-Quit-Big-Nuts rum-making, for good or ill (which makes the lack of follow-up batches by Sugar House something of a disappointment). I think the Overproof is an amazing rum, with character and to spare. It sports big tastes, great aromas, and is one of the best and most original whites in recent memory, giving the Jamaicans a serious run for their money. It froths, it bubbles, it hisses, it spits, it takes no prisoners, it’s a joyous celebration of unaged rum, and if you don’t have an opinion on it when you’re done, any opinion at all, maybe you should check your insurance premium when you get home, because it might just have “deceased” stamped on it.

(#978)(90/100) ⭐⭐⭐⭐


 

Mar 032023
 

Sugar House, along with Ninefold, J. Gow, Islay Rum Co and other distilleries now opening in the UK, may represent the Brit’s answer to the diminution of the merchant bottling trade, or perhaps the growing expense of getting the best casks out of the brokerages by an ever-increasing number of independents. It speaks to the desire of a new crop of aggressive young Turks to not be beholden to third parties for barrels of rum or blending skills, but to let loose and harness their own creative impulses to the max, and go out there and break some sh*t, to see what comes out the other end, frothing and hissing and dissolving glasses, taste buds and noses in equal measure.

While excitement attends the opening of any new craft micro-distillery launched by some enthusiastic young bravos, visionary lone founders or a husband and wife team that subsist on pizzazz and chutzpah and high hopes more than cold cash, they tend to be found most often in the Caribbean, Asia or Africa, with a smattering elsewhere. One does not immediately think of Scotland as rum country, know what I mean? Yet slowly but surely, small, exciting, well branded and cannily-marketed little startups are beginning to make a dent in the rumiverse over there, and Sugar House is surely one of them.

Founded in 2017 by owner and distiller Ross Bradley, it is not located in some rolling peat-smelling Scottish highland glen with fog, heather and deer in all directions, but in the down-to-earth, less than romantic industrial area just north west of the small town of Dumbarton, itself to the NW of Glasgow. Initially he used the Strathleven Distillery to pot distil the rum (and called it the Spirit of Glasgow) but as of 2018, their own equipment probably arrived and Mr. Bradley set up shop in the Vale of Leven Industrial Estate. There, welding a hybrid 1400-litre pot still (with a 12 plate rectifying column bolted on) to imported high grade molasses (Wes noted in 2018 that it was from Guyana) and a week-long fermentation time, Sugar House produces a 90% ABV spirit. Some of that goes to age, some of gets released as an unaged white, still more goes into the spiced and infused rums they also sell, and some just gets tinkered with in one fashion or another and released as an experimental, limited edition.

For the moment, none of these are under the microscope except the white, which in this case is from the 2022 batch on display at the first TWE Rumshow, and not the same as the blue labelled one Wes reviewed five years ago. He liked it a lot, and batch variation or no, new recipe or not, this Scottish rum packed quite a wallop for me as well. Consider: the nose was light and fruity, felt solid and clean, and smelled fruity, a bit malty and even beer-like, with a nice play of hops lurking in the background. There was cardboard, light watery fruit, cherries, a fine touch of funkiness (not much), some green peas and melted butter, papaya and salt, and say what you will but I thought it was different and good (though I tried manfully to keep my face impassive at the booth that day and mumbled something doofus-like, like “Hmm” and “”ok” and “interesting” which probably made the guys wonder why they were wasting time talking to me).

For 43% the palate really was surprisingly robust as well. Not sharp, just punchyit channelled a sort of earthiness of dark wet loam, damp sea wind, and again, beer, mustiness, and some ashes (all this, in an unaged white rum?). It progressed sweetly and naturally to a sort of peppery, fruity, tart series of tastesunsweetened yoghurt, pineapple and cordite mixed with sharp unripe fruits is the best I can explain it, though later some of the depth started fade as I stuck with it. It was remarkably pleasant by itself ( I was told it was even better in a mojito) and while the finish brought nothing new to the tableit mostly summed up the preceding experienceit was as sweetly and lightly loving as a wife’s kiss in the morning, and a nice summation of the drink as a whole.

It’s too early to tell the kind of impact a small craft distillery will have on the global rumisphere in years to come, but for now Sugar House is certainly making a splash locally and in Europe, where the desire of the tippling public for something new and interesting will certainly garner them plaudits and (hopefully) increase sales. Sales that I hope expand to other parts of the world, where stuff like this is in short supply as the race to premiumise gathers force and steam and relegates whites to the unfairly dismissed margins. But you know, I enjoyed and liked this standard proof unaged white rum a lotthe tastes were a mix of old and new, familiar and different, oddly unique and comfortingly the same…and it was a fun drink on top of it all. That sort of combination is rare, is welcome when it’s experienced, and to have it on display with products made so early in the lifecycle of a new company speaks well for their future endeavours. I think it’s something of an undiscovered gem.

(#977)(84/100) ⭐⭐⭐½

 

Nov 092016
 

matugga-1

A less than impressive Jamaican wannabe rum that’s actually from the UK by way of Africa

#315

In one of those coincidences that occasionally crop up, one of my Gallic colleagues texted me as I was putting together the write up for the Matugga, and asked me what I thought of it. “Mediocre,” was the terse response, given the comparators I had on hand that day against which I was rating it, and the almost finished reviewbut in retrospect that was perhaps too dismissive, since it’s not entirely a bad rum, and both the good and the bad should be acknowledged, in spite of the hyped marketing message.

In this case the selling and marketing point is the rum’s purported originEast Africa, Uganda to be exact (see my opinion below tis review), and that sure works, because it’s entirely on that basis that I bought it (Zulu Impi is another). This is a rum like, oh, Lost Spirits or Seven Fathomsmade by a small outfit led by one person with some drive and gumption. Considered objectively and dispassionately it’s a company that, like those other two, takes an unusual, original detail about the rum’s production, and tries to develop that into an entire marketing plan, without really finishing the job of making it a really good one, even a really good young one.

Anyway, the molasses is sourced from a small town in Uganda called Matuggaforget the blurb on the company website about the quality of cane or soiland fermented in the UK for seven days (rather a long time) before being distilled in a copper pot still and then aged in English oak, though nowhere is it stated exactly how long. For the record I suspect around 2-3 years max.

matugga-2That age is probably about right. The nose of the 42% Matugga certainly gave no indication that decades of careful maturation were behind it. In fact, my first reaction was a grimace and a “yeccch”. Rank notes of rubber, cardboard, rotting vegetable were first, followed by others of musky and damp old houses with too many cats in it. But fortunately these sensations were fleeting, and nose changed after opening up, moving to more dominant smells honey and acetone, richer fruits, banana and treacle, maybe half a crème brûlée. Quite an about face, and after walking around with it, I thought it was like a young, untamed and rather rambunctious Jamaican rum, more than anything elsenot nearly as well made, but not to be dismissed out of hand either.

On the palate, the orange-gold was not that stellar, though certainly interesting: thick and oily, almost cloyingand then a sharp skewer of black pepper and pimentos without the heat kicked in. Again, just as with the nose, it did a ninety degree turn and became another rum altogether, more traditional. The main players emerged on stagecaramel, vanilla, some sugar water (this and the vanilla became particularly pronounced after a while), papayas, pears and white guavas. Underneath it all was a weird kind of bitterness of raw cocoa beans that accentuated what was already a rather jagged and inconsistent profile, one moment sweet, fruity and almost cloying, the next sharp, bitchy, peppery and out to get me. And it finished quickly and without fanfare, giving up final hints of nuts, molasses, caramel and vanilla, standard stuff, no points here.

So no, some interesting notes and originality acknowledged, the rum doesn’t really gel. It has potential, sure, but so far as the profile is concerned, it’s somewhat incoherent, more than a little unbalanced, not well integrated and perhaps not even sure what it wants to bea Jamaican funk bomb, or an easier, soothing rum made for mass consumption and to bolster sales before the really good aged stuff comes out the door. Plus those additives, whatever they are, are an annoying and pointless distraction. Why didn’t they just have the guts to take the subtle notes of an East African terroire, run with it and make a case for its uniqueness, for a rum having a profile of neither arrack or molasses or agricole but a new and untried melange of them all? Their lack of courage in standing by the inherent qualities of their own product is a depressing commentary on both what the rum is, and what it might have been.

(79/100)


Other notes

  • When I started doing my research, I was unsurprised to discover 37g/L sugar on the hydrometer tests. In this case, I believe that less sugar and more ageing would do wonders for the rum. Evidently, the makers thought the opposite.

Opinion

I firmly believe that just because the molassesand only the molasseshails from Uganda, that does not make this either an African or Ugandan rum. Sorry but if Barbados can import molasses from wherever and call itself Barbados rum, and Guyana do the same with molasses from Nicaragua (to note just two well known examples), then the principle of discounting the source of molasses as a terroire / national identifier has already been established. Fermentation, distillation and ageing all take place in the UK, and so it is essentially a British rum. The Ron Maja rum which purported to come from El Salvador (and labelled itself as such) had similar issues of provenance, with which I strongly disagreed. Sooner or later the rumworld is going to have to come to grips with how rums with diverse sources and processes can label themselves legallyand a combination of the AOC and the currenntly-disputed form of the Barbados GI is probably going to be the base of its formulation.

May 312016
 
ampleforth

Picture (c) Ocado.com

Too much spice, too much sugar, too little interest.

The name is almost Dickensian in its imagery. Professor Cornelius Ampleforth could be straight out of the Pickwick Papers…you know, some chubby, benevolent older fellow in half-specs and a faded waistcoat, with rather limited mental capacity, down on his heels, but possessing a good heart. Whatever – the name evokes a certain good humour and indulgence from us, and at the very least is evocative. That, unfortunately, doesn’t make the Professor’s Rumbullion a rum worth drinking, unless you are into spiced rums and like to have that in your drink (which I’m not and I don’t, so be aware of my personal preferences in this review).

Whether there really is a Professor Cornelius Ampleforth is subject to intense and spirited debate by all the same people who can tell you the middle name of the runner up of the 1959 Tiddlywinks Championship in Patagonia. The UK company which releases the Rumbullion is called Atom Supplies and under its umbrella of e-commerce and business consultancy, also runs the online shop Master of Malt, and the brand is their independent bottling operation.

They certainly have a sense of humour, as evinced not only by the Professor’s name, but the “Bathtub Gin” they also sell. What they don’t have is a desire to tell you anything meaningfulone has to go outside their website to find it’s a blend of unnamed Caribbean rums flavoured with various fruits, spices, and Madgascan vanilla. No countries, no distilleries, nothing else. An informational sinkhole of annoying proportions.

Bottled at 42.6% and darkly coloured within an inch of the Kraken, what we had here was a rum that assaulted the nose immediately with enormous and instant nutmeg, vanilla and cinnamon notes, caramel and toffee and chocolate, all of which rushed and jostled and ran heedlessly together like a mob entering a Black Friday sale where everything is 90% off. It was also rather thick and almost chewy, and while back in 2010 I appreciated the Captain Morgan Private Stock for precisely those reasons (no longer, mind you), here it was simply excessive, and there was no order to any of it, no gradual progression from one series of well-blended, coherent smells to another…and that made the whole experience something of a disorganized mess.

And by the time I got around to tasting it, those spices really became too much, which led to flagging interest, waning ardour and a lot of grumbling and head shaking. So there was cardamom, cinnamon, nutmeg and sweet dark chocolate – these were somewhat better behaved now – to which, with some water, were added scents of cloves, marzipan (I liked that) and candied oranges, at which point the party was over and I was blatted into near catatonia by just wave upon wave of cloying sweetness (quick Prof, pass the insulin!). So yeah, there were additional elements of taste that weren’t bad, just so strong and so much that it was like having seven incidences of coitus in one night – one wakes up the next morning with an utterly blank brain and no desire to do anything meaningful. Even the warm, short fade exhibited this oversweet sense of warm syrup, without adding any new notes – there was the incessant hammer of cinnamon, caramel, vanilla, and to me it was just overkill.

To its credit, as I don’t hide my preferences, the makers don’t hide anything either: it is a spiced rum, it’s trumpeted as such, and they’re proud of it. But as always, it’s mostly marketing that one gets when one checks: a secret recipe (hate those), fancy wrapping and no information on components or ageing, if any. I guess for less than thirty quid we shouldn’t be asking for more. This rum is squarely aimed at the casual imbibers who just want a tasty, tarted up, adulterated drink with a little bit of oomph and no hassle, and so although I acknowledge that spiced rums sell briskly for precisely those reasons, they really aren’t my tot of grog.

(#276 / 72/100)


Other notes

  • For the record, I disapprove of an online shop not disclosing in its listings that it is itself the maker of a rum whose tasting notes (by its own staff) are rabidly enthusiastic.
  • The RumShopBoy posted a truly funny and apropos review of this and the Navy Strength variation, and despised the ground it walked onlargely due to measured 43g/L of additives.
Jan 152011
 

First posted 15th January 2011 on Liquorature

I’ve never hidden my affection for the Young’s Old Sam Demerara rum: for its rich dark character, thick nose and excellent mixing qualities. Here’s a variation which simply blows it out of the water, because, unlike that simple mixer, Watson’s is in better balance overall, and is equally good as a sipper or a cocktail base.

People, I think are entirely too disbelieving of coincidences: when you consider that there are six billion plus people on the planet, I am actually amazed that there aren’t more coincidences. One of the best in recent memory was the appearance of a rum named after one of our members: the Robert Watson Demerara dark rum, “a product of Guyana.

Initial maturation is indeed done in Guyana, but final blending and bottling is done in Scotland by the company that owns the brand, Ian MacLeod distillers. Established in 1933 by Ian MacLeod, the company was acquired in 1963 by the Russell family, who were primarily whisky brokers. In 1996, the company acquired the Watson’s Demerara and Trawler rum brands, but I cannot yet ascertain from whom, or where the marques originated.

Fine. After we finished grinning and congratulating Bob on the find and his suitable modesty in naming it after himself, we took stock. Straightforward bottle, red metal cap. My picture, much affected by the five shots of various Ardbegs I had already consumed (my arms were twisted, honest) doesn’t really do it justice, but it glinted a deep red-brown colour, like burnished copper.

Watson’s is distilled to 40% in pot stills, and aged in oak casks for an unknown periodI’m going to go out on a limb and suggest at least five years, and possibly, just possibly, as long as ten (I hate not knowing this stuff). It filmed the side of the glass and had plump but barely discernible legs as the rum sheeted slowly down, which boded well for the body.

The nose was the first pleasure of the day. Almost no bite or sting or medicinal burn, though some faint alcohol fumes were there for surejust well masked and toned down. And almost instantly I got sweet, rich fumes of molasses. Deep fumes. Actually, Watson’s, like Old Sam’s, positively reeked of the dark sticky stuff and brown sugar from a freshly opened bag. After we let it sit for a while, liquorice, nutmeg and something spicy curled around these strong and assertive scents. An excellent, uncomplicated snoot, in my opinion: no fancy additives or little thises or thatses, just the bare bones, well blended.

On the palate, it was full bodied and richa real Demerara rum. It was smooth and deep, tasting faintly of chocolate, but I’d be lying to you if I pretended it had some sort of more complex flavour profile which it didn’t possessbecause it doesn’t, and that’s okay, really. The molasses and sugar, with a bit of caramel and maybe vanilla, were the dominant flavours and you won’t get more than that (though the rum does exhibit a pleasing slight driness after a few minutes in the glass). And the fade is lovely, enveloping and smooth, a dark slow burn that to me marks excellent rums. The crazy thing I liked so much about Watson’is that I barely caught any real snarl and claw and bite of alcohol throughoutit really is surpisingly smooth. If in taste and nose this thing exceeded the Young’s Old Sam, then in the finish it simply blasted way beyond it.

It’s a pleasure to find a rum bearing the name of one of our members: you might say that’s quite enough by itself. But to have it married to a deep and rich taste, a great balance and finishwell now, that’s an unforeseen delight, like my wife giving me a Christmas present in July. I do not believe others will share my genuine liking for this straightforward, cutlass-waving, boot-stomping Demerara rum (though I have made no secret over the years of my predilections in this direction). And while I’ve had my issues with Scottish distillers taking rum stock from the West Indies and making their own rum variationsnot always successfullywith Watson’s I have so such problems. The thing is great.

Robert Watson’s rum is a phenomenal, strong tasting rum with no time for frigginaround on the subtleties, equally good alone or in companyand if I ever see it in any store I visit, I’m pouncing on it like a hungry vulture spotting his first lame impala of the day. Count on it.

(#063)(Unscored)