Costa y Montserrat Ron Marina Blanco (Spain)(1960s)

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Oct 292023
 

Rumaniacs Review R-159 | #1036

Few references exist to track down this aged bottle with stained yellow label and a description remarkably thin even for the Days of Ago when nobody cared. There is no distillery of make, no strength, no country of origin we can evaluate, nothing. It is a white rum, has pictures of several medals on it (or maybe those are those coins, like pieces of eight?) and the implication of the words “The Spanish Town – Jamaica” is that it hails from there. One does not even get the strength, though my hydrometer tested it out at 37.8%, so either it is 40% standard and then dosed down, or it’s clean and maybe 37%-38%.

As for the dating, the best source is a May 2019 auction listing on Whisky Auctioneer which suggests it’s from the 1960s, and which I have no grounds to seriously dispute – the label fonts and design and lack of provenance tend to support it, however thin that is. However, the auction site’s notation that it was produced in Spanish Town itself is not, I think, credible.

This leaves us with just the company, Costa Y Montserrat, SL from Barcelona in Spain. That most invaluable of resources, Pete’s Rum Labels, doesn’t provide any true data, but it does have another label, which suggests they were into the retailing of Jamaican-style rums which makes them an importer and blender, and the whole Spanish Town thing is just atmosphere and a cool label design but held no real truth (which is a shame, but okay…)

The company hails from the Catalan town of San Fructuosa de Bages (officially named Sant Fruitós de Bages), just to the north of Barcelona and the industrial estate of Manresa immediately to its west; wine has been made there for centuries. The Costa & Montserrat company refers to a famous Benedictine monastery of that name, built on a mountain nearby 1 However, that aside, what we have is the founding of the company in 1840, which made brandy in the early 20th century, and also fruit liqueurs in the late 1970s. I think it still exists, but under some other name I was unable to trace, and if it does, it’s not making rums any longer.

Colour – white

Strength – Tested at 37.8%

Nose – Astringent and sharp. It smells alcoholic (no pun intended), speaking more of raw ethanol than the easy lightness of a finely blended white cocktail rum. The puling strength is partly responsible for that of course. Also some rubber, minerally notes, green peas from a can, watermelon and a touch of sugar water.

Palate – Surprisingly there’s some brine here, again those canned peas (or, to be more precise, the water from that can), vague light sweet fruits such as papaya, watermelon and pears, but all very lacklustre, very much in the background. It’s like a dumbed down, weakly flavoured, underproofed vodka.

Finish – Almost nonexistent, really. Light sugar water, no burn, no tickle, no real taste.

Thoughts – If the intention of the label is to point towards Jamaica, I assure you that sampling it dispels any romantic notions that somehow I had picked up an undreamed-of pot-still Rum from the Cocktail Age. No such luck. It lacks strength, it lacks taste, it lacks any identifying characteristics of country or terroire, and is best seen as a pre-21st-century-Renaissance historical artefact that sheds light on rum’s development over the decades, rather than some kind of distant classic from a long vanished era. There’s a reason why it only fetched £31 on that auction. It’s a historian’s rum, not one for the bar crowd or connoisseurs of unappreciated rum, or even speculators.

(65/100) ⭐½

Beenleigh 3 YO White Australian Rum – Review

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Jan 202022
 

For years, Bundaberg was considered the Australian rum, synonymous with the country, emblematic of its distilling ethos, loved and hated in equal measure for its peculiar and offbeat profile (including by Australians). Yet in 2022 its star has lost some twinkle, it rarely comes up in conversation outside Queensland (where it sells like crazy), and another distillery has emerged to take the laurels of the international scene – Beenleigh.

Scouring through my previous notes about Beenleigh (see historical section below), it seems that even though VOK Beverages got a controlling interest in the enterprise back in 2003, they contented themselves with providing bulk rum to Europe (beginning with distillates from 2006 shipped in 2007) and servicing the local market. They were clearly paying some attention to market trends, however, because slowly their international recognition got bigger as indies began releasing Beenleigh rum under their own labels to pretty good reviews, and you could just imagine the glee of Wayne Stewart, Beenleigh’s acclaimed Master Blender (he’s been in that position since 1980, some 41 years, which is pretty much as long as Joy Spence over in Appleton), who knew how good his juice was and finally saw it get some well deserved recognition. Bringing in an engaging, technically astute, social-media savvy gent like Steve Magarry onboard as Distillery Production Manager didn’t hurt at all either.

And yet, as of this writing, almost the only rums from Beenleigh that are widely seen, are those from the independents like SBS, Rum Artesanal, TCRL, Velier, Valinch & Mallet, L’Esprit and others. Beenleigh itself is not well represented outside Australia yet, either in the EU or in North America (perhaps because they’re too focused on chasing down Bundaberg in the young-aged volume segment, who knows?) In that sense it’s a pity that the one Beenleigh rum in the 2021 Australian Advent calendar I managed to obtain, was one of their weakest — not the five or ten year old, not the barrel aged or port-barrel-infused, which are all at standard strength or a bit stronger…but the three year old white underproof bottled at 37.5%, which is part of the standard lineup.

The website provides a plethora of information about the product: molasses based, 3-4 days’ fermentation, pot-column still blend, matured in (variously) kauri (local pine) vats and brandy vats for the requisite three years before being undergoing carbon filtration. The product specs state 0% dosage, and I’ve been told it has some flavourant, just a bit, which is slated to be eliminated in years to come. Then it’s all diluted slowly down from ~78% ABV to 37.5% — which means you get a very smooth and light sipping rum that doesn’t hurt, or a relatively quiet cocktail ingredient that doesn’t overpower. It’s like an Australian version of the Plantation 3 Star, a similarly anonymous product that some people have an obscure love affair with and prefer for precisely those attributes.

This is a rum that is light enough that letting it stand for a few minutes to open in a covered glass is almost a requirement. A deep sniff reveals a very sugar cane forward scent, redolent of sweet and delicate flowers, vanilla, sugar water and a sort of mixture of tinned sweet corn and peas, a touch of lemon peel and more than a hint of nail polish, acetone and glue. Going back a half hour later and I can sense a raspberry or two, some bubble gum and a bare hint of caramel and molasses but beyond that, not anything I can point to as a measure of its distinctiveness. Even the alcohol is barely discernible.

It is thin, sweet and piquant to taste, smooth as expected (which in this context means very little alcohol bite), with initial notes of white guavas, unripe green pears, figs, green peas (!!), ginnips, and again, some lemon peel and vanilla. A bit of toffee, some molasses lurk in the background, but stay there throughout. It really doesn’t present much to the taster’s buds or even as a challenge, largely because of the low ABV. It is sweet though, and that does make it go down easy, with a short, light finish that presents some red grapefruit, grapes, unripe pears and a mint chocolate.

Overall, this is not a rum that I personally go for, since my own preference is for stronger rums with more clearly defined tastes; and as I’m not a cocktail expert or a regular mixer (for which this rum is explicitly made), the rum doesn’t do much for me in that department either…but it will for other people who like an easygoing hot weather sipper and dial into those coordinates more than I do. The rum succeeds, as far as that goes, quietly and in its own way, because it does have a touch of bite — an edge, if you will, perhaps imparted by those old, old heritage local kauri pine vats — that stops it from simply being some milquetoast yawn-through tossed off to populate the low end of the portfolio. It’s a drowsing tabby with a hint of claws, good for any piss up or barbie you care to attend…as long as you’re not asking anything too special.

(#877)(76/100) ⭐⭐½

Historical Notes

Beenleigh, located on the east coast of Australia just south of Brisbane, holds the arguable distinction of being the country’s oldest registered distillery (the implication of course being that a whole raft of well known but unregistered moonshineries existed way before that). The land was bought in 1865 by two Englishmen who wanted to grow cotton, since prices were high with the end of the US civil war and the abolition of slavery that powered the cotton growing southern states. Company legend has it that sugar proved to be more lucrative than cotton and so this was in fact what was planted. In 1883 the S.S. Walrus, a floating sugar mill (which had a distilling license, granted in 1869 and withdrawn in 1872) that plied the Logan and Albert rivers and processed the cane of local landowners, washed ashore at Beenleigh, empty except for the illicit pot still on board, which was purchased by Beenleigh – they obtained a distilling license the very next year.

Through various vicissitudes such as boom and bust in sugar prices, floods that washed away distillery and rum stock, technological advances and many changes in ownership, the distillery doggedly continued operating, with only occasional closures. It upgraded its equipment, installed large vats of local (“kauri”) pine and organized railway shipments to bring molasses from other areas. In 1936 the distillery was described as having its own wharf, power plant, a cooper’s shop and all necessary facilities to make it a self-contained producer of rum. Some have been replaced or let go over time but the original pot still, called “The Old Copper”, remains in a red structure affectionately named “The Big Red Shed”) and is a prized possession.

Beenleigh’s modern history can almost be seen as a constant fight to survive against the more professionally managed Bundaberg distillery up the road (they are 365km north of Brisbane). Bundie has had far fewer changes in ownership, is part of the international spirits conglomerate Diageo, has a much larger portfolio of products and its marketing is second to none (as its recognition factor). Much of that continuity of tradition and expertise by owners is missing in Beenleigh, as is a truly long term strategic outlook for where the rum market is heading – it can’t always and only be about low-cost, low-aged, low-priced rums that sell in high volumes with minimal margins. That provides cash flow, but stifles the innovation into the higher-proofed premium market segment which the indies colonize so well. Beenleigh could probably take a look at Foursquare to see how one distillery with some vision could have the best of all worlds – bulks sales, low cost volume drivers, and high-priced premium limited editions, all at the same time. It’ll be interesting to see where this all goes, in the years to come.

Other notes

  • A very special shout out and tip of the trilby to Mr. And Mrs. Rum of Australia (by way of Mauritius). The Australian advent calendar they created in 2021 was unavailable for purchase outside of Oz, but when they heard of my interest, they sent me a complete set free of charge. After years of grumbling about how impossible it was to get to review any rums from Down Under, the reviews deriving from those samples will fill a huge gap on the site. Thanks again to you both.

 

Santiago de Cuba “Carta Blanca” Cuban White Rum – Review

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Aug 132020
 

There’s a peculiar light yellow lustre to the Santiago de Cuba rum somewhat euphemistically called the Carta Blanca (“White Card”), which is a result, one must assume, of deliberately incomplete filtration. The rum is aged three years in oak casks, so some colour is inevitable, but in anonymous white barroom mixers, that’s usually eliminated by the charcoal used: so whatever colour remains can’t be an accident. It’s likely, in this case, that the makers figured since it was issued at a trembly-kneed sort of please-don’t-hurt-me sub-proof strength, it might be better to leave something behind in case people forgot it was supposed to be a rum and not a vodka.

That worked, I suppose…up to a point. The problem is that a 38% proof point simply does not permit sufficient serious aromas to be discerned easily – you really got to work at it (which I argue is hardly the point for a rum like this one).

When nosing it, I certainly got the light sort of profile it promised: some negligible white fruits, in bed with a thinly sharp and quite herbal background; it smelled a bit grassy, almost agricole-like, surprising for a Spanish-style ron from Cuba. And when I took my time with it and let it stand for a bit, I sensed almonds, crushed walnuts, coconut shavings, papaya, sweet watermelon and even a touch of brine. (Note: adding water did absolutely nothing for the experience beyond diluting it to the point of uselessness).

As for the taste when sipped, “uninspiring” might be the kindest word to apply. It’s so light as to be nonexistent, and just seemed so…timid. Watery and weak, shivering on the palate with a sort of tremulous nervousness, flitting here and there as if ready to flee at a moment’s notice, barely brushing the taste buds before anxiously darting back out of reach and out of range. I suppose, if you pay attention, you can detect some interesting notes: a sort of minerally base, a touch of mint. Citrus – like lemon grass – cardamom and cumin, and even some ginnip and sour cream. It’s just too faint and insipid to enthuse, and closes the show off with a final touch of citrus peel and lemon meringue pie, a bit of very delicate florals and maybe a bit of pear juice. Beyond that, not much going on. One could fall asleep over it with no issues, and miss nothing.

Obviously such tasting notes as I describe here are worlds removed from the forceful aspects of all those brutal falling-anvil fullproofs many fellow boozehounds clearly enjoy more. When faced with this kind of rum my default position as a reviewer is to try and be tolerant, and ask who it was made for, what would such people say about it, can redemption be found in others’ tastes? After all, I have been told on many occasions that other parts of the world prefer other rums – softer, lighter, weaker, subtler, easier…made for mixes, not chuggers or shot glasses.

Completely agree, but I suspect that no-one other than a bartender or a cocktail guru would do much with the Carta Blanca. It has all the personality of a sheet of paper, and would disappear in a mix, leaving no trace of itself behind, drowned out by anything stronger than water. It does the world of rum no favours, trumpets no country and no profile worthy of merit, and after a sip or a gulp can be forgotten about as easily as remembering which cocktail it was just mixed in. In short, it has a vapid existence unmolested by the inconvenience of character.

(#752)(72/100)

Ron Castillo Imperial (Mexico, 1980s)

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Mar 042020
 

Rumaniacs Review #111 | 0707

Back country Mexico has creole hooch like the Paranubes to keep the flame of pure rums alive, and larger, better known brands like Mocambo, Ron Prohibido, Los Valientes et al are there for those with deeper wallets or more upscale tastes. And Bacardi has long been known to have made rum in the country – not just their own eponymous brand, but also a lower-priced, lesser-ranked ron called Castillo, which was created specifically to take on low cost alternatives which were cutting into Bacardi’s market share.

That’s the rum I have in front of me, but I’d be remiss if I didn’t mention others: the Castillo brand name is found in rons from Ecuador, Cuba, Spain, Panama, sometimes but not always made by Bacardi. What’s available now (the Gold and Silver) is made in Puerto Rico, which suggests some brand relocation by The Bat; and this Imperial underproof is, as far as I know, no longer being made since about the 1980s. In that sense, it’s a victim of the times — consolidated, moved, reworked, reblended — I found references to the Imperial going back to the 1940s when a Mexican company called A. Laluque y Cia was making it (using pretty much the exact same label), which says something for its longevity.

Colour – Light Gold

Strength – 38%

Nose – Mild, soft, fruity, not bad. It has some olive oil and brine notes to it, a touch of red wine. Some light fruits – apples, watermelon, pears. Gets weaker over time

Palate – Don’t expect much from 38%, you’re sure not getting it. It’s light, it’s watery, it’s nigh tasteless, and can be had neat easily — not just because of the low strength but because, like Spicoli, there’s so little of anything behind it all. Some pears, pineapple juice (much diluted), papaya, cucumber, a touch of citrus peel. Caramel and sweetened chocolate.

Finish – Lacklustre, pretty much tasteless. Light sweet sugar water infused with caramel and a sprinkling drip of molasses

Thoughts – Did people actually drink stuff like this as a “serious” rum, even forty years ago? I guess it would perk up a cocktail without leaving anything of its own character behind, like a Cheshire’s smile, and that was the thing back then. But it was created as a budget rum, and they sure got what they paid for, back then.

(74/100)

Badel Domaci Croatian “Rum” – Review

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Dec 222019
 

It’s been a long time since I’ve bothered to review a rum that isn’t – the Stroh comes to mind, the Czech Tuzemak, or the Mekhong from Thailand. I don’t really mind – these things are lonely, and need a home, need a review, so why not with us? It should also be noted that this product from Eastern Europe is not meant to be a drinking spirit, but one to add to teas and used in cooking, almost unknown outside the Balkans.

The Domaci – the “c” is pronounced “ch” and the word means “Domestic” – is not a spiced rum (i.e.,a rum with spices added), more like the reverse: a spiced concoction of some kind that has rum (or an essence of rum, whatever that might be) added to it. The Ultimate Rum Guide remarks it is “a spirit based on a special recipe and flavored with an extract of Rum. Its amazing aroma makes it a popular addition to many dishes.” Yeah, okay. If it was a German thing I’d call it an inländer rum, or verschnitt.

Badel 1862, the company that makes it, is an alcoholic beverages company formed in the waning days of the Austro-Hungarian empire, headquartered in Zagreb (Croatia) and still chugging along, they make mostly regional spirits like brandies, vodkas and gins, while simultaneously acting as a distributor for international brands like Bacardi. As part of the approval for their accession to the EU, they had to rename many of the spirits they were making which were not genuine: “rum” had to be changed to “room” and brandy became “bratsky;” so this provides a convenient dating regime – if your bottle says “room” then it was made after 2013. This one says “rum”, so it was made before.

Unsurprisingly it’s mostly for sale in the Balkans — Bosnia-Herzegovina, Croatia, Serbia, with outliers in Germany — and has made exactly zero impact on the greater rum drinking public in the West. Wes briefly touched on it with a review of another Croatian product, the Maraska “Room” (similar issues with naming — the EU declined to allow it to be called “rum”), but both the Maraska and the Badel are made the same way. Since I knew none of this when initially tasting the thing, all I was aware of was its puling strength (35%) and its colour (yellow) and went on from there.

Nose first. Nope, not my cup of tea. It reminded me of an eggnog Grandma Caner had made for me once, chock full of ethanol, nutmeg, cumin and cinnamon. Also sour cream, strawberries, green grapes, and a raft sweet breakfast spices tossed in with the casual abandon of a louche rake distributing his questionable favours. It smelled thin and sweet and lacked any kind of “rumminess” altogether.

Palate? No relief here for the rumistas, though plenty of joy for the sweet toothed. I mean, anyone with even a bit of experience with rums would see that it’s a doctored mess thrown like bread to the masses who know no better, and lasting long enough (over a hundred years, remember) to become a local institution defended with becoming zealotry as “traditional”. Ethanol, soda pop, fantas and again, bags and bags of spices (nutmeg, cloves and cinnamon for the most part). Vague, meek and mild, with the slightest twinge of sharpness, leading to a short, light and fruity finish of no real distinction

I wrote rather impatiently in my notes “Weak nonsense…but okay, it’s not meant to be a rum, right?” Maybe, but that might let this local Eastern European plonk off the hook. It used to be called rum, was noted as being domestic, but frankly, they should have named it something else entirely, created its own unique category, rather than associate it with a more rigorously defined spirit with a long tradition of its own.

There are 40% and 60% variations of this thing floating around and one day if I’m in the neighborhood I might try them. The important thing is that I know what it is, and by writing this essay and you reading it, now, so do you. Feel free to try it if it ever crosses your path, but know what it is you’re getting, and what it’s good for.

(#686)(65/100)

Palmera White Aruba Rum – Review

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Jun 262019
 

The fourth and last of the four Dutch West Indies rums that I obtained solely to shed some light on the islands is a pale 35% shrug of indifference called the Palmera White Aruba rum. You know me, I have a thing for unapologetically barking-mad high-proofed white rums – but dis ain’ dat, as my bushmen squaddies would say back in the old days.

Were you to google it, you’d find that the Palmera Quality Products company produces several rums – notably the White and the Dark “authentic Arubian rums with a rich heritage flavour” at standard strength, and is at pains to mention on its About page that “…PQP produces many different beverages in its own processing plant…[and] produces products locally from carefully developed formulas that meet international standards.” No mention of a distillery, a blender, a sugar cane source, an ageing regimen. Call me a cynic, but it sure implies a mass-produced neutral-spirits-treatment operation to me, not a rum made by a dynamic master blender who knows his sh*t, let alone by a distillery that can be identified.

And maybe that’s why I can never find out anything about these companies, and why the Dutch West Indian islands’ rums – the San Pablo Gold label and Platinum White from Curacao and the Carta Reserva from Aruba – have singularly failed to make any lasting impression on the rumisphere. That might also explain why nobody ever posts an ecstatic hosanna on FB saying “I got this!” and then basks in the glory of the hunt concluded, the find immortalized, the cheers of the envious crowd modestly acknowledged.

So then, what was in the glass that day? A white rum, 35%, supposedly from Aruba (I suppose otherwise), and very little to go on beyond that. As befitting its puny mouse-that-roared proofage, it didn’t give off much of an aroma – sugar water, grass, dill, the sweetness of laundry detergent and a tad of lemon juice. It was marginally more assertive than the Carta Reserva, and maybe a shade better balanced between some sweet and lemony components.

The taste was mostly sodas: 7-Up or Sprite, cream soda. Some vanilla, coconut, and vague herbaceous flavours, sugar water and pears, and believe me, that was reaching. Maybe it’s an island thing, to make rums this weak (the current rums listed on the website are similarly proofed, bar a pair of 151s), but all a rum like this one can do is juice up a cocktail or give you a headache in hot weather because you won’t think something so mild could affect you, when of course it can.

The Palmera is as unprepossessing as all the others from the region I’ve sampled (bar the untried overproofed 151s). It’s light and white, weak and meek, and after the first three tries with its cousins, I approached it with distinct lack of enthusiasm, and finished the tasting exercise with relief. The rum just, I dunno, has this indifferent air of “good ‘nuff” that offends me for some reason, like barely enough effort was put into it to make it sell, and no more. Even the Curacao San Pablo rums at least had the courage to go to 40% instead of messing around with this underwhelming strength.

Socrates remarked that “The unexamined life is not worth living.” Where I to apply that here and paraphrase, I’d add a codicil that the Palmera and its cousins makes inevitable – “Sometimes the examined rum is not worth drinking.” Sorry, but here that’s God’s own truth, and the best I can say about it is that although it’s pointless and purposeless and near tasteless, let’s be grateful that at least it’s painless.

(#636)(64/100)

Other notes

The design of the modern labels is quite different from the one I bought, so I assume there’s been some changes over the years. I don’t know if the blend or recipe was changed when the label did, nor am I aware when this happened

Ron Superior Carta Reserva Aruba Rum – Review

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Jun 242019
 

This is one of those strange rums that clearly exists, but about which nobody seems to know anything, even though I was informed it remains on sale in Aruba to this day. Jazz Singh out of the UK couldn’t help – he rather witheringly remarked that the only local stuff he found on the island was “a lot of imported column rubbish” and that the one distillery Aruba used to have is definitely closed. And good luck with finding any info on the company whose name is on the label, Playa Liquor and Bottling Co, ‘cause that’s equally opaque and non-communicative. So for the moment I’ll treat is a sort of low rent tourist trap hooch. In fact, I’m not even sure what else the company does, so spare is Playa’s online footprint, on FB or elsewhere.

There is an air of “generic” about the rum. It has a title used before – “Superior Carta Reserva” was also a 1970s Puerto Rican rum made for E.F. Debrot Inc (a liquor merchant in Aruba), and it’s white, it’s 35%, and that’s about all you’re going to get here. I’d hazard a guess it’s a column still product, and that it’s made elsewhere under contract by a third party…assuming it continues to be made at all, because there’s simply no way that any rum company would not advertise its own product, even locally, with this kind of promotional black hole.

Tasting notes, then, because what else can we do? Nose: a thin, watery, a slightly salty cream soda and Angostura bitters…what we used to call a “rockshandy” when I was a boy. Plus vanilla and a whiff of citrus. There’s not much more – it’s like light alcoholic water and no aroma of any distinctiveness whatsoever.

Palate? Nope, not a whole lot there either. 35% ABV excites little beyond my indifference. Even having it first thing in the morning with nothing else before, so that the strength would be less of a factor than later, achieved nothing. A splash of salt water and an olive or two, vanilla again, a short, faint bite of a very ripe apple, and maybe a pear…or was that a cucumber? Who cares? The thing is so dim, so bland, so lacking anything resembling character, that you be forgiven for thinking it was in witness protection. The best part is the short, sweet, slightly salty, slightly dry finish, because, you know, it finishes.

So there we are. Probably molasses based, filtered, an uninspirational, boring, flaccid excuse for a rum, distinguished only by its remarkable lack of anything in particular. It’s a hollow rum, a watery alcohol delivery system, eliciting nothing in the rum drinker except perhaps a big yawn. I’ll just leave it there.

(#635)(65/100)

Brugal Ron Dominicano Blanco – Review

 1 Response »
Mar 132019
 

By today’s standards, Brugal, home of the very good 1888 Gran Reserva, made something of a fail in the genus of white rums with this Blanco. That’s as much a function of its tremblingly weak-kneed proof point (37.5%, teetering on the edge of not being a rum at all) as its filtration which makes it bland to the point of vanilla white (oh, wait….). Contrast it with the stern, uncompromising blanc beefcakes of the French islands and independents which blow the roof off in comparison: they excite amazed and disbelieving curses — this promotes indifferent yawns.

To some extent remarks like that are unfair to those who dial into precisely the coordinates the Blanco provides — a light and easy low-end Cuban style barroom mixer without aggro or bombast, which can just as easily be had in a sleepy backroad rumshop someplace without fearing for one’s health or sanity after the fact. But they also encapsulate how much the world of white rums has progressed since people woke up to the ripsnorting take-no-prisoners braggadocio of modern blancs, whites, clairins, grogues and unaged pot still rhinos that litter the bar area with the expired glottises of unwary rum reviewers.

Technical details are actually rather limited: it’s a rum aged for two years in American oak, then triple filtered, and nothing I’ve read suggests anything but a column still distillate. This results in a very light, almost wispy profile which is very difficult to come to grips with.

Take the nose – it was so very faint. Being aware of the proof point, I took my time with it and teased out notes of Sprite, Fanta, sugar water, and watermelon juice, mixed up with the faintest suggestion of brine. Further sphincter-clenching concentration brought out hints of vanilla and light coconut shavings, lemon infused soda water, and that was about all, which, it must be conceded, didn’t entirely surprise me.

All this continued on to the tasting. It was hardly a maelstrom of hot and violent complexity, of course, presenting very gently and smoothly, almost with anorexic zen-level calm. It was thin, light and lemony, and teased with a bit of wax, the creaminess of salty butter, coconut shavings, apples and cumin — but overall the Blanco makes no statement for its own quality because it has so little of anything. Basically, it’s all gone before you can come to grips with it. Finish? Obviously the makers didn’t think we needed one, and followed through on that assumption by not providing any.

The question I alwys ask with rums like the underproofed Blanco is, who is it made for? – because that might give me some idea of why it was made the way it was. I mean, the Brugal 151 was supposed to be for cocktails and the premium aged anejos were for sipping, so where does that leave something as milquetoast as this? Me, if I was hanging around with friends in a hot tropical island backstreet, banging the dominos down with a bowl of ice, cheap plastic tumblers and this thing, I would probably enjoy having it on the rocks. On the other hand, if I was with a bunch of my fellow rum chums, showing and sharing my stash, I’d hide it out of sheer embarrassment. Because compared with the white rums which impress me so much more, this isn’t much of anything.

(#608)(68/100)

Other notes

Company background: Not to be confused with Dominica, the Dominican Republic is the Spanish speaking eastern half of the island of Hispaniola…the western half is Haiti. Three distilleries known as the Three Bs operate in the DR: Bermudez in the Santiago area, the Santo Domingo distillery called Barcelo, and Brugal in the north coast. Brugal, founded in 1888, seems to be the largest, perhaps as a result of being acquired in 2008 by the UK Edrington Group (they are the makers of Cutty Sark, and also own McCallan and Highland Park brands), and perhaps because Bermudez succumbed to internecine family squabbling, while Barcelo made some ill-advised forays into the hospitality sector and so both diluted their focus, to Brugal’s advantage.

There are other blancos made by Brugal: the Ron Blanco Especial, Blanco Especial Extra Dry, the 151 overproof, and the Blanco Supremo. Only the Supremo is listed on their website (accessed March 2019) and seems to be available online, which implies that all others are discontinued. That said, the production notes are similar for all of them, especially the 2 year minimum ageing and triple distillation.

Ron White Cat Caribbean Light White Rum

 3 Responses »
Sep 262017
 

Rumaniacs Review #057 | 0457

Behind the please-don’t-hurt-me facade of this sadly underproofed excuse for a rum (or ron) lie some fascinating snippets of company and rum history which is a bit long for a Rumaniacs review, so I’ll add it at the bottom. Short version, this is a German made rum from the past, distributed from Flensburg, which was a major rum emporium in north Germany that refined sugar from the Danish West Indies until 1864 when they switched to Jamaican rum. But as for this brand, little is known, not even from which country the distillate originates (assuming it is based on imported rum stock and is not a derivative made locally from non-cane sources).

Colour – White

Strength – 37.5%

Nose – Unappealing is the kindest word I can use. Smells of paint stripper, like a low-rent unaged clairin but without any of the attitude or the uniqueness. Acetone, furniture polish and plasticine. Some sugar water, pears and faint vegetable aromas (a poor man’s soup, maybe), too faint to make any kind of statement and too un-rummy to appeal to any but the historians and rum fanatics who want to try ’em all.

Palate – It tastes like flavoured sugar water with some of those ersatz pot still notes floating around to give it pretensions to street cred. Maybe some light fruit and watermelon, but overall, it’s as thin as a lawyer’s moral strength. Quite one of the most distasteful rums (if it actually is that) I’e ever tried, and the underproofed strength helps not at all.

Finish – Don’t make me laugh. Well, okay, it’s a bit biting and has some spice in there somewhere, except that there’s nothing pleasant to taste or smell to wrap up the show, and therefore it’s a good thing the whole experience is so short.

Thoughts – Overall, it’s a mildly alcoholic white liquid of nothing in particular. About all it’s good for in this day and age of snarling, snapping white aggro-monsters, is to show how far we’ve come, and to make them look even better in comparison. Even if it’s in your flea-bag hotel’s minibar (and I can’t think of where else aside from some old shop’s dusty shelf you might find it), my advice is to leave it alone. The history of the companies behind this rum is more interesting than the product itself, honestly.

(65/100)

Herm. G. Dethleffsen, a German company, was established almost at the dawn of rum production itself, back in 1760 and had old and now (probably) long-forgotten brand names like Asmussen, Schmidt, Nissen, Andersen and Sonnberg in its portfolio, though what these actually were is problematic without much more research. What little I was able to unearth said Dethleffsen acquired other small companies in the region (some older than itself) and together made or distributed Admiral Vernon 54%, Jamaica Rum Verschnitt 40%, Nissen Rum-Verschnitt 38%, Old Schmidt 37.5%, this Ron White Cat 37.5% and a Ron White Cat Dark Rum Black Label, also at 37.5% – good luck finding any of these today, and even the dates of manufacture prove surprisingly elusive.

Ahh, but that’s not all. In 1998 Dethleffsen was acquired by Berentzen Brennereien. That company dated back to I.B Berentzen, itself founded in 1758 in Lower Saxony in northwest Germany, and was based on a grain distillery. It had great success with grain spirits, trademarked its Kornbrand in 1898, ascquired the Pepsi concession in 1960 (and lost it in 2014), created a madly successful wheat corn and apple juice drink called apple grain, and in 1988 as they merged with Pabst&Richarz wine distilleries. The new company went public in 1994 and went on an acquisition spree for a few years, which is when they picked up Dethleffsen. However, waning fortunes resulted in their own takeover in 2008 by an external investor Aurelius AG.

This is an informed conjecture — I believe the Black Cat brand is no longer being made. Neither the Berentzen 2015 annual report nor their website makes mention of it, and it never had any kind of name recognition outside of Germany, even though the rum itself suggested Spanish connections by its use of the word “ron.” So its origins (and fate) remain something of a mystery.

Cachaça Agacana – Review

 2 Responses »
Apr 242017
 

#359

“Aguacana” is as good a term for this cachaça as any other, denoting as it does “water of the cane” There are few titles more appropriate, because at 37.5% you’re really not getting very much out of the Brazilian drink, and even in a mix I sort of wonder what the point is and how well something this frail would fare in a caipirinha. I’m aware that it’s somewhat snobby, but seriously, 37.5% is edging out of spirits territory altogether and into some kind of never-never land of “please don’t hurt me” for the timid, and my preferences don’t run that way. Note the label by the way – it says “The Original for a Caipirinha,” which I think every such drink under the sun claims to be

Background information is as skimpy as the taste profile. The rum is made under the auspices of Bardinet, a French spirits company founded back in the 1850s by Paul Bardinet who worked on blending and taming sugar cane alcohol that was shipped to France. These days the name Bardinet (with respect to rums) is probably better associated with the Negrita and Old Nick brands, but since 1993 they have been the La Martiniquaise-Bardinet Group and control Dillon, Depaz and Sainte-Marie on Martinique, as well as Distillerie de Marie Galante and SIS in Guadeloupe. So certainly their lineup has real heft in it. As for the Aguacana, it’s one of the many brands within the group and that’s about all I could dig up – I don’t even know where specifically in Brazil it’s made. From the paucity of the information and lack of any kind of serious marketing, I get the impression it’s an afterthought meant to round out the portfolio rather than a serious attempt to make a commercial statement or break the Brazilian market.

Let’s get right into the tasting. The nose is sharper and clearer than the Thoquino that was tried alongside it, herbal and grassy, demonstrating more salt and less sugar, some vague florals and unripe green grapes so in that sense it was different. The problem was (and remains) that that was pretty much the whole shooting match: if there were more undiscovered aromas, they were far too faint and watery for me to pick them out.

Slight improvement on the palate. It presented a clean and spicy-sharp alcohol taste, quite dry, and was weak and near ghost-like at everything else – one senses there’s something there, but never entirely comes to grips with anything. So I let it rest, came back to it over a period of hours and noted tastes of iodine, watermelon, cucumbers in vinegar, flowers, and the ever-present sweet sugar water that so far has been a characteristic of every cachaça I’ve ever tried. Overall it was watery in the extreme, and even though sometimes ageing in oddly-named Brazilian woods imparts some off-base flavours to the profile, here there was none of that at all. “Slightly flavoured water” is what I remember grumbling to myself, before also noting that the finish was “inconsequential, with no aspects of profile worth mentioning that haven’t already been sunk by the mildness” (yes, my notes really do read like that).

Perhaps it’s unfair to judge a drink that is not meant to be anything but a cocktail ingredient as a neat sipping spirit, and you’d be within your rights to make the criticism. Still, you have to know what it’s like on its own before you go making a mix, right? How else are you going to know what to add? In fine, the Aguacana is a meek and inoffensive and ineffective cachaça, which does the job of making a shy caipirinha easy enough since just about anything added to the glass would alter the profile to what is desired (which may be the point). The relaxation and the buzz will arrive eventually, but if you really want a sense of what the rum is like by itself, you’ll spend a long time waiting for any kind of flavour to chug into the station. And as for me, I’ve got better rums to try, so I’ll pass on this in the future unless Mrs. Caner feels generous enough to whip up a drink for me.

(70/100)

Ron Centenario 5 Year Old “Selecto” – Review

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Jul 012013
 

D3S_5493

Passive,easy, light, indifferent, with a finish as short as this review

Put aside my issues with underproof rums in general, and the five year old rum made by Centenario Internacional SA out of Costa Rica comes off as a reasonable rum, quite soft, and in line with many of their other jelly-kneed products: which is to say, pleasant and perfectly drinkable, but ultimately uninspiring (to me). As before, I simply note that I’m unclear who the rum is made for, since it’s too weak to appeal to an aficionado or to make a mix where strength is called for, and too strong for those who prefer liqueurs and digestifs. Perhaps it’s a liquid primer for beginners who want to test the waters before plunging right in.

In the glass, this hay blonde 35% spirit presented itself on the nose like a somnambulant Chihuahua: it had a smooth, shy, yet oddly nippy little nose to it. And that scent was very nice, if kind of, well, tiny: cherries and frangipani meandered out, brown sugar and caramel notes held hands with them, wound around with a smidgen of oak tannins and citrus. To some extent this lack of oomph is at the heart of my dissatisfaction with underproofs, since I’ve long since stated that I personally am more enthused by stronger and more aggressive (and darker) profiles: light, dancing notes that are difficult to come to grips with just don’t do much for me, pleasant as they may be (and admittedly, they really are quite pleasant, in this rum).

As befitted a less powerful rum, the arrival on the tongue was smooth, light and lacked sting or oiliness. Tangerine rinds and brown sugar, caramel infused with muskier, sharper oak: overall a pretty nice rum, just without chutzpah. As it opened up (didn’t need long for that), other, subtler tastes emerged, honey and pecans, a bit of vanilla. Quite enjoyable on its own. It succeeds swimmingly on taste and aroma, but failed on intensity, and while to me that sank it, there’s no question that as a drink judged on its own standards (that of rums bottled at 35%), it wasn’t half bad. Of course, it would come as no surprise to anyone that the finish was short and gentle and tasty, like being enveloped in a thin but very soft sweater that someone wore too close to a smoky fire for an hour or two.

D3S_5490

So: as a five year old, it’s reasonable without passion, self-contained without aggro. A bit passive, if you will, giving you what it has without real flair or bang-down-your-door animalism. Bearing in mind my personal palate, which tends towards darker and stronger rums, I can’t say I would ever buy such a rum, because underneath, if I were to be honest, here’s a product that doesn’t look like it wants to be a rum at all, or, at best, is truly sure about its place in our piratical universe.

(#171. 78/100)

Opinion

It’s appreciated that my disdain for rums bottled at under 40% is a divisive issue, and many will like it for the same reasons I don’t. The purpose of these remarks (even if negative) is to illustrate how I reacted to a rum that does not conform to my own standards, even if it does to those of others. As with any product one is unsure of (or disagrees with the review of) and where one gets different opinions from many people, sourcing a sample of one’s own to try is probably best.

If your preference is for such a relatively gentle drink but you do enjoy some complexity as well, take a look at the Legado 12 year old made by the same company. It’s also 35% (available at 40% in Europe), and has similar qualifications from me, but there’s quite a bit more interesting stuff going on in that one than here, especially at the front end.

 

Mekhong Thai Rum – Review

 1 Response »
May 152012
 

A gentle, easygoing underproof rum-wannabe. There’s nothing really outstanding about it, and it’s too weak to appeal to me personally: like other Asian rums, however, it does have a taste all its own, and for those who don’t like forty-or-greater percenters, this one will satisfy.

Is this a rum at all? Liquorature is littered with comments from both the purists (who disdain any additions) and the tolerant (who don’t mind), and the bone of contention between them is always the same: can a spirit be made from less than 100% cane juice, with additives for taste and profile, and still call itself an inheritor of the seafaring tradition and swishing cutlasses — a rum?

The first real lightning rod for this discussion came from the Tanduay 12 year old rum, and here is another one that is sure to reopen that argument, because the Mekhong product, named for the river running along the Thai border, clearly and boldly states its antecedents front and center: 95% cane extract, 5% from rice, plus caramel and a “secret” recipe of herbs and spices. And also – nowhere does it say it is anything but a spirit…Mekhong lays no claim to being a rum at all. So what I’m going to do is simply make these facts known, and place the rum (yes, I will call it that) in the same league as the Tuzemak and the Tanduay. Decent products, nice taste, no other place to categorize ‘em, welcome to the rum family.

Mekhong as a whole doesn’t really impress me, in spite of a few features that are a cut above average. The bottle is undistinguished, with a lurid red and yellow label that is sure to catch your attention in the local rum shelf. Tinfoil cap, standard bottle, nothing special here, unless it’s the clear statement of ingredients that El Kapitan so likes to see. Knowing his predilection for rums to be rums, I think I’ll pre-empt him and say flat out that a lot of people will not consider this to be one, not just because it’s not 100% cane juice or molasses, and also because of all the extras, but mostly because the makers themselves don’t.

As a 35% likker, I didn’t expect much, and I didn’t get much: on the nose it was a shade musty, with herbal and grassy notes (I felt I was in a tropical jungle glade, to be honest), and additional hints of vanilla. As befitted an underproof, it was soft and easy and made no demands. Quite gentle, actually.

The arrival was along similar lines. One might almost say it was lazy: soft and sweet and slow to come forth, with vanilla, caramel, dark sugar and that herbal, grassy note taking something of the edge there spirit(and nicely so). I think I noted some ginger, maybe citrus, but these were backseat drivers, not the equivalent of my wife’s more in-your-face front-seat aggro. As for the fade, well, it faded. There was nothing there to really speak of…what little there was hinted of nuts and more vanilla, but I’d be lying if I said I was anything but indifferent about it. See, this is where the 35% works against the spirit: as a gentle cocktail mixer (which is how many drink it) with delicate tropical ingredients, it’ll probably work – as a sipper in its own right, it’s…well, it’s a shade wussy. Keep in mind though, I’m used to stuff north of 40% (including the Lemon Hart 151 which was a gobsmacking 75.5%), so your mileage, depending on what you like, may vary. No offense to the Thais, but West Indian would probably snicker a little at this one.

Mekhong Thai spirit is a product of the Bangyikhan distillery located on the outskirts of Bangkok, and is Thailand’s first domestically produced (and branded) spirit, first created in 1941. It had its origin with James Honzatko, who was an avid brewer and eventually began producing his favourite whisky on a large scale. After Honzatko’s death, his close friend Peter Sawer took over the brewing of Mekhong and was ultimately responsible for its mass production. It’s an interesting point that Mekhong is marketed in Asia as a whiskey even if the label doesn’t say so, but it is of course nothing of the kind (so relax, Maltmonster). The distillery itself goes back a lot further, however: Bangyikhan considers itself Thailand’s first distillery, constructed in 1786 by King Buddha Yodfah Chulaloke at the mouth of the Klong Bangyikhan Canal, the canal eventually lending its name to the distillery. It was owned at various times by different parts of the Thai government, until 1957 when the private sector began taking over. In 2000, it was acquired by the Thai Beverage Company.

It may simply be an Asian thing, but rums don’t seem to be a drink of the region the way whiskies are identified with Scotland, gins with the english, vodka with the Russians or rums with the Caribbean. That’s unfortunate, since the sugar cane grasses originated in that region and you’d expect they’d be going great guns there. However, given the startling originality (I didn’t say I liked it) of the Australian Bundie, the overall solidity of the Philippine Tanduay and the impressive quality of the Indian Old Port, I know the expertise and quality is there. Here’s to hoping that the Thais spread out and go for stronger, more distinctive spirits that can really be called rums….I for one will certainly be buying if they do.

(#108. 74/100)

Dos Maderas 5+3 Rum – Review

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Feb 202012
 

First published 20 February 2012 on Liquorature

Dos Maderas 5+3 is a study in opposites, an examination into contrasting styles somehow coming together to produce something different from either. The rums are made in the so-called Spanish style based on ageing in sherry casks, yet have their origins in quintessential English style rums first created in Barbados and Guyana. The result is hamstrung by what to me is an utterly unnecessary dilution to 37.5%, and sinks what could otherwise have been quite an impressive product. (First posted February 19th, 2012)

Dos Maderas (“Two Woods”) is a brand of the Spain-based company Williams & Humbert, and have done something quite intriguing, in line with Rum Nation, Cadenhead, Gordon & MacPhail and Bruichladdich – they have taken a Caribbean rum or two and aged it their own way, in their own casks. The result is something I’ve been raring to check out for some time, and I bought both the 5+5 and 5+3 variations within weeks of each other last year. I was actually so curious about what they came up with that I didn’t even flinch at the 5+3’s 37.5% strength, which normally is an immediate disqualifier (for me, not necessarily for you).

Rums under 40% I tend to view with some disfavour, because they lack intensity of flavour which stems from their underproofishness (is that a real word?). They also present a certain smoothness that has less to do with a blender skilfully marrying the products of various barrels, and more with a lack of alcoholic content. Tastes are smaller, noses not as full, bodies somewhat less alluring, mouthfeel not as viscous or enveloping. They edge perilously close to exes you no longer love…or liqueurs, which may be worse. Damn. I must be turning into a rum snob.

All that editorializing aside, I shrugged and went ahead anyway. 5+3 was a gold coloured rum, medium bodied and created from rums hailing from Barbados aged for five years there in American white oak barrels, then taken to Spain, where they were aged a further three years in casks that once held Dos Cortados palo cortado sherry (aged for 20 years, as certified by the Jerez-Xérès-Sherry Regulatory Council).

On the nose, it was not a rampaging stampede of strong and dominant flavours reminiscent of a Serengeti stampede at dawn…more a gentle melange of chocolate, coffee, brandy, burnt sugar and mild cinnamon. And yes, the sherry came through, winding its way subtly around these scents.

The nose was lovely, yes; the taste not quite so much. This is where the lack of an alcohol content dissatisfied me, and perhaps those who like a stronger taste profile will agree (maybe not…). Sure there were the intermingling flavours of nuts, vanilla, creamy butter and burnt sugar – and had the right amount of sweet, which I would suggest is the residual bleed from the sherry casks it was aged in – but also some surprising oakiness and bite, barely held in check by the relative weakness of the blend. It was also quite dry, and while soft and clean, lacked some of that power and punch I would have preferred: in a word, it didn’t have oomph.

The fade, while pleasant came similarly short in character, and the most I can say is that it was not sharp or overwhelmingly piquant, nor did it seek to make up for its shortcomings in the taste department by trying to bitch slap your tonsils one last time to assert itself and say “Yo! I’m here!” In that sense, it was utterly consistent: a good rum in and of itself, just not, well…butch.

In fine, then, this rum is a homunculus of the breed: a perfectly formed replica in every way…but in miniature. That, I am afraid, is not enough to get either my undivided attention, or my undiluted appreciation. Bring it up to 40% or greater, mind you, and Dos Maderas might really be on to a winner. Until then, this lightweight rumlet lacks that final ingredient that would make me take it more seriously as a contender: a punch that means something.

(#90. 78/100)

 

Ron Viejo de Caldas Añejo 8 años – Review

 2 Responses »
Jan 062012
 

A low proof rum that is impressive right out of the gate, suggests quality and subtlety past compare, and then gives up and runs full tilt into the wall. What this rum might have been with some extra strength….

First posted 6th January 2012 on Liquorature.

Right off the bat I have to state my preferences: I am not a fan of underproofs. They have a fake air of smoothness that has less to do with a blender’s art than with a low alcohol content. Spirit imparts depth and character to a rum (as I have observed with overproofs from time to time), and the lack thereof forces the distiller all too often to make up for the shortfall with additives.

With the Colombian Ron Viejo de Caldas 8 anos (bottled at 35% according to the label), however, I may have to revise this assumption, since not only did the Colombianos age this for eight years as if in defiance of all conventions for a rum less than 40%, but the thing is actually quite a decent drink which, because of its relative weakness, can be had as is without embellishment. I can’t say this makes me an instant convert…but it does make me less of a detractor.

Ron Viejo de Caldas is made by the Industria Licorera de Caldas from Colombia. It started small, as a little known artesinal rum from the provinces, but clever marketing and its own quality have made it a more internationally known brand than heretofore. It was created by a Cuban Don Ramón Badia at the behest of the Caldas Fine Perfume and Rum company in 1926 (not as unusal as it may sound, since a good nose is key to both) and in 1959, boosted by good sales, a distillery was set up; in 2009, the company produced 25 million bottles of various rums. Nowadays, the brand is produced in Manizales, the provincial capital of Caldas, 7,200 feet above sea level. Located in the shadow of the Nevado del Ruiz volcano, the distillery is now equipped with column stills and sources its sugar cane syrup from the Cauca River Valley, where sugar cane is cultivated all year round.

On the nose the first impression one gets is a kind of supple fruitiness: peaches, citrus, nectarines and maybe a ripe mango or two. Raisins and cinnamon and maybe nutmeg can barely be made out. The aroma is rich and deep and actually reminds me a bit of a good bourbon, or a rye (just a sweeter one). And upon opening up, the brown sugar notes start to dominate in a very pleasant burnt sugar I always love.

The dark copper liquid has a pleasantly heavy body, and is smooth and a shade sere: there is less sugar and and molasses on the taste than the nose suggested, and this might be because the rum is not made from molasses, but from sugar cane syrup. The ageing in bourbon barrels certainly left its mark in a slight woodsy note at the back end, and this was not unpleasant, just distinctive…a bit of character added to the gene pool, so to speak

The fade might be the weakest part of the rum, and this is where the low alcohol content shows its true colours and abandons your snoot — just as you expect a lingering smooch from what you may have thought was a lovely undiscovered gem you alone have sampled, it…disappears. No seriously. It has one of the shortest finishes of any rum I’ve ever had, and that’s something of the character that’s missing along with the true 40% or greater ABV content.

All things considered, I just don’t get why this rum had to be an underproof at all (unless I got a variant that’s not commonly exported). It has a lovely body, a terrific nose, a good tart and tasty palate, and then, just like Dick Francis’s horse all those years ago, it just falls flat on its belly and skids to a sudden sharp stop without explanation or apology. The 40% variation I did not have won a bronze medal in 2007 and a gold in the 2009 Ministry of Rum tasting competition for premium rums, but fellas, all I can say is that good as that may make it, ensure you check the label for the proof before you buy this in a duty free shop someplace, or you might be a little disappointed

I’m giving this baby 77 points on the strength of its great opening act, and had it not been for the weak conclusion, it would surely have topped 80. It reminds me of unadorned rums, subtle, complex and not too burdened with noticeable additives of any kind. I just wish I knew what the real forty percenter was like – on the strength of this one, it must be quite something.

(#099. 77/100)

 

Juan Santos 7 Yr Old Cafè – Review

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Apr 162011
 

First posted 16 April 2011 on Liquorature

A homunculus of a rum, this – it’s got all the hallmarks of a rum – the background taste, the nose, a bit of bite; but at end, you’ll either think it’s a strong liqueur or a weak rum, and in either case it works better as a dessert drink than a true sipper in your glass.

“Bloody mouthwash!” my esteemed and geriatric sire sneered years and years ago, as I sipped a Crème de Menthe in the days when I was still searching for a drink to call my own and clutch to my post-pubescent biscuit physique chest. I fear that since his tongue is the only instrument I know which gets sharper with constant use, he would take one shot of the Juan Santos café 34% and bugle “Nescafe!” with that same note of relish at having won an obscure point (I will note he is a rabid aficionado of the El Dorado 15, which he says he can barely afford, even as he counts his many properties and makes jokes – admittedly very funny – about my lack of an inheritance…but I digress).

So what to make of Juan Santos’s entry into the flavoured undeproof rum segment? This liqueur by anther name?

The café infused rum is, to me, an exercise in diminution which Juan Santos made in order to break into a smaller niche, widen its appeal and maybe grab some market share from, oh, Kahlua. Diminution is the quality or process of being reduced in size, extent or importance. It’s a cousin to words like “diminutive” or “diminished” and for a serious rum drinker, neither word does this rum any favours. To be diminutive is to be small and preciously sized, wee and wondrous, like a dwarf pony, or my five year old (or my wife, but never mind). When you consider that Juan Santos has made full strength offerings like the under-the-radar 9 year old, a very quietly impressive (but a bit bland) 5 year old, and a 12 year old and 21 year old still awaiting my written attentions but which I have liked a lot, then I have to say the impolitic thing and tell you straight out that the underproof under discussion is suffering from an identity crisis. It may even be a chick’s rum. No rum or whisky drinker I know would watch me drink this thing without asking solicitously abut the state of my hormone shots. Yes, I know this is sexist, but come on: we are designed by a jillion years of evolution to equate large with male, small with female, strong likker for men and liqueurs for women, with the possible exceptions of RuPaul, and Grenada, where forty percent hooch is considered mild and for the fairer sex only

And yet, like many small things, the baby rum is pretty good if you’re prepared to take it on its own terms. You open it, and because of the lower alcohol content, you don’t get the spear of spirit skewering you right off. It presents with a smooth, soft nose, a bit like Irish coffee, really. Coffee – for which Columbia is justly famed – is right in the middle, with caramel butterscotch undertones, and the alcohol lending it the slightest bit of heft. On that level, it works swimmingly.

On the tongue, the lack of alcohol bite works entirely to your advantage, because it gives you a chance not to wince, and merely appreciate the flavours: and those flavours are some dark sugar, some currants and berries, perhaps a nut of some kind and an overwhelming taste of coffee. It’s sweet, very sweet, more like a liqueur than a real rum, light and a bit creamy. Delicious, truly. On the flip side, that taste – while nowhere near as unpleasant as the orange of the Pyrat’s XO was to me – will be the second deciding factor in making you decide whether you like it or not (the other being the sub-par strength).

So here is where I add the caveats: as long as you’re prepared to accept that this is a rumlet, not a “real” rum (in the sense that it is weaker than the standard 40% just about everyone is used to); as long as you really do have a sweet tooth; and as long as you don’t have a real rum nearby (like another Juan Santos) – so long as these things hold true, you’ll like this cafe infused variation. It’s these things that will make it work for some, not for others, since it is thicker and more sugary than any other rum I’ve ever tried, coats the tongue well and doesn’t so much sting as caress your taste buds. Not all will like that, and for me, having had it off and on for six months, I have to say it’s what Guyanese would call “sometimish.” Inconsistent, and not always serious. The finish, as we might expect from a weaker cousin of the older and brawnier relatives, is smooth, gentle and not in the slightest bit assertive.

The thing about such underproofs is that they are meant to be had as after dinner, dessert likkers. If I wanted to go on a bender, there’s no way I’d touch an underproof (any of them). I started this review by suggesting I’m not really a fan of liqueurs or underproofs. I still feel that way. I won’t open the Café variation too often. But it’s more a question of when and where than of what. No, I won’t drink it often, but I will open it on a cool evening when I’m out on the veranda after a good meal, when something standard-strong won’t cut it, and a nice, soft after-dinner rum that soothes instead of bites is called for. Something not as thick as Bailey’s. A variation on an Irish coffee, maybe. Something that complements and completes the meal, that my wife can share and enjoy while next to me, and which I can take pleasure in as the city goes quiet, night falls and the breezes blow and we talk of nothing in particular. Something, in point of fact, exactly like the Juan Santos.

(#074) (Unscored)

Background (Added in 2021)

Juan Santos rums are produced by Santana Liquors out of Baranquilla, a free trade seaport zone in the north of Colombia, on the Caribbean Sea. The company also makes various brands for other markets, like the somewhat better-known La Hechicera and Ron Santero labels (Ron Santero is the US brand name for Juan Santos, the latter of which is only sold in Canada). Their website and Forbes notes that they started operations in 1994 when their founders – assumed to be the Riascos business family – brought over some rum makers from Cuba, and an article in el Tiempo notes they are the only family owned (private) rum company in Colombia — all others are apparently part of the Colombian government monopoly.

However, it does not appear that they are actually in the business of distilling themselves, not are they primary producers of anything. They have no sugar cane fields, nor a refinery nor a distillery – at least not that they promote on their own materials and company websites – unless it is the winery they also own and operate, which is where their barrels of rum are aged. What they do, appears to be to act as third party blenders, much as Banks DIH does in Guyana. La Hechicera, their companion brand now distributed by Pernod Ricard who bought a stake in 2021, is often spoken about in rum circles as sourcing barrels and stocks of rum from around South America and then blending and bottling them in Colombia as “Colombian” rums. But they certainly don’t make anything of their own on a distillery.

As an additional note, Juan Santos rums no longer appear to be available in primary markets and online web shops – it has been almost a decade since I sourced mine, so sometime in the mid-2010s I suspect it may have been discontinued.

Ron Barceló Añejo – Review

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Feb 092011
 

First posted 9th February, 2011 on Liquorature

This is a weaker than usual, unloved product of a distillery that has better products up the food chain, but apparently refused to pay the same attention to this one. It passes muster as a rum, but barely, and if you have choices and like stronger wares, this one won’t get you to part with your cash. If you want something stronger than a port or liqueur, but weaker than a real spirit, well, I guess this is for you.

Right out of the bottle you get a sense of the relative weakness of this rum. Perhaps it’s a measure of the forty percenters or even fifty percenters I’ve been sipping lately, but let’s face facts and concede that it’s also a relatively weak rum at a 37.5%, one which would make any maker of a 151 snicker a little. And that also makes the Ron Barceló weigh in dangerously close to being a liqueur, which this site is not in the business (yet) to review.

Ron Barceló, made in the Dominican Republic (not in Dominica – the two are separate nations), is a product of Barceló Export Import, which has been in business since 1930, has always been a rum producer, and remains to this day a privately held company run by men who bear the name still. Julian Barceló, the founder, hailed from Spain – the name is actually Catalan – and arrived in the DR in 1929. His company soon became a very large and profitable enterprise, expanding his line of products to differing rums starting in 1935. By the 1980s the company became one of the biggest in the country, and expanded its market base by aggressively promoting exports – Spain was and continues to be a prime export market for the rums, of which the anejo reviewed here seems to be somewhat of a mid tier product. Maybe it’s a sherry thing. Note that this is one of the “Three B’s” – Bermudez, Brugal and Barceló – of the DR, and the youngest.

A golden coloured rum, Barceló poured into the glass and displayed the swiftly moving anorexic legs of a middle distance sprinter, judging from the haste with which the scooted back down into the body. The nose was quietly unimpressive: it had a bit of sting and spice to back up the scents of caramel, burnt sugar, bananas and perhaps a bit of coffee, but beyond that, there was very little, even after I went back to it a few minutes later, and again for a second and third nosing. I really didn’t know what to make of it: against the lack of depth and power imparted by a lower alcohol content is a slightly smoother, less astringent nose imparted by that very same lack. Bit of a schizo product, really.

The downward spiral continued on the palate: thin, a little harsh (if I was unkind I’d say bitchy, but that would be implying a strength the rum does not possess). The flavours are unassertive, though one must concede that you do get unambiguous notes of caramel, molasses and brown sugar, and perhaps a shade of citrus. But none really “tek front” and either elbowed the others aside, or asserted a pleasing marriage of the lot. You got these, and…nothing. You could almost say it was boring. And the finish? Well, uninspiring – smooth and short, with no sting worthy of the name (let alone a burn) and some kind apologetic whiff of weak spirit at the back of the throat, a tired reminder that Barcelo had some alcohol content after all. Undistinguished and unremarkable, to me. The whole product smacks of some kind of “good enough” philosophy in its provenance that I find vaguely affronting.

In sum, I’m completely unimpressed. With respect to other distillers’ products from the same half of the island, I didn’t care for the Bermudez Ron Añejo Anniversario, to which I gave an indifferent opinion, but that one, at 40%, was marginally better than this anemic offering. The Brugal on the other hand blew both of the other “Three B’s” away on better body, better taste and a phenomenal finish. Mind you, as I noted in the former review, people who like cognacs and whiskies and drier libations might find lots to favour about the Barceló – I merely suspect that it’s lower proof will alienate those same people. Who wants an underproof when there’s so much standard 40% or higher out there for the same cost, with a bolder, more assertive profile? I mean, the only reason I don’t classify this as a liqueur right away is because it is not sweet or heavy enough. But it’s close. No wonder the maker’s website gives so little information on the Barcelo: there’s precious little information to give.

So there we have it. The indifference of manufacture, coupled with an underproofing of the Barcelo, undoes what could be termed passable work by the blenders — and therefore I must conclude that it appears that it is a throwaway product, something without much care and love lavished upon it. It’s an also-ran for older, more aged, better blended efforts from the same company. It tries to walk with the big dogs, but for my money, alas, it just ends up peeing like a puppy.

(#066. 61/100)

Other notes

  • In September 2022 a comment (below) pointed out that Barcelo makes rums only from cane juice, which an immediate check on the website of the company also confirms. I have therefore changed some of the factual elements of this review appropriately (although score and tasting notes stay as they were). No idea how that slipped past my original vetting process…however, it’s possible that they used both molasses and cane juice, since Latin countries / ex-Spanish colonies did not have a history or tradition of using cane juice.
  • Note that in 2009 a new Barcelo division, Alcoholes Finos Dominicanos, was established with funds from the EU Rum Sector Programme (the same one that funded Clarendon’s new column still / fermenters and Foursuare’s bottling plant), and built a new industrial distillery the following year, which is processing 100% cane juice. This is now the distillery Barcelo is using to make its rums. It seems reasonable to suppose that this Anejo I tasted in 2011 is from older stocks that were made from molasses. The taste supports that assumption. (See also this 2020 Barcelo company profile on YouTube).

Bundaberg Rum – Review

 23 Responses »
Feb 272010
 

 

First posted February 27, 2010 on Liquorature.

(#014)(Unscored)

Holy antipodean molasses, Batman: what the hell is this? Years from now, old farts will be discussing their first great love or hate of rum, and this one will surely make the short list. You either embrace this vile sipper or despise it for its difference, but you’ll never be indifferent, that’s for sure.

***

Full of hope and expectations, Keenan and I traded rums over the table yesterday – in his direction went the El Dorado 21 year old (I had really wanted him to sample it since his snoot is more highly attuned to quality than my more pedestrian schnoz), and in mine went the Bundie (plus a few others, in case you’re thinking that the exchange was not an equal one). Ever since we had had this at Bauer’s place some months ago when dodging his dog and scarfing pizza, I had wanted to write a review of this antipodal hooch, and to refresh my memory as to whether it was truly as bad a sipper as I recall. Or had I been too tipsy and despoiled by the whisky that night to have a clean palate?

The answer? Yes, no and no.

Bundaberg Rum is made in Bundaberg, Southern Queensland, Australia, and is something of a cult favourite down under – it’s said this is what coke and weekends were invented for. “Bundie’ as it’s called there, is practically a cultural institution and supposedly the most popular rum in Australia. I first heard of this 37% underproof when I read Wilbur Smith’s Hungry as the Sea (“Listen to me, you Bundaberg swilling galah” says the hero at one point to an Aussie engineer) and have kept it in the back of my mind ever since. It has been made since 1888 when local sugar plantations were trying to figure out what to do with their leftover molasses. With some interruptions, the rum has been in production ever since. In 1961 the polar bear was added to the labelling as a mascot to imply how well the rum could ward off the coldest chill. The Bundie that makes it over here is not the more expensive Reserve, Red or Overproof, but just the standard low-end stuff, coming off a wash and then a pot still. Even so, I think it costs in the $40-$50 range (which may be transport costs factored in).

One has to be clear that this is not meant to be a sipping rum. It’s absolutely meant to be mixed (preferably with ginger beer to create a highball known as the “Dark and Stormy”), and every review I’ve read says so, though one Aussie who commented here disputed the point and suggested it was more commonly mixed with coke. I agree. This is a cocktail base and not something to tempt the nose and the palate to indulgent, leisurely sips.

The problem was, I approached like I had all the others. Sniff, a sip neat and another one over ice. And I shuddered and just about knocked Keenan out of his chair in my haste to reach the coke. Keenan himself was blanching. “Turpentine,” he managed to squeak as he reached for the smelling salts.

Christ. This is not a rum. This is a tequila masquerading as a rum. It smells different from any rum I’ve ever tasted, harsher and cloyingly musky-salt-sweet (the very thing I hate about tequila) and the taste is sharp, violent on the tongue and is redolent of methylated spirits, match sulphur and new paint (I exaggerate for effect…but not by much). There’s no oak, no caramel sweetness, just hurt. As a sipper this may be the single vilest drink I’ve had since I made the mistake of trying my Uncle Ronald’s DDL five year old neat and lost my voice and sight for a fortnight (admittedly, some suggested it was an improvement and rushed to buy a few extra bottles). It certainly will warm the cockles of your tum, but my advice is to use it for what it was meant for: comforting exiled Aussies, mixing it with coke at least 3:1 in favour of the coke and appreciating that here is something that really is different. Keenan’s attitude was distinctly unflattering: “I’d rather eat a curried dingo sh*t than try that straight again.”

It may appeal to some who like drinking a rum that is off the reservation (and is as distant from the Caribbean caramel and fruit taste as it’s possible to get), and maybe with ginger beer (or coke) it really does lift your socks off. All I can say is that it doesn’t work for me, and after I helped The Bear back to his feet, we “ketch sum sense” and moved back to the safer ground of the West Indian nectars, rather than indulging further armchair sojourns to the south.