Veritas White Blended Rum (Foursquare/Hampden) – Review

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Dec 092020
 

In commenting on the two-country blend of the Veneragua, Dwayne Stewart, a long time correspondent of mine, asked rather tartly whether another such blend by the Compagnie could be named Jamados. It was a funny, if apropos remark, and then my thought went in another direction, and I commented that “I think [such a] blend’s finer aspects will be lost on [most]. They could dissect the Veritas down to the ground, but not this one.”

It’s a measure of the rise of Barbados and the New Jamaicans that nobody reading that will ask what I’m talking about or what “Veritas” is. Three near-hallowed points of the rumcompass intersected to make it: Barbados’s renowned Foursquare distillery, which provided a blend of unaged Coffey still and 2 YO pot still rums for their part; and Hampden out of Jamaica chipped in with some unaged OWH pot still juice to provide some kick. Since those two distilleries were involved, it will come as even less of a surprise that Luca Gargano who is associated privately and commercially with both, probably had a hand with the conceptual thinking behind it, and Velier, his company, is the European importer.

To be honest, I’ve never been entirely won over by multi-country blends which seek to bring out the best of more than one terroire by mixing things up. Ocean’s rum took that to extremes and fell rather flat (I thought), the Compagnie des Indes’s blends are not always to my taste (though they sell gangbusters), the SBS Brazil-Barbados was meh – my feeling is that blends work better when they concentrate on one aspect of their home, not try to have several international citizens cohabitate under one cork. Veritas – it is known as Probitas in the USA for copyright / trademark reasons – may just be an exception that proves the rule (and true Navy rums are another).

Because, nosing it, it is clear that it is quite an interesting rum, even though it’s not really made for the sipping cognoscenti but for the cocktail crowd. The Hampden aromas of pot still funk dominate the initial nose — with glue, furniture polish, wax, acetone and ummm, oversweet garbage (which is not as bad as it sounds believe me) — it’s just that they don’t hit you over the head, and remain nicely restrained. They give way to crackers, cereals and a fruity mix of pineapples, strawberries, bubble gum, and then, like a violent storm passing by, the whole thing relaxes into vanilla, creme brulee, caramel, lemon meringue pie and some nice pine tarts.

The balance on the tongue underscores this zen of these six different aspects: aged and unaged, pot and column, Barbados and Jamaican, and the flavours come like that gent in Hemingway’s The Sun Also Rises went broke: gradually, then suddenly, all at once. It’s sweet with funk and fruits and bubble gum, has a crisp sort of snap to it, not too much, and moves around the tasting wheel from creamy tartness of yoghurt, salara and sweet pastries, to a delicate citrus line of lemon peel, and then to caramel and vanilla, coconut shavings, bananas. The finish is a bit short and in contrast to the assertive scents and tastes, somewhat weak (ginger, tart fruits, some vanilla), but I think that’s okay: the rum is assembled to be a serious – even premium – cocktail mix, to make a bitchin’ daiquiri. It’s not for the sipper, though for my money, it does pretty okay there too.

In fine, it’s a really good “in the middle” rum, one of the better ones I’ve had. The strength of 47% is near perfect for what it is: stronger might have been too sharp and overpowering, while a weaker proof would have allowed the notes to dissipate too quickly. It’s hard to miss the Jamaican influence, and indeed it is a low-ester rum as dampened down by the Bajan component at the back end, and it works well for that.

When it really comes down to it, the only thing I didn’t care for is the name. It’s not that I wanted to see “Jamados” or “Bamaica” on a label (one shudders at the mere idea) but I thought “Veritas” was just being a little too hamfisted with respect to taking a jab at Plantation in the ongoing feud with Maison Ferrand (the statement of “unsullied by sophistic dosage” pointed there). As it turned out, my opinion was not entirely justified, as Richard Seale noted in a comment to to me that… “It was intended to reflect the simple nature of the rum – free of (added) colour, sugar or anything else including at that time even addition from wood. The original idea was for it to be 100% unaged. In the end, when I swapped in aged pot for unaged, it was just markedly better and just ‘worked’ for me in the way the 100% unaged did not.” So for sure there was more than I thought at the back of this title.

Still – “Truth” is what the word translates into, just as the US name “Probitas” signifies honesty, and uprightness. And the truth is that the distilleries involved in the making of this bartender’s delight are so famed for these standards that they don’t need to even make a point of it any longer – their own names echo with the stern eloquence of their quality already. The rum exists. It’s good, it speaks for itself, it’s popular. And that’s really all it needs to do. Everything else follows from there.

(#784)(84/100)

Other notes

  • Part of the blend is lightly aged, hence the colour. I’m okay with calling it a white.
  • The barrel-and-shield on the label represents the organization known as “The Guardians of Rum” which is a loose confederation of producers and influencers who promote honesty in production, labelling and disclosure of and about rums.

Superb Tortuga Light Rum (1980s)

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Apr 092020
 

Rumaniacs Review R-113 | 0717

My apologies to anyone who has bought and enjoyed the Superb Tortuga Light Rum on some Caribbean cruise that docked in the Cayman Islands for the last three decades or more….but it really isn’t much of anything. It continues to sell though, even if nowadays its star has long faded and you’d be hard pressed to find anyone of the current crop of writers or commentators who has ever tried it.

The white rum, a blend of unidentified, unspecified Jamaican and Barbadian distillates bottled at 40%, is not really superb and not from the island of Tortuga north of Haiti (but from the Cayman Islands 500 miles to the west of there); it’s filtered and bleached to within an inch of its life, is colourless, lifeless and near out tasteless. It incites not gasps of envy and jealous looks, but headshakes and groans of despair at yet another downmarket rum marketed with ruthless efficiency to the holiday crowd, and which for some reason, manages to score an unbelievable “Best Buy” rating of 85-89 points from someone at Wine Enthusiast who should definitely never be given a white Habitation Velier to try lest it diminish our personal stocks of rums that really are superb.

Think I’m harsh? Perchance I suffer from enforced isolation and cabin fever? Bad hair day? Feel free to contradict what I’m smelling: a light, sharp, acetone-like nose that at best provides a note of cucumbers, sugar water and sweet cane sap with perhaps a pear or two thrown in. If you strain, real hard, you might detect an overripe pineapple, a squirt of lemon rind and a banana just beginning to go. Observe the use of the singular here.

Still not convinced? Please taste. No, rather, please swill, gulp and gargle. Won’t make a difference. There’s so little here to work with, and what’s frustrating about it, is that had it been a little less filtered, a little less wussied-down, then those flavours that could – barely – be discerned, might have shone instead of feeling dull and anaemic. I thought I noted something sweet and watery, a little pineapple juice, that pear again, a smidgen of vanilla, maybe a pinch of salt and that, friends and neighbors is me reaching and straining (and if the image you have is of me on the ivory throne trying to pass a gallstone, well…). Finish is short and unexceptional: some vanilla, some sugar water and a last gasp of cloves and white fruits, then it all hisses away like steam, poof.

At end, what we’re underwhelmed with is a sort of boring, insistent mediocrity. Its core constituents are themselves made well enough that even with all the dilution and filtration the rum doesn’t fall flat on its face, just produced too indifferently to elicit anything but apathy, and maybe a motion to the waiter to freshen the rum punch. And so while it’s certainly a rum of its own time, the 1980s, it’s surely – and thankfully – not one for these.

(72/100)

Other notes

  • The Tortuga rum is not named after the island, but to commemorate the original name of the Cayman Islands, “Las Tortugas,” meaning “The Turtles.”
  • The “Light” described here is supposedly a blend of rums aged 1-3 years.
  • The company was established in 1984 by two Cayman Airways employees, Robert and Carlene Hamaty, and their first products were two blended rums, Gold and Light. Blending and bottling took place in Barbados according to the label, but this information may be dated as my sample came from a late-1980s bottle. Since its founding, the company has expanded both via massive sales of duty free rums to visitors coming in via both air and sea. The range is now expanded beyond the two original rum types to flavoured and spiced rums, and even some aged ones, which I have never seen for sale. Maybe one has to go there to get one. In 2011 the Jamaican conglomerate JP Group acquired a majority stake in Tortuga’s parent company, which, aside from making rums, had by this time also created a thriving business in rum cakes and flavoured specialty foods.

Murray McDavid Jamaican 1992 13 Year Old Rum – Review

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Oct 302019
 

Few except deep-diving, long-lasting rum geeks now remember Murray McDavid, the scotch whisky bottler that acquired Bruichladdich in 2000, and created a rum label of the same name at the same time. Most who spot the distinctive slender bottles with the steel-gray enclosures and red-patterned labels just see an older independent bottler and move along (some might stop for a taste, especially if they pay attention to the dates on the bottles). The MM line is long defunct, folded into the Renegade line in 2006 – Mark Reynier, the man behind it all, put into practice some of the ideas he had had regarding rum releases but liked the idea of creating a completely separate brand for rums…and therefore MM as a rum brand was discontinued. Renegade Rum Company was formed to take its place and continued the evolution of Mr. Reynier’s ideas before itself disappearing in 2012 (temporarily – there’s more info in the company bio, here).

What we see with Murray McDavid rums is an idea in embryo. Renegade to some extent gave a better-known foundation to the emergent single barrel, finishing, limited edition rum releases, but a simpler form of such an indie bottling ethos was already in play years earlier by MM, just around the same time as Velier’s Demeraras were being issued over in Italy. MM releases are hard to find now after so many years (there are only five as far as I could determine) but they do exist, remaining unsold or popping up for auction, largely because few know what they are, or if they deserve their price tags.

Briefly, the facts: it’s a tawny gold rum, from Hampden as noted on the very informative label (another thing MM/Renegade started to provide concurrently with Velier), distilled 1992 and bottled 2005. Ageing was in ex bourbon casks, with additional finishing in port casks but without any indication of how long – subsequent practice with Renegade suggests some months only. And it was 46%, the standard to which MM/Renegade adhered throughout their short lives.

Tasting notes: definitely Jamaican, that hogo and funk was unmistakable, though it seemed more muted than the fierce cask strength Hampdens we’ve been seeing of late. It smelled initially of pencil shavings, crisp acetones, nail polish remover, a freshly painted room and glue. After opening up, I went back some minutes later and found softer aromas – red wine, molasses, honey, chocolate, and cream cheese and salted butter on fresh croissants, really yummy. And this is not to ignore the ever-present sense of fruitiness – dark grapes, black cherries, ripe mangoes, papayas, gooseberries and some bananas, just enough to round off the entire nose.

No surprises on the palate, just variations on the Hampden theme: it wasn’t harsh or super sharp or powerful (at 46% we could hardly expect that). I tasted glue, sweet honey, very ripe red grapes, a really nice initial attack. It developed over time, presenting molasses, salt caramel, cream cheese on toast, coffee grounds, and the sharp lightness of green apples and hard yellow fruit kept pace with all the others. The finish was short but it was at least aromatic, mostly ripe fruits, some flambeed bananas, and that peculiar mix of hogo, fruit going off and sharp-sweet acidic notes that to me characterize Jamaican pot still expressions. As an observation, the influence of the port casks seemed quite minimal to me and didn’t detract from, or derail, the core Jamaican profile in any significant way.

Reading this, a jaded and experienced Jamaican rum lover might suggest it’s more of the same old thing, differing only in the details. True. However, I think that seen at a remove of so many years from when it was made, its originality — that singular distinctiveness of the pot still distillate in particular, as ameliorated by the finishing — is harder to make out, because we’re so used to it. It’s not the best Hampden rum ever released, but it’s a perfectly serviceable and drinkable version on its own merits, and for its strength, quite good.

We are in the middle of a golden age of rum making experimentation, where pot and column still blends, multiple maturations and fancy finishes are much more common and much more sophisticated…and much better, perhaps. Mr. Reynier’s “Additional Cask Evolution” — which he pioneered with the five MM releases and then took further with Renegade — was ahead of its time and never really caught on with the greater rum public. My own feeling is that when one has a good distillate and uses the finishing judiciously to enhance rather than overwhelm, then it doesn’t matter how long ago the rum was bottled – it’s a fine rum to sample.

This rum, showing off a Hampden HLCF years before the estate became more famous, is worth trying (or buying) whether you’re into Jamaicans specifically or rums from the past generally. It shows how good the lesser-known pot still estate-Jamaicans always were, and how fortunate we are that they remain available and affordable and approachable to this day. On both a historical and practical basis, I’m happy to have had the opportunity to taste it.

(#671)(84/100)